玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)30.2118.1937.1314.2867.211141.7411.3418.13687.5610.9314.33819.086.6118.671018.062.3519.95975.00.2011.1133.3319.615.83121.08199.48-7.18-5.52125.6141.31309.35-25.61-330.49-115.0624.10-5.93-19.56
23Q3 (19)25.5632.856.638.54593.6425.049.60957.14-9.699.56737.33-6.185.57863.01-4.131.969900.03.160.1812.55.8818.5381.84-4.97214.90-2.72-3.888.89-40.7440.5711.11122.22-68.5225.62-14.033.31
23Q2 (18)19.2433.82.39-1.7375.84-76.53-1.1288.3-149.34-1.5084.33-159.29-0.7381.8-150.34-0.0298.18-103.510.1614.290.010.19266.55-7.11220.917.6-10.66150.00104.55450.0-50.00-304.55-135.029.80-9.599.8
23Q1 (17)14.38-34.730.63-7.16-722.61-36.9-9.57-395.85-146.65-9.57-529.61-135.14-4.01-456.94-70.64-1.10-2650.0-111.540.14-6.67-12.52.78-68.66-37.25205.30-2.77-18.3873.33222.22-45.024.44-85.62173.3332.9610.0120.03
22Q4 (16)22.03-8.0971.311.15-83.16114.13-1.93-118.1678.48-1.52-114.9283.92-0.72-112.3985.22-0.04-102.1197.080.15-11.760.08.87-54.51598.31211.14-5.48-18.38-60.00-194.88-165.22170.00381.671600.029.9620.813.42
22Q3 (15)23.9727.5725.246.83796.94798.6810.63368.28581.4110.19302.77633.095.81300.69635.441.90233.33413.510.176.25-5.5619.5077.76127.54223.38-9.67-1.6463.24247.5526.4735.29-75.29-29.4124.80-8.62-5.49
22Q2 (14)18.7931.495.74-0.9881.2662.882.27158.51151.832.53162.16160.821.45161.7167.130.57209.62198.280.160.0-5.8810.97147.63253.87247.28-1.6912.54-42.86-132.14-171.43142.86528.57257.1427.14-1.171.16
22Q1 (13)14.2911.12-16.58-5.2335.75-4.39-3.8856.7431.21-4.0756.9330.55-2.3551.7515.16-0.5262.0439.530.166.67-5.884.43348.8899.55251.52-2.7728.02133.3344.9353.09-33.33-433.33-444.4427.46-5.21-5.67
21Q4 (12)12.86-32.81-24.62-8.14-1171.05-0.25-8.97-675.015.93-9.45-779.8612.17-4.87-716.46-11.95-1.37-470.278.670.15-16.670.0-1.78-120.7714.83258.6913.9156.7192.0084.020.3110.00-80.0-57.528.9710.4-6.58
21Q3 (11)19.147.710.210.76128.79157.141.56135.62157.351.39133.41147.440.79136.57153.380.37163.79182.220.185.88-5.268.57176.45108.52227.113.3630.4350.00-16.676.2550.0025.06.2526.24-2.28.25
21Q2 (10)17.773.74-9.66-2.6447.31-242.86-4.3822.34-222.06-4.1629.01-182.99-2.1622.02-200.0-0.5832.56-176.190.170.0-19.053.1039.64-44.24219.7211.8345.1360.00-31.11-4.040.00313.33-20.026.83-7.830
21Q1 (9)17.130.41-12.69-5.0138.3-40.34-5.6447.14-124.7-5.8645.54-130.71-2.7736.32-156.48-0.8642.67-120.510.1713.33-10.532.22206.22-60.07196.4719.0262.187.1013.9-40.419.68-58.87120.9729.11-6.13-0.07
20Q4 (8)17.06-10.68-24.11-8.12-510.53-471.83-10.67-292.28-310.38-10.76-267.24-244.87-4.35-193.92-206.34-1.50-233.33-183.020.15-21.05-25.0-2.09-150.85-144.28165.08-5.236.0876.4762.543.3823.53-50.0-49.5831.0127.9320.99
