玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)20.414.4-22.98-2.4040.45-124.39-9.59-275.96-279.25-8.12-292.42-320.65-1.87-266.96-231.69-0.85-219.72-198.840.12-14.29-40.0-3.10-127.17-135.1587.16-2.22.2225.00133.33-85.8775.00-57.14188.6423.62-0.6323.6
23Q3 (19)19.55-14.33-26.94-4.03-495.1-129.815.45-34.89-71.924.22-48.41-68.951.12-50.66-84.820.71-43.2-80.760.14-6.67-46.1511.41-12.5-48.4289.12-12.28-11.1-75.00-625.0-208.14175.00104.17471.0523.778.4986.72
23Q2 (18)22.8219.04-2.981.02200.0-87.428.371479.25-30.088.181847.62-3.652.271791.67-37.641.25400.0-35.230.150.0-31.8213.04124.44-13.18101.6026.86-9.2514.29-85.71-79.5985.710157.1421.9112.7142.74
23Q1 (17)19.17-27.6611.650.34-96.54-71.430.53-90.09-86.880.42-88.59-84.780.12-91.55-88.680.25-70.93-62.690.15-25.0-28.575.81-34.13-19.9780.09-6.07-5.64100.00-43.48200.00.00100.0-100.019.441.734.07
22Q4 (16)26.50-0.9713.699.84-27.224.355.35-72.44-42.413.68-72.92-45.241.42-80.76-54.920.86-76.69-51.960.20-23.08-20.08.82-60.13-26.2585.27-14.944.41176.92155.176.92-84.62-376.11019.1150.1233.08
22Q3 (15)26.7613.78-6.413.5266.713.6819.4162.1647.9413.5960.0749.347.38102.7558.033.6991.1955.040.2618.184.022.1247.2738.86100.25-10.4513.1169.35-0.92-30.6530.65-8.06012.73-17.07-20.29
22Q2 (14)23.5236.98-13.318.11581.51-29.611.97196.2922.028.49207.6117.593.64243.4-11.441.93188.06-3.020.224.76-15.3815.02106.8921.03111.9531.89-10.3170.00110.0-40.9433.33-57.14280.015.35-17.83-4.0
22Q1 (13)17.17-26.34-25.251.19-87.38-83.794.04-56.51-51.672.76-58.93-50.981.06-66.35-62.680.67-62.57-53.470.21-16.0-12.57.26-39.3-36.4884.883.93-23.0633.33-66.67-62.9677.780677.7818.6830.0814.88
21Q4 (12)23.31-18.47-4.239.43-27.68-1.879.29-29.1928.146.72-26.1556.283.15-32.5533.471.79-24.7946.720.250.0-3.8511.96-24.9219.1281.67-7.85-26.43100.000.0-24.00.000100.014.36-10.08-8.3
21Q3 (11)28.595.38-2.7913.0413.199.313.1233.7420.049.1026.0421.174.6713.6320.672.3819.623.320.25-3.854.1715.9328.3616.9688.63-28.99-17.27100.00-15.62-7.140.00100.0100.015.97-0.13-11.38
21Q2 (10)27.1318.11-8.5911.5256.959.619.8117.342.087.2228.2412.814.1144.7251.11.9938.1940.140.268.3330.012.418.57-4.69124.8213.146.88118.5231.696.67-18.52-285.19-66.6715.99-1.660
21Q1 (9)22.97-5.63-10.17.34-23.62379.748.3615.31154.15.6330.93235.122.8420.34398.251.4418.03251.220.24-7.6950.011.4313.8438.04110.32-0.6210.4990.00-31.6125.010.00131.67-83.3316.263.83-26.92
20Q4 (8)24.34-17.24-10.059.61-19.4531.117.25-33.6717.124.30-42.740.942.36-39.0221.651.22-36.7932.610.268.3344.4410.04-26.280.4111.013.62-19.02131.5822.1811.34-31.58-310.53-73.6815.66-13.112.1
