玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)14.317.7621.076.815.0950.335.44-15.261195.244.07-19.25640.01.08-18.8671.430.58-21.62141.670.100.00.09.11-15.182.93154.781.36-0.42125.4024.16-88.44-25.40-2440.0597.429.62-1.132.67
23Q3 (19)13.28-13.20.06.48-26.94-19.36.42-9.19-15.085.04-16.28-24.321.33-21.76-6.340.74-14.942.780.10-9.0911.1110.73-3.33-5.3152.700.13-0.15101.00-19.4-4.87-1.0096.0883.799.739.82-2.6
23Q2 (18)15.3020.0-13.228.8747.34-27.357.07134.88-39.476.02225.41-45.521.70295.35-46.880.87107.14-37.860.1122.22-8.3311.1030.59-21.78152.50-2.727.8125.31-37.519.95-25.4874.65-470.638.86-19.3124.96
23Q1 (17)12.757.87-31.66.0232.89-57.063.01616.67-77.71.85236.36-84.840.43207.14-90.210.4275.0-77.170.09-10.0-35.718.5070.68-46.71156.760.862.49200.50-81.5193.08-100.5089.79-2465.5910.9817.1891.29
22Q4 (16)11.82-10.99-26.494.53-43.59-54.70.42-94.44-95.720.55-91.74-93.660.14-90.14-95.380.24-66.67-81.40.1011.11-28.574.98-56.05-58.81155.431.631.321084.38921.36962.8-984.38-15853.66-51087.59.37-6.2150.4
22Q3 (15)13.28-24.6717.428.03-34.2349.267.56-35.2741.046.66-39.7380.981.42-55.6294.520.72-48.57105.710.09-25.012.511.33-20.1641.1152.938.1-3.12106.171.635.8-6.17-38.18-1670.859.9940.9-1.67
22Q2 (14)17.63-5.4230.312.21-12.9163.0211.68-13.4863.1311.05-9.4382.643.20-27.11153.971.40-23.91159.260.12-14.2950.014.19-11.0348.28141.47-7.51-9.31104.470.6-0.02-4.47-13.990.527.0923.52-27.95
22Q1 (13)18.6415.9219.1814.0240.238.6713.5037.6152.5412.2040.7253.854.3944.88133.511.8442.64130.00.140.055.5615.9531.9343.69152.95-0.29-5.1103.841.78-9.1-3.92-103.772.485.74-7.87-29.48
21Q4 (12)16.0842.1810.5910.0085.8740.859.8183.0242.388.67135.644.983.03315.0792.991.29268.5786.960.1475.027.2712.0950.5636.92153.40-2.822.64102.031.68-1.03-1.92-451.9237.826.23-38.68-19.72
21Q3 (11)11.31-16.41-21.075.38-28.17-36.855.36-25.14-33.583.68-39.17-50.140.73-42.06-54.380.35-35.19-50.00.080.0-11.118.03-16.09-20.42157.851.194.49100.35-3.96-5.01-0.3592.2493.8210.163.2520.81
21Q2 (10)13.53-13.49-13.387.49-25.915.27.16-19.1-10.056.05-23.71-33.881.26-32.98-22.220.54-32.5-23.940.08-11.1114.299.57-13.78-14.02156.00-3.210.98104.49-8.5316.95-4.4968.47-142.139.8420.88-14.66
21Q1 (9)15.647.57-7.1810.1142.39-2.038.8528.45-6.057.9332.61-6.921.8819.7531.470.8015.9425.00.09-18.1828.5711.1025.71-9.31161.177.836.55114.2310.814.29-14.23-360.26-49.288.144.9-30.55
20Q4 (8)14.541.4720.467.10-16.6741.156.89-14.621200.05.98-18.97334.511.57-1.88385.450.69-1.43560.00.1122.2222.228.83-12.49134.22149.46-1.061.47103.09-2.41-88.99-3.0945.1699.637.76-7.73-17.62