20Q3 (7)19.10-2.94.54-1.33-72.7367.32-2.72-100.030.79-2.93-99.3237.12-1.48-105.5626.37-0.45-114.2943.040.19-9.520.04.11-26.0821.24174.1315.0137.847.06-24.71-54.9947.06-5.881135.2924.240-5.42
20Q2 (6)19.670.258.02-0.7778.4389.83-1.3645.8279.67-1.4742.1379.64-0.7233.3373.33-0.2146.1581.90.2110.5323.535.560.0826.67151.4024.9223.8462.50-57.24-44.0850.00208.33525.00.00-100.0-100.0
20Q1 (5)19.62-12.7249.09-3.57-151.4178.4-2.513.4685.1-2.5418.5986.31-1.0823.9480.95-0.3926.4285.340.19-5.026.675.5617.8162.47121.20-0.0912.7146.15174.0448.21-46.15-198.9-3423.0829.1313.66-12.52
19Q4 (4)22.4823.040.0-1.4265.110.0-2.6033.840.0-3.1233.050.0-1.4229.350.0-0.5332.910.00.205.260.04.7239.230.0121.31-4.00.053.33-48.990.046.671126.670.025.630.00.0
19Q3 (3)18.270.330.0-4.0746.240.0-3.9341.260.0-4.6635.460.0-2.0125.560.0-0.7931.90.00.1911.760.03.39465.00.0126.363.360.0104.55-6.460.0-4.5561.360.025.63-9.110.0
19Q2 (2)18.2138.370.0-7.5754.20.0-6.6960.30.0-7.2261.080.0-2.7052.380.0-1.1656.390.00.1713.330.00.60106.740.0122.2513.680.0111.7613.340.0-11.76-947.060.028.20-15.320.0
19Q1 (1)13.160.00.0-16.530.00.0-16.850.00.0-18.550.00.0-5.670.00.0-2.660.00.00.150.00.0-8.900.00.0107.540.00.098.610.00.01.390.00.033.300.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)23.3518.234.89897.968.448.263.9599.493.7389.347.5074.833.2568.390.661.5413.8925.25199.48-5.52123.40383.33-23.4000.03-3.0427.541.14
2022 (9)19.7517.560.4907.8020.141.9801.9704.2901.9300.65-2.9911.09246.56211.14-18.3825.53-70.4776.60465.630.037.5427.23-1.77
2021 (8)16.80-11.25-3.6006.49-3.39-4.170-4.330-9.000-2.4800.67-11.843.20-8.57258.6956.7186.469.9313.54-36.570.03-73.0227.721.54
2020 (7)18.933.05-3.1806.721.11-4.030-4.140-7.600-2.7000.764.113.50560.38165.0836.0878.65-20.2221.35910.490.10-10.8727.30-1.94
2019 (6)18.3747.55-6.7706.6435.4-6.900-7.730-11.940-5.2400.7315.870.530121.3120.4198.59-22.512.1100.11-21.6427.84-1.56
2018 (5)12.45-12.45-13.2604.91-18.65-10.440-10.260-12.520-6.1200.635.0-4.800100.7512.06127.230-27.2300.14-23.1328.28-2.31
2017 (4)14.22-21.22-13.4406.038.9719.16014.17016.8208.8300.60-16.6725.85089.91-13.64-70.380170.382734.510.18028.95-3.05
2016 (3)18.0515.56-7.7405.54-3.76-8.230-8.270-11.510-5.6000.7212.5-2.070104.1120.7893.9910.926.01-60.630.00029.86-6.8
2015 (2)15.62-18.31-10.4805.7534.27-12.350-11.000-12.710-6.6100.64-22.89-5.70086.2012.4284.7379.6315.27-71.10.00032.0435.48
2014 (1)19.1200.8404.28-29.281.7801.2701.9601.4500.83-3.496.76-17.3676.68-18.5647.17-29.2552.8358.490.00023.656.58

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