玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)25.59-10.02-11.556.82-45.35-57.534.02-76.53-58.771.23-90.84-81.110.25-92.56-87.750.21-91.6-85.310.15-16.67-25.06.46-66.28-45.2530.54-14.21-29.94169.57132.663.42-69.57-356.52-6.8310.5826.8639.03
23Q3 (19)28.44138.59-12.5712.483925.81-39.1817.13287.56-20.9513.43265.94-14.133.36214.02-54.292.50220.51-50.50.18-14.29-41.9419.16220.4-18.3635.60-0.89-43.7772.881175.42-23.1227.12-70.34421.078.3414.458.56
23Q2 (18)11.92-38.84-58.550.31-96.13-98.184.42-57.98-73.893.67-53.07-71.221.07-50.69-77.190.78-48.68-78.450.2110.53-25.05.98-50.5-67.7335.92-22.28-4.015.71-92.44-94.3291.43294.5914180.07.294.2933.03
23Q1 (17)19.49-32.63-39.928.02-50.06-53.710.527.9-43.627.8220.12-40.712.176.37-40.551.526.29-48.120.19-5.0-13.6412.082.37-41.2746.226.0369.9975.61-53.88-18.4723.17135.58219.246.99-8.158.54
22Q4 (16)28.93-11.07-11.2816.06-21.73-2.969.75-55.01-47.646.51-58.38-52.242.04-72.24-47.961.43-71.68-56.00.20-35.48-13.0411.80-49.72-43.2743.59-31.1575.34163.9572.9584.63-65.12-1351.16-681.47.6144.68-13.42
22Q3 (15)32.5313.1115.7720.5220.6353.0221.6728.043.815.6422.6738.787.3556.72170.225.0539.5115.810.3110.7155.023.4726.6634.1963.3169.19210.594.80-5.826.325.20901.49-52.05.26-4.01-29.01
22Q2 (14)28.76-11.3417.0517.01-1.7962.9316.93-9.2734.0512.75-3.3432.264.6928.4993.83.6223.5574.880.2827.2733.3318.53-9.9224.8737.4237.62141.89100.658.5321.12-0.65-108.95-103.845.48-14.91-17.1
22Q1 (13)32.44-0.5262.8517.324.65143.2618.660.2181.5213.19-3.2389.243.65-6.89194.352.93-9.85163.960.22-4.3546.6720.57-1.1150.5927.199.3737.1292.744.4434.327.26-35.2-76.556.44-26.73-28.52
21Q4 (12)32.6116.0551.4616.5523.42107.9118.6223.5680.9513.6320.94124.553.9244.12170.343.2538.89144.360.2315.04.5520.8018.9365.2124.8621.92133.8788.80-0.415.0411.203.29-50.898.7918.6213.57
21Q3 (11)28.1014.3724.9413.4128.4525.5615.0719.3215.2111.2716.9111.582.7212.428.912.3413.0423.810.20-4.7611.1117.4917.869.3120.3931.8133.8389.167.298.3910.84-35.84-38.887.4112.10
21Q2 (10)24.5723.34-17.8510.4446.631.1612.6322.86-8.549.6438.31-11.42.4295.1625.392.0786.4921.760.2140.040.014.848.64-14.6115.47-21.99-19.0983.1020.3511.4716.90-45.4-33.66.61-26.64-23.05
21Q1 (9)19.92-7.4859.237.12-10.55146.0210.28-0.1190.026.9714.83155.941.24-14.48207.831.11-16.54212.120.15-31.8287.513.668.5366.819.8386.5531.6769.05-10.55-47.6930.9535.71185.989.0116.410
20Q4 (8)21.53-4.27-4.067.96-25.4748.7910.29-21.3358.316.07-39.91739.391.45-31.282800.01.33-29.632116.670.2222.2257.1412.59-21.3123.1910.6321.920.877.19-6.16-7.3722.8128.5536.847.740-7.75
