玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)3.20-63.22-78.71-9.62-127.96-486.35-11.93-104.28-1247.12-11.74-101.03-1103.42-5.16-105.58-1055.56-1.64-152.31-472.730.170.0-5.561.91-74.84-82.46160.87-0.017.7580.7111.51-66.4519.29-30.16113.7318.29-2.1931.87
23Q3 (19)8.701.52-48.31-4.222.31-224.48-5.84-13.84-291.48-5.84-13.62-420.88-2.51-15.14-425.97-0.65-14.04-238.30.176.256.257.593.12-41.93160.881.53-3.6972.38-13.79-35.5927.6272.12343.618.7010.5946.21
23Q2 (18)8.57-27.68-62.03-4.32-248.39-142.73-5.13-78.12-152.19-5.14-78.47-156.3-2.18-78.69-147.19-0.57-159.09-130.480.160.0-15.797.36-16.65-57.77158.46-4.95-8.2483.9594.52-18.5616.05-71.76669.0216.915.1615.51
23Q1 (17)11.85-21.16-42.56-1.24-149.8-112.47-2.88-376.92-128.37-2.88-346.15-128.71-1.22-325.93-122.85-0.22-150.0-110.280.16-11.11-20.08.83-18.92-47.25166.7111.667.2243.16-82.06-55.956.84140.452558.9516.0815.9322.56
22Q4 (16)15.03-10.7-32.962.49-26.55-80.161.04-65.9-91.771.17-35.71-90.620.54-29.87-93.040.44-6.38-85.480.1812.5-21.7410.89-16.68-40.78149.30-10.62-10.3240.54114.06142.27-140.54-1139.31-19810.8113.878.44-17.05
22Q3 (15)16.83-25.43-27.713.39-66.47-70.573.05-68.97-71.311.82-80.07-82.830.77-83.33-85.660.47-74.87-78.730.16-15.79-20.013.07-25.01-19.47167.04-3.272.27112.379.023.73-11.34-302.06-36.0812.79-12.64-24.81
22Q2 (14)22.579.418.1710.111.7117.159.83-3.1511.589.13-8.978.954.62-13.4817.561.87-12.625.060.19-5.0-9.5217.434.1218.41172.6911.0630.57103.085.335.47-2.82-231.94-244.7914.6411.59-10.02
22Q1 (13)20.63-7.989.159.94-20.859.5510.15-19.780.610.03-19.63110.715.34-31.19160.492.14-29.37107.770.20-13.04-4.7616.74-8.9740.32155.49-6.5833.1497.86-1.43-11.782.14199.82119.5613.12-21.53-19.36
21Q4 (12)22.42-3.6915.8112.558.9474.3112.6418.9167.6412.4817.7480.617.7644.51175.183.0337.1104.730.2315.09.5218.3913.3129.23166.441.967.6199.29-8.353.840.71108.56-83.7416.72-1.7-17.39
21Q3 (11)23.2821.888.6311.5233.494.5410.6320.66-7.9710.6026.49-5.445.3736.646.342.2124.16-17.840.20-4.76-16.6716.2310.26-8.56163.3323.4982.31108.3310.8513.52-8.33-527.78-282.3517.014.556.18
21Q2 (10)19.101.06-15.268.6338.52-24.968.8156.76-25.288.3876.05-28.193.9391.71-19.81.7872.82-35.040.210.0-8.714.7223.39-19.56132.2613.2544.5197.73-11.90.291.95117.82-23.8116.270.00
21Q1 (9)18.90-2.38-11.976.23-13.47-41.675.62-25.46-48.964.76-31.11-56.532.05-27.3-47.841.03-30.41-58.30.210.0-4.5511.93-16.16-36.71116.7917.6158.57110.9316.0214.52-10.93-349.18-492.0816.27-19.610
20Q4 (8)19.36-9.6630.117.20-34.66251.227.54-34.72269.616.91-38.36237.072.82-44.16347.621.48-44.98202.040.21-12.510.5314.23-19.8328.6699.3010.8469.4595.610.19-4.394.39-4.02020.2426.346.3
