玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)18.53-12.8-0.115.60-29.47-36.725.63-31.34-24.123.11-39.61-45.441.12-41.36-64.890.83-36.64-56.080.22-4.35-29.0311.61-17.37-6.3761.812.2-16.7799.342.55-16.580.66-78.95103.4515.580.786.13
23Q3 (19)21.2513.4543.687.945.4450.958.20-17.67-8.585.15-23.13-23.361.91-34.81-55.371.31-31.77-46.090.23-11.54-34.2914.05-6.3313.7760.48-5.87-30.0496.8827.9465.183.12-87.13-92.4415.461.249.1
23Q2 (18)18.73-10.1740.47.53-13.3599.219.9636.8140.686.7023.3937.582.9326.8419.591.9227.1531.510.264.0-10.3415.0011.6124.4864.25-6.83-17.4875.72-36.5141.3424.28226.03-48.215.27-9.16-6.32
23Q1 (17)20.8512.423.378.69-1.8156.297.28-1.8914.835.43-4.744.422.31-27.59-6.481.51-20.111.340.25-19.35-10.7113.448.3933.7368.96-7.144.18119.270.1636.2-19.27-0.97-254.9716.8114.51-5.72
22Q4 (16)18.5525.4216.898.8568.2555.547.42-17.2852.675.70-15.1886.893.19-25.4787.651.89-22.2287.130.31-11.43-3.1312.400.416.9874.26-14.16.93119.08103.041.35-19.08-146.14-9.0414.683.6-7.61
22Q3 (15)14.7910.8728.165.2639.1541.788.9726.69125.386.7237.9989.34.2874.69117.262.4366.44105.930.3520.696.0612.352.4985.1686.4511.0313.1258.659.48-37.0241.35-11.78501.8914.17-13.07-21.37
22Q2 (14)13.34-21.07-17.863.78-32.01-35.827.0811.6747.194.87-6.3522.982.45-0.8135.361.46-2.0130.360.293.573.5712.0519.950.8177.8617.6324.153.57-38.82-56.2946.88277.04307.8116.30-8.58-19.86
22Q1 (13)16.906.49-0.655.56-2.28-12.36.3430.45-7.455.2070.491.962.4745.298.331.4947.526.430.28-12.53.710.05-5.19-1.0866.19-4.690.0387.57-25.47-5.7412.43171.0462.5117.8312.21-4.35
21Q4 (12)15.8737.52-6.925.6953.37-19.184.8622.11-2.023.05-14.08-20.981.70-13.71-17.871.01-14.41-19.20.32-3.030.010.6058.9223.2669.45-9.126.83117.5026.17-17.0-17.50-354.7257.8915.89-11.82-14.06
21Q3 (11)11.54-28.94-38.523.71-37.01-57.843.98-17.26-37.913.55-10.35-31.731.978.84-28.11.185.36-29.340.3317.863.136.67-16.52-29.6476.4221.811.7393.13-24.01-32.246.87130.46118.3518.02-11.410
21Q2 (10)16.24-4.536.075.89-7.17.484.81-29.78-17.783.96-22.352.861.81-20.6131.161.12-20.025.840.283.721.747.99-21.36-21.2862.74-5.18-0.06122.5631.9330.29-22.56-394.84-480.2420.349.120
21Q1 (9)17.01-0.23-6.646.34-9.9433.196.8538.1-17.175.1032.12-15.422.2810.1419.371.4012.09.370.27-15.6228.5710.1618.14-22.2166.171.7826.0492.90-34.3861.517.65118.41-81.9918.640.81-2.2
20Q4 (8)17.05-9.160.417.04-20.019.324.96-22.62-7.813.86-25.77-5.392.07-24.4523.211.25-25.1513.640.320.018.528.60-9.28-11.765.01-4.9623.55141.563.028.69-41.56-11.02-315.5818.49014.7
20Q3 (7)18.7722.627.868.8060.5845.76.419.57-13.845.2035.06-6.982.7498.5511.841.6787.647.740.3239.1318.529.48-6.6-19.868.408.9517.02137.4346.170.03-37.43-731.02-300.680.000-100.0
20Q2 (6)15.31-15.97-13.015.4815.13-32.845.85-29.26-27.513.85-36.15-30.01.38-27.75-44.80.89-30.47-44.030.239.52-17.8610.15-22.28-19.8962.7819.580.9894.0763.55-7.25.93-86.04533.050.00-100.0-100.0
20Q1 (5)18.227.310.364.76-19.32-14.548.2753.7262.86.0347.7934.31.9113.696.111.2816.369.40.21-22.22-12.513.0634.0923.5652.50-0.23-12.6757.52-47.71-47.2842.48524.84528.3819.0618.249.35
19Q4 (4)16.9815.670.05.90-2.320.05.38-27.690.04.08-27.010.01.68-31.430.01.10-29.030.00.270.00.09.74-17.60.052.62-9.970.0110.0036.090.0-10.00-153.610.016.122.090.0
19Q3 (3)14.68-16.590.06.04-25.980.07.44-7.810.05.591.640.02.45-2.00.01.55-2.520.00.27-3.570.011.82-6.710.058.45-5.980.080.83-20.260.018.651461.660.015.791.280.0
19Q2 (2)17.606.60.08.1646.50.08.0758.860.05.5022.490.02.5038.890.01.5935.90.00.2816.670.012.6719.870.062.173.410.0101.37-7.080.0-1.3786.190.015.59-10.560.0
19Q1 (1)16.510.00.05.570.00.05.080.00.04.490.00.01.800.00.01.170.00.00.240.00.010.570.00.060.120.00.0109.090.00.0-9.920.00.017.430.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)19.8324.567.4825.54.9226.487.843.575.17-9.468.38-32.745.58-25.80.97-23.6213.5814.8961.81-16.7795.2620.984.63-78.220.04-37.2115.791.54
2022 (9)15.925.995.9611.613.898.217.5749.95.7148.3112.4659.957.5258.991.274.9611.8233.7174.266.9378.74-25.5521.2600.07-48.0215.55-14.14
2021 (8)15.02-13.785.34-21.73.60-2.035.05-18.423.85-17.387.79-0.264.73-5.021.2114.158.84-11.6969.456.83105.76-3.97-5.7600.13-37.218.110.11
2020 (7)17.425.96.825.413.67-17.66.19-5.644.66-5.867.81-8.444.98-8.461.06-0.9310.01-11.165.0123.55110.1311.82-10.1300.20510.3818.0911.67
2019 (6)16.4517.086.4756.284.459.236.5638.694.9535.998.5334.125.4438.781.072.8811.2624.1552.62-25.698.4912.591.36-89.160.03-44.3216.20-8.53
2018 (5)14.05-8.654.14-20.994.082.694.734.883.64-8.316.36-12.153.92-8.21.04-0.959.074.2570.737.3587.47-24.812.5300.06017.711.26
2017 (4)15.3816.965.2448.023.97-9.194.5111.913.9720.37.2423.974.2720.961.050.08.701.2865.89-17.24116.3332.34-16.3300.00017.49-8.86
2016 (3)13.150.463.5431.64.37-24.874.036.333.30-2.085.8433.943.5324.731.0528.058.59-12.4479.6235.9487.9023.7512.10-58.230.00019.19-11.16
2015 (2)13.09-15.872.69-53.465.8233.593.79-35.433.37-37.714.36-46.762.83-48.360.82-18.09.81-6.4858.574.4271.03-27.8528.971574.580.00021.6014.77
2014 (1)15.5605.7804.36-15.55.8705.4108.1905.4801.000.010.494.3856.0922.1798.444.61.73-70.590.00018.82-10.21

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