20Q3 (7)22.49-24.8110.9510.683.49162.4113.08-5.2978.9310.10-7.17952.082.119.331072.221.8911.18800.00.1820.012.516.00-7.9447.878.72-54.3929.9682.2610.3550.8117.74-30.3-60.970.00-100.0-100.0
20Q2 (6)29.91139.0917.810.32166.71112.3513.81220.9392.6110.88187.32104.511.93267.8356.911.70271.7253.150.1587.5-21.0517.38439.4573.2819.1226.96-13.6474.55-43.537.9625.45170.71-23.648.59021.84
20Q1 (5)12.51-44.25-35.42-15.47-389.16-978.98-11.42-275.69-1028.46-12.46-3875.76-2543.14-1.15-2400.0-1742.86-0.99-1750.0-760.00.08-42.86-33.33-5.12-150.1-186.3415.0671.14-25.48132.0058.4-12.0-36.00-316.028.00.00-100.0-100.0
19Q4 (4)22.4410.710.05.3531.450.06.50-11.080.00.33-65.620.00.05-72.220.00.06-71.430.00.14-12.50.010.22-5.550.08.8031.150.083.3352.780.016.67-63.330.08.391.330.0
19Q3 (3)20.27-20.170.04.07-16.260.07.311.950.00.96-81.950.00.18-85.370.00.21-81.080.00.16-15.790.010.827.880.06.71-69.690.054.55-21.00.045.4536.360.08.2817.450.0
19Q2 (2)25.3931.080.04.86176.140.07.17482.930.05.32943.140.01.231657.140.01.11640.00.00.1958.330.010.0369.140.022.149.550.069.05-53.970.033.33166.670.07.05-39.850.0
19Q1 (1)19.370.00.01.760.00.01.230.00.00.510.00.00.070.00.00.150.00.00.120.00.05.930.00.020.210.00.0150.000.00.0-50.000.00.011.720.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)20.80-32.316.72-62.711.7030.959.11-46.796.70-45.626.67-61.674.95-62.780.73-30.4811.00-41.9830.54-29.9473.64-30.026.3600.271018.948.1333.5
2022 (9)30.7313.618.0244.861.30-40.6517.1216.9412.3214.3917.4074.3513.3054.471.0532.9118.9611.0743.5975.34105.2124.09-5.2100.02-27.756.09-23.11
2021 (8)27.0519.4312.4499.042.18-26.7414.6460.710.7780.19.98143.418.61122.480.7925.417.0737.4424.86133.8784.7823.4714.91-52.430.03-55.997.92-7.91
2020 (7)22.651.86.2550.972.981.49.1155.25.98173.064.10162.823.87134.550.630.012.4231.4310.6320.868.67-2.1731.335.120.080.998.600.23
2019 (6)22.25-22.84.14-68.82.9475.695.87-60.472.19-83.111.56-89.081.65-87.150.63-33.689.45-45.258.80-49.1370.19-21.5529.81183.170.08-74.968.5818.34
2018 (5)28.82-13.1913.27-26.151.67-5.2514.85-17.4112.97-25.9314.29-29.6412.84-24.380.951.0617.26-15.2317.3018.5789.47-10.5310.5300.30306.597.25-8.11
2017 (4)33.204.6317.9714.391.77-31.1317.9812.3817.5123.7520.313.6816.9821.290.941.0820.362.8314.59-59.1100.001.850.0000.0707.898.38
2016 (3)31.7315.0115.7124.882.5723.1916.0061.7814.1547.719.5928.2914.0039.030.93-3.1219.8050.4635.67-44.9698.19-22.91.8100.0007.281.68
2015 (2)27.598.3212.5858.842.08-5.199.8921.059.5822.0415.2711.710.0711.760.96-6.813.1615.1464.81-4.9127.3530.95-27.3500.0007.16-15.67
2014 (1)25.4707.9202.20-1.958.1707.85013.6709.0101.034.0411.437.1268.15-0.4297.25-4.143.3000.0008.4915.67

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