20Q3 (7)21.43-4.9210.5211.02-4.1715.7611.55-2.0420.9411.21-3.9418.625.053.0638.742.69-1.8222.270.244.359.0917.75-3.014.8489.59-2.1132.1895.43-2.07-4.214.5778.731124.7316.0202.36
20Q2 (6)22.544.983.311.507.686.4811.797.089.6711.676.588.664.9024.6830.322.7410.9325.110.234.5521.0518.30-2.92-3.1791.5224.2613.3297.440.6-2.922.56-8.27775.00.000-100.0
20Q1 (5)21.4744.2910.9610.68420.9816.2111.01439.7117.1310.95434.1522.213.93523.81-0.762.47404.0811.260.2215.79-4.3518.8570.4313.4973.6525.68-7.3996.86-3.14-0.922.79024.510.00-100.0-100.0
19Q4 (4)14.88-23.260.02.05-78.470.02.04-78.640.02.05-78.310.00.63-82.690.00.49-77.730.00.19-13.640.011.06-34.670.058.60-13.540.0100.000.370.0-0.00-100.00.019.0421.660.0
19Q3 (3)19.39-11.140.09.52-11.850.09.55-11.160.09.45-12.010.03.64-3.190.02.200.460.00.2215.790.016.93-10.420.067.78-16.070.099.63-0.750.00.37198.510.015.65-19.870.0
19Q2 (2)21.8212.760.010.8017.520.010.7514.360.010.7419.870.03.76-5.050.02.19-1.350.00.19-17.390.018.9013.790.080.761.550.0100.382.680.0-0.38-116.920.019.5313.410.0
19Q1 (1)19.350.00.09.190.00.09.400.00.08.960.00.03.960.00.02.220.00.00.230.00.016.610.00.079.530.00.097.760.00.02.240.00.017.220.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)8.14-57.11-4.79010.4345.56-6.380-6.330-10.690-3.0200.66-12.06.47-56.05160.877.7575.06-29.7624.9401.074.2317.4728.08
2022 (9)18.98-9.926.78-32.067.1631.416.34-34.645.89-37.0111.36-38.065.06-37.530.75-10.7114.72-5.46149.30-10.3106.873.9-6.9801.0321.2213.64-17.73
2021 (8)21.07-0.579.98-1.095.45-13.639.70-7.359.35-8.0618.3415.068.10-11.180.84-3.4515.57-9.63166.4467.61102.866.73-2.8600.85-31.0716.58-6.59
2020 (7)21.1911.710.0924.726.31-10.9110.4728.6210.1727.1215.9429.079.1223.080.870.017.237.5599.3069.4596.37-3.063.63514.531.23315.4517.750.06
2019 (6)18.9716.458.098.37.0920.168.148.248.007.3812.35-22.817.41-5.360.87-9.3716.0210.9458.60-42.5899.410.120.59-17.160.30-5.3117.7411.08
2018 (5)16.2956.187.47758.625.90-0.327.52616.197.45893.3316.00755.617.83398.730.962.1314.4477.4102.06-34.1899.2918.930.71-95.680.31015.973.37
2017 (4)10.43-30.190.87-83.175.92-12.431.05-75.290.75-76.561.87-72.421.57-52.990.9417.58.14-33.77155.06-10.4783.49-31.2116.5100.00015.45-2.28
2016 (3)14.94-21.415.17-44.176.766.194.25-41.223.20-48.36.78-47.853.34-44.610.80-5.8812.29-16.96173.199.78121.37-5.21-21.3700.00015.810.96
2015 (2)19.015.919.2626.56.36-2.157.2314.946.196.1713.001.86.034.150.852.4114.803.57157.7613.56128.049.79-28.2100.00015.66-6.06
2014 (1)17.9507.3206.5024.186.2905.83012.7705.7900.83-6.7414.2915.71138.92-31.87116.63-14.28-16.4100.00016.676.25

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