20Q3 (7)14.33-8.2646.828.5219.66158.978.071.38184.957.38-19.34173.731.60-1.23182.050.70-1.41198.590.0928.5712.510.09-9.34243.12151.06-2.221.3105.6418.24404.34-5.64-152.93-104.198.41-27.06-21.48
20Q2 (6)15.62-7.324.767.12-31.010.147.96-15.543.949.157.39348.531.6213.29200.00.7110.94144.830.070.0-36.3611.13-9.0748.01154.492.145.4689.34-18.43-30.3910.66211.75137.2511.53-1.6247.44
20Q1 (5)16.8539.622.7210.32105.1735.619.421677.36-32.138.52434.12-36.041.43360.0-43.250.64526.67-39.620.07-22.220.012.24224.67-25.27151.262.7-1.1109.54-88.3199.95-9.5498.86-121.0911.7224.426.84
19Q4 (4)12.0723.670.05.0352.890.00.53105.580.0-2.5574.530.0-0.5571.790.0-0.1578.870.00.0912.50.03.77153.480.0147.29-1.230.0936.672798.490.0-836.67-721.080.09.42-12.040.0
19Q3 (3)9.76-22.040.03.29-53.730.0-9.50-271.790.0-10.01-590.690.0-1.95-461.110.0-0.71-344.830.00.08-27.270.0-7.05-193.750.0149.121.80.0-34.71-127.040.0134.71570.880.010.7136.960.0
19Q2 (2)12.52-8.810.07.11-6.570.05.53-60.160.02.04-84.680.00.54-78.570.00.29-72.640.00.1157.140.07.52-54.090.0146.49-4.220.0128.35134.290.0-28.61-163.270.07.82-28.710.0
19Q1 (1)13.730.00.07.610.00.013.880.00.013.320.00.02.520.00.01.060.00.00.070.00.016.380.00.0152.950.00.054.780.00.045.220.00.010.970.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)13.97-11.137.10-29.911.585.95.59-36.264.35-45.964.42-51.212.54-38.050.40-9.099.92-17.26154.78-0.42127.089.91-27.0202.3056.09.7425.35
2022 (9)15.728.4910.1318.071.5021.358.777.748.0515.669.0632.654.1036.670.4412.8211.9913.97155.431.32115.619.74-15.6101.47-6.467.77-5.47
2021 (8)14.49-4.558.585.671.237.848.142.656.96-7.576.839.983.008.70.3918.1810.521.84153.402.64105.352.9-5.3501.57-6.958.22-13.66
2020 (7)15.1825.878.1238.81.14-2.577.93188.367.531023.886.21952.542.76420.750.33-5.7110.3396.39149.461.47102.38-51.86-2.3801.69-6.529.52-0.31
2019 (6)12.06-18.575.85-37.371.1767.732.75-67.990.67-91.650.59-92.780.53-83.940.35-7.895.26-48.68147.29-7.63212.6895.67-112.6801.814.89.5510.92
2018 (5)14.8178.869.34127.250.70-28.048.59173.578.02181.48.17134.773.30115.690.38-17.3910.25111.78159.46-8.63108.70-16.92-8.7001.7308.615.13
2017 (4)8.2827.384.11216.150.97-61.273.1443.382.8541.093.4856.051.5340.370.469.524.84-11.84174.539.06130.83120.37-30.9400.0008.19-22.95
2016 (3)6.5032.921.3002.5171.922.19-30.482.02-22.612.23-19.21.09-16.790.427.695.49-2.66160.03-3.5759.37040.63-69.50.00010.63-7.24
2015 (2)4.89-58.52-1.0401.46-6.093.1502.6102.7601.3100.39-2.55.640165.95-10.48-33.090133.24-41.60.00011.4625.66
2014 (1)11.7904.7001.55-27.7-3.670-4.350-4.990-1.4000.4021.21-1.040185.38-1.95-128.160228.16987.60.0009.12-4.1

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