20Q3 (7)29.41-0.9111.1911.9313.51123.8310.9313.7485.257.5117.34110.363.8742.28123.71.9335.92141.250.2420.033.3313.624.6135.52107.13-8.26-37.9107.69-3.0817.48-7.6930.77-192.3118.0205.38
20Q2 (6)29.6816.1610.8310.51586.93251.519.61192.158.586.40280.9547.812.72377.19-35.71.42246.34-24.470.2025.0-44.4413.0257.2529.81116.7816.96-34.68111.11177.78122.22-11.11-118.52-122.220.00-100.0-100.0
20Q1 (5)25.55-5.58-9.371.53-79.13-73.33.29-46.85-52.111.68-60.56-66.530.57-70.62-78.160.41-55.43-64.960.16-11.11-20.08.28-17.2-18.9899.85-27.16-35.540.00-66.15-50.7760.00430.0220.022.2559.2718.35
19Q4 (4)27.062.310.07.3337.520.06.194.920.04.2619.330.01.9412.140.00.9215.00.00.180.00.010.00-0.50.0137.09-20.530.0118.1828.930.0-18.18-318.180.013.97-18.30.0
19Q3 (3)26.45-1.230.05.3378.260.05.90-2.640.03.57-17.550.01.73-59.10.00.80-57.450.00.18-50.00.010.050.20.0172.51-3.510.091.6783.330.08.33-83.330.017.10-21.090.0
19Q2 (2)26.78-5.00.02.99-47.820.06.06-11.790.04.33-13.750.04.2362.070.01.8860.680.00.3680.00.010.03-1.860.0178.7915.50.050.00-38.460.050.00166.670.021.6715.270.0
19Q1 (1)28.190.00.05.730.00.06.870.00.05.020.00.02.610.00.01.170.00.00.200.00.010.220.00.0154.800.00.081.250.00.018.750.00.018.800.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)20.49-13.8-1.1203.7671.191.67-84.781.59-79.31.67-87.371.43-81.260.56-40.437.20-48.7587.162.22-70.000170.00682.01.07204.6422.0336.41
2022 (9)23.77-6.978.62-17.122.2011.5110.977.767.686.6713.22-6.97.63-0.780.94-6.9314.059.2585.274.4178.26-23.8521.7400.35-36.3116.153.39
2021 (8)25.55-6.1410.4014.791.97-22.0710.1825.067.2037.414.2043.437.6957.581.0118.8212.8611.1581.67-26.43102.78-6.81-1.8500.55-30.315.62-13.22
2020 (7)27.221.729.0697.392.53-10.538.1434.555.2427.189.9027.414.8829.440.8511.8411.5715.35111.01-19.02110.2944.0-11.7600.7924.2518.00-3.85
2019 (6)26.76-2.124.59-35.262.8357.956.05-33.734.12-29.817.77-30.933.77-25.350.760.010.03-16.56137.09-14.4376.60-1.1223.403.860.64135.5918.72-11.15
2018 (5)27.349.327.0939.291.79-16.629.13234.435.872568.1811.253025.05.05591.780.7610.1412.02106.17160.209.6377.46-57.7522.5400.2728.9621.0712.07
2017 (4)25.014.035.09-0.972.151.062.73-41.040.22-85.430.36-85.190.73-57.310.69-11.545.83-23.79146.1319.01183.3368.06-83.3300.21018.806.82
2016 (3)24.041.395.1415.512.12-3.994.63-30.581.51-58.742.43-57.591.71-49.850.78-3.77.65-20.97122.7931.13109.0963.64-12.1200.00017.604.45
2015 (2)23.714.274.458.82.211.936.6716.813.6649.395.7337.413.4134.250.81-4.719.689.8893.64-0.3566.67-6.2533.3315.380.00016.85-9.41
2014 (1)22.7404.0902.17-0.025.7102.4504.1702.5400.85-18.278.8172.7593.97-13.3871.111.5928.89-3.70.00018.60145.06

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