玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)82.110.481.2568.010.650.6271.020.85-1.056.48-0.77-1.411.04-0.952.970.84-1.182.440.010.00.077.500.0-0.723.95-1.85.7496.550.130.03.45-3.45-50.011.50-3.121.32
23Q3 (19)81.720.39-0.1667.57-0.47-0.0970.420.3-0.0656.921.171.081.050.966.060.851.1918.060.010.00.077.500.00.024.39-0.774.996.430.00.03.570.00.011.877.030.59
23Q2 (18)81.40-0.42-0.6267.895.140.8370.214.62-2.5956.263.8-2.121.047.2218.180.846.3325.370.010.00.077.503.33-3.1224.58-0.61-53.0296.430.143.573.57-3.57-48.2111.090.821.65
23Q1 (17)81.740.790.064.57-4.47-6.867.11-6.45-7.7554.20-5.39-6.980.97-3.9619.750.79-3.6616.180.010.00.075.00-3.91-6.2524.739.1836.1896.30-0.26-0.263.70-46.37.4111.00-3.081.76
22Q4 (16)81.10-0.92-1.7467.59-0.06-1.871.741.82-10.4557.291.74-47.821.012.02-33.550.8213.89-35.940.010.00.078.050.71-10.822.65-2.5823.9196.550.1314.436.9093.1-44.8311.35-3.817.08
22Q3 (15)81.85-0.071.2767.630.458.7370.46-2.255.6156.31-2.045.430.9912.554.690.727.4630.910.010.00.077.50-3.124.2223.25-55.5619.2396.433.570.293.57-48.21-53.5711.808.16-31.28
22Q2 (14)81.910.213.5967.33-2.812.5972.08-0.921.2557.48-1.360.580.888.6460.00.67-1.4739.580.010.00.080.000.02.8552.32188.11239.9693.10-3.571.26.90100.0-13.7910.910.93-4.47
22Q1 (13)81.74-0.973.2369.280.657.4972.75-9.19-96.1258.27-46.93-96.860.81-46.71-95.810.68-46.88-95.810.010.00.080.00-8.57-95.7418.16-0.6618.0896.5514.432649.633.45-72.41-96.4310.811.98-11.83
21Q4 (12)82.542.136.1968.8310.664.0880.1120.0730.96109.79105.56122.881.52137.5186.791.28132.73190.910.010.00.087.5017.6725.5418.28-6.26-22.5884.38-12.25-23.312.5062.5225.010.60-38.26-29.0
21Q3 (11)80.822.2112.4862.20-5.2315.9466.72-6.28-97.7253.41-6.54-98.170.6416.36-98.160.5514.58-97.860.010.00.074.36-4.4-97.4519.5026.71-2.2196.154.525308.657.69-3.85-92.1717.1750.3511.64
21Q2 (10)79.07-0.144.6565.631.8313.6871.19-96.2-45.2657.15-96.92-44.940.55-97.15-59.260.48-97.04-50.520.010.00.077.78-95.86-45.215.390.07-73.7692.002520.0109.568.00-91.71-85.7411.42-6.850
21Q1 (9)79.181.875.6464.45-2.5440.911873.582962.913275.211857.283670.364234.3819.313543.43840.8216.223586.363955.00.010.00.01880.002597.272813.8315.38-34.86-35.053.51-96.81-95.7496.491064.89446.7712.26-17.88-36.41
20Q4 (8)77.738.185.366.1323.26-1.1261.17-97.91-8.7349.26-98.31-87.790.53-98.4829.270.44-98.2833.330.010.00.069.70-97.6120.0523.6118.41-2.96110.006087.510.0-10.00-110.18014.93-2.93103.17
20Q3 (7)71.85-4.91053.65-7.0702932.142154.6302918.652712.07034.852481.48271.7625.652544.33278.370.010.0110.02916.131954.482045.7919.94-66.0-25.091.78-95.95110.6798.2275.09-15.8115.380214.95
20Q2 (6)75.560.811275.1257.7326.21248.67130.05134.28-58.86103.79142.22-67.161.35175.51-93.690.97142.5-92.980.010.0-75.0141.94119.99-55.958.65147.684.9943.90-46.69460.056.10217.89-50.00.00-100.0-100.0
20Q1 (5)74.951.53199.9245.74-31.613488.1555.51-17.1713116.6742.85-89.382982.730.4919.51250.00.4021.21300.00.010.0-83.3364.5211.131180.1623.68-2.67-56.282.35-17.65127.4517.650-95.5919.28104.09-66.77
19Q4 (4)73.8200.066.8800.067.0200.0403.5500.00.41102.020.00.33102.290.00.01110.00.058.06-57.280.024.33-8.60.0100.00700.00.00.00-100.00.0-471.63-3424.890.0
19Q3 (3)0.00100.00.00.00100.00.00.00-100.00.00.00-100.00.0-20.29-194.860.0-14.38-204.050.0-0.10-350.00.0135.90-57.780.026.62-52.350.0-16.67-36.670.0116.673.990.0-13.38-107.680.0
19Q2 (2)-6.43-125.730.0-38.83-2776.30.0316.0875157.140.0316.0822639.570.021.3915178.570.013.8213720.00.00.04-33.330.0321.896286.710.055.863.310.0-12.2095.930.0112.20-71.950.0174.26200.340.0
19Q1 (1)24.990.00.0-1.350.00.00.420.00.01.390.00.00.140.00.00.100.00.00.060.00.05.040.00.054.070.00.0-300.000.00.0400.000.00.058.020.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)81.740.1167.01-1.46.881.2569.69-2.8855.97-2.393.9611.863.239.490.0620.076.88-2.723.955.7496.431.693.57-30.950.00011.361.25
2022 (9)81.651.4567.964.076.79-15.1271.76-85.4457.34-88.33.54-85.672.95-85.560.0525.079.01-84.222.6523.9194.83614.115.17-94.040.00011.22-13.09
2021 (8)80.487.2265.3016.678.00-16.67492.83-36.83490.09-35.8624.71-26.2420.43-24.450.040.0500.00-36.9318.28-22.5813.2885.5386.72-6.590.00012.91-17.4
2020 (7)75.06-1.1255.97-9.659.60-75.2780.161151.46764.10-27.7733.502891.0727.043197.560.04100.0792.80680.2423.61-2.967.16-92.6592.8400.00015.63-97.1
2019 (6)75.91184.261.954262.6838.711612.962.3450.831057.922464.031.12-94.180.82-93.250.02-93.1101.61133.0524.33-51.3597.442751.620.0000.000538.44884.53
2018 (5)26.71-6.211.42-40.592.267.2541.33445.9741.26448.6719.25391.0712.15408.370.29-6.4543.60343.5450.01-26.453.42-89.1296.5840.780.00054.69-3.15
2017 (4)28.48-8.342.39-67.532.1110.837.57-2.077.523.013.92-4.622.39-4.40.31-8.829.831.7667.995.1831.40-66.9968.601299.530.00056.475.73
2016 (3)31.07-5.337.36-30.241.905.597.73-74.387.30-74.534.11-76.662.50-76.120.34-8.119.66-69.864.641.1495.10172.784.90-92.450.00053.411.31
2015 (2)32.8212.7410.5526.351.806.9930.17217.5828.66242.017.61210.5810.47221.170.37-5.1331.99185.6263.91-12.434.86-60.2764.91430.080.00052.721.7
2014 (1)29.1108.3501.68-9.89.5008.3805.6703.2600.39-2.511.20-3.772.96-2.0987.76-7.512.24138.780.00051.841.83

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