玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)24.872.64-5.873.45-8.24-29.161.60-65.74-56.640.96-77.09-70.00.49-73.08-68.790.39-70.68-62.50.3516.6716.674.88-43.91-38.1545.592.82-15.76300.00200.0125.0-200.00-700.0-500.015.62-12.93-8.71
23Q3 (19)24.23-13.83-22.593.7680.7723.684.6723.872.644.1936.046.081.821.6815.191.33-12.531.680.30-30.2325.08.70-5.43-15.8644.34-3.92-38.59100.0050.050.033.330.00.017.94-9.53-18.45
23Q2 (18)28.1229.05-3.12.08-76.26-36.23.77-54.0229.553.08-62.4420.311.797.191.131.5225.6211.760.43186.67-8.519.20-28.6826.246.15124.57-30.9166.67-33.33-33.3333.330019.83-25.796.67
23Q1 (17)21.79-17.52-12.68.7679.88302.318.20122.22756.08.20156.25756.01.676.37718.521.2116.35705.00.15-50.0-11.7612.9063.5273.9120.55-62.03-18.65100.00-25.000.00100.0026.7256.17-13.56
22Q4 (16)26.42-15.5911.294.8760.212075.03.69-18.9212.713.20-18.99171.191.57-0.63460.711.042.97333.330.3025.057.897.89-23.6926.2454.12-25.04101.19133.33100.00-33.33-200.0017.11-22.23-26.53
22Q3 (15)31.307.8651.283.04-6.75130.074.5556.36149.33.9554.3142.81.58-10.73178.611.01-25.74164.740.24-48.9441.1810.3441.84410.5172.208.08172.3566.67-33.33-33.3333.330022.0018.34-29.65
22Q2 (14)29.0216.4177.173.26175.29117.442.91332.8113.312.56304.8111.711.77755.56137.661.36780.0136.360.47176.47176.477.29111.3151.0166.80164.45138.49100.00020.00.000-100.018.59-39.86-48.69
22Q1 (13)24.935.0175.19-4.33-10925.085.15-1.25-205.9395.67-1.25-205.9395.67-0.27-196.4394.62-0.20-183.3395.170.17-10.5321.433.45-44.8115.1825.26-6.112.320.000-100.00.000030.9132.72-34.4
21Q4 (12)23.7414.7451.980.04100.4100.551.18112.78111.841.18112.78111.840.28113.93111.160.24115.38111.590.1911.76-9.526.25287.69203.1426.901.4733.10.00-100.0-100.00.000-100.023.29-25.52-6.28
21Q3 (11)20.6926.3119.25-10.1145.914.71-9.2357.7828.34-9.2357.7828.34-2.0157.2330.45-1.5658.2935.00.170.0-10.53-3.3376.750.0726.51-5.3617.51100.0020.033.33-0.00-100.0-100.031.27-13.69-5.33
21Q2 (10)16.3815.111.61-18.6935.9166.26-21.8624.2361.51-21.8624.2361.51-4.706.370.84-3.749.667.650.1721.43142.86-14.2937.1365.7128.0124.5464.2883.33-16.67-2.7816.670036.23-23.110
21Q1 (9)14.23-8.937.36-29.16-299.45-14.08-28.85-189.37-42.82-28.85-189.37-42.82-5.02-100.0-55.42-4.14-100.0-53.90.14-33.337.69-22.73-275.08-74.3122.4911.2835.81100.0050.0-16.67-0.00-100.0100.047.1289.626.49
20Q4 (8)15.62-9.9713.6-7.3031.225.81-9.9722.5936.98-9.9722.5936.98-2.5113.1538.78-2.0713.7538.210.2110.530.0-6.069.1540.9420.21-10.42-11.8666.67-11.110.033.3333.330.024.85-24.77-21.83
20Q3 (7)17.357.63127.09-10.6180.8538.28-12.8877.3220.44-12.8877.3220.44-2.8939.0319.72-2.4040.7419.730.19171.430.0-6.6783.9943.2822.5632.327.5875.00-12.5-25.025.000033.03011.59
20Q2 (6)16.1255.677.73-55.40-116.74-151.13-56.80-181.19-193.69-56.80-181.19-193.69-4.74-46.75-23.44-4.05-50.56-26.170.07-46.15-58.82-41.67-219.56-233.3617.052.96-12.3885.71-28.57-26.530.00100.0100.00.00-100.0-100.0
20Q1 (5)10.36-24.6540.57-25.56-159.7644.64-20.20-27.6952.59-20.20-27.6952.59-3.2321.2223.82-2.6919.725.280.13-38.162.5-13.04-27.155.6616.56-27.78-12.98120.0080.05.0-20.00-160.0-40.044.2539.19-20.98
19Q4 (4)13.7579.970.0-9.8442.760.0-15.822.290.0-15.822.290.0-4.10-13.890.0-3.35-12.040.00.2110.530.0-10.2612.760.022.939.350.066.67-33.330.033.3300.031.797.40.0
19Q3 (3)7.64-15.770.0-17.1922.080.0-16.1916.290.0-16.1916.290.0-3.606.250.0-2.996.850.00.1911.760.0-11.765.920.020.977.760.0100.00-14.290.0-0.00100.00.029.60-4.670.0
19Q2 (2)9.0723.070.0-22.0652.220.0-19.3454.610.0-19.3454.610.0-3.849.430.0-3.2110.830.00.17112.50.0-12.5057.50.019.462.260.0116.672.080.0-16.67-16.670.031.05-44.550.0
19Q1 (1)7.370.00.0-46.170.00.0-42.610.00.0-42.610.00.0-4.240.00.0-3.600.00.00.080.00.0-29.410.00.019.030.00.0114.290.00.0-14.290.00.056.000.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)25.40-10.283.7030.744.0776.543.8526.643.3125.865.4920.393.9410.991.11-9.028.155.9845.59-15.76100.0014.290.0001.71-27.6418.86-7.09
2022 (9)28.3147.372.8302.31-57.313.0402.6304.5603.5501.2279.417.69054.12101.1987.50-12.512.5002.36020.30-39.09
2021 (8)19.2128.41-13.0905.41-25.1-13.260-13.260-11.190-9.0000.6817.24-7.21026.9033.1100.000.0-0.0000.00033.33-14.78
2020 (7)14.9650.81-18.3707.2210.05-18.860-18.860-13.350-10.9500.58-9.38-11.34020.21-11.86100.004.17-0.0000.00039.1114.06
2019 (6)9.920-20.1006.5645.9-20.510-20.510-15.740-13.1500.6425.49-13.93022.9343.496.00-2.564.00170.00.00034.29-39.29
2018 (5)-1.150149.9004.49-42.7151.600151.600130.80077.0400.51-7.27157.30015.99-95.2498.52-1.481.4800.00056.48-3.57
2017 (4)20.69-5.22-38.4107.8414.51-37.920-37.920-71.700-20.0800.55-5.17-27.450335.6267.74100.00-12.24-2.5600.00058.574.66
2016 (3)21.83-19.09-33.2706.8528.27-29.320-29.320-45.820-16.3800.58-20.55-20.550200.0833.7113.95-24.03-13.9500.00055.9635.89
2015 (2)26.9814.23-16.2005.3412.67-10.640-10.650-17.350-7.2900.73-1.35-4.370149.6547.69150.004.35-50.0000.00041.18-6.96
2014 (1)23.620-21.9204.743.79-15.200-15.090-20.760-10.8100.7417.46-9.480101.3338.98143.7519.04-43.7500.00044.2610.4

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