玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)20.90-1.744.459.0818.54-0.877.69-27.325.346.13-25.4320.433.54-25.9438.821.76-27.2737.50.290.016.09.86-25.53-12.9102.301.9911.24119.2864.01-4.86-18.07-166.2728.7712.96-12.256.23
23Q3 (19)21.274.6812.077.6640.8163.3310.580.8613.648.228.7325.54.7833.896.72.4227.3718.050.2916.0-3.3313.24-4.061.69100.304.52-9.0572.7342.2945.4527.27-42.92-44.4814.77-15.217.03
23Q2 (18)20.321.969.785.448.372.6410.49144.5222.837.56136.9916.313.57151.41-18.861.90146.75-1.040.254.17-13.7913.8068.510.3195.9616.71-32.6451.11-56.19-17.7447.78386.6726.1817.424.198.06
23Q1 (17)19.93-0.44.025.02-45.2-12.854.29-41.23-36.353.19-37.33-37.331.42-44.31-59.660.77-39.84-50.960.24-4.0-20.08.19-27.65-22.5282.22-10.59-35.39116.67-6.9436.67-16.6734.31-213.8916.7237.055.22
22Q4 (16)20.015.437.419.1695.3116.997.30-21.595.645.09-22.29-7.622.55-43.08-41.381.28-37.56-31.550.25-16.67-24.2411.32-13.068.0291.96-16.61-32.44125.37150.7510.77-25.37-151.65-92.4112.20-11.59-25.88
22Q3 (15)18.982.54-0.264.69-11.51-25.089.319.0241.496.550.7748.194.481.8232.942.056.7737.580.303.45-6.2513.024.0825.92110.28-22.58-22.3950.00-19.53-47.549.1229.73931.5813.80-14.39-20.28
22Q2 (14)18.51-3.392.435.30-7.99-17.328.5426.7172.186.5027.771.54.4025.059.421.9222.2954.840.29-3.33-6.4512.5118.3536.57142.4511.949.9262.14-27.21-51.8437.86158.74230.4216.121.45-20.4
22Q1 (13)19.162.8428.425.76-26.44227.276.74-2.46303.595.09-7.62414.143.52-19.08425.371.57-16.04375.760.30-9.0911.1110.570.8664.9127.25-6.52-7.7785.37-24.58-18.914.63210.98378.0515.89-3.46-32.47
21Q4 (12)18.63-2.1-7.777.8325.0832.716.915.0246.715.5124.6680.664.3529.0882.011.8725.598.940.333.1313.7910.481.3513.05136.12-4.21-14.99113.1918.85-9.15-13.19-376.9246.3716.46-4.91-19.19
21Q3 (11)19.035.311.876.26-2.342.296.5832.6664.914.4216.6258.423.3722.149.121.4920.1677.380.323.2314.2910.3412.8823.24142.109.65-23.9895.24-26.19-38.524.76116.4108.9917.31-14.52-6.18
21Q2 (10)18.0721.11-12.626.41264.2-28.464.96197.01-34.823.79282.83-27.812.76311.94-49.081.24275.76-39.810.3114.81-18.429.1642.9-15.81129.60-6.07-35.36129.0322.589.85-29.03-451.61-66.2820.25-13.9424.08
21Q1 (9)14.92-26.14-30.411.76-70.17-71.571.67-64.54-80.330.99-67.54-83.950.67-71.97-82.780.33-64.89-79.250.27-6.912.56.41-30.85-52.2137.97-13.83-5.22105.26-15.5145.36-5.2678.6-119.0823.5315.51-2.53
20Q4 (8)20.208.14-10.585.90-3.59-40.224.7118.05-44.133.059.32-46.32.395.75-53.230.9411.9-53.00.293.57-14.719.2710.49-22.43160.12-14.34-5.73124.59-19.576.53-24.5953.55-45.0820.3710.41-10.34
20Q3 (7)18.68-9.67-23.06.12-31.7-40.813.99-47.57-64.472.79-46.86-63.722.26-58.3-66.810.84-59.22-69.00.28-26.32-17.658.39-22.89-42.96186.92-6.7712.09154.9031.8868.77-52.94-203.21-744.1218.4513.05-10.13
20Q2 (6)20.68-3.54-14.478.9644.75-1.657.61-10.37-10.265.25-14.91-9.645.4239.3329.362.0629.5615.730.3858.3331.0310.88-18.87-12.54200.5037.7330.53117.4662.2110.04-17.46-163.29-122.016.32-32.39-14.91
20Q1 (5)21.44-5.09-7.156.19-37.28-23.678.490.7120.256.178.639.013.89-23.875.711.59-20.51.920.24-29.41-7.6913.4112.2222.24145.57-14.290.4972.41-38.08-36.2827.59262.76282.0724.146.2510.73
19Q4 (4)22.59-6.880.09.87-4.550.08.43-24.930.05.68-26.140.05.11-24.960.02.00-26.20.00.340.00.011.95-18.760.0169.851.850.0116.9527.420.0-16.95-306.210.022.7210.670.0
19Q3 (3)24.260.330.010.3413.50.011.2332.430.07.6932.360.06.8162.530.02.7152.250.00.3417.240.014.7118.250.0166.768.570.091.78-14.020.08.22204.50.020.537.040.0
19Q2 (2)24.184.720.09.1112.330.08.4820.110.05.812.650.04.1913.860.01.7814.10.00.2911.540.012.4413.40.0153.606.030.0106.74-6.070.0-7.8748.090.019.18-12.020.0
19Q1 (1)23.090.00.08.110.00.07.060.00.05.660.00.03.680.00.01.560.00.00.260.00.010.970.00.0144.860.00.0113.640.00.0-15.150.00.021.800.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)20.668.116.9915.922.89-21.078.374.496.388.8712.98-13.586.62-8.441.03-14.1711.31-4.88102.3011.2483.7010.9916.30-33.710.03-53.6615.274.23
2022 (9)19.117.726.036.163.66-3.28.0155.845.8655.4415.0236.057.2354.821.201.6911.8929.5291.96-32.4475.41-31.7824.5900.0613.5314.65-23.9
2021 (8)17.74-12.275.68-18.513.78-1.715.14-16.833.77-11.9211.04-19.34.67-14.471.18-2.489.18-11.48136.12-14.99110.55-2.1-10.5500.05-27.519.25-0.57
2020 (7)20.22-13.996.97-26.483.8417.266.18-30.954.28-31.7413.68-29.885.46-30.01.211.6810.37-17.96160.12-5.73112.926.55-12.6200.07-40.7819.36-8.42
2019 (6)23.5115.649.48136.413.2821.928.9588.426.2758.3319.5169.87.8069.21.194.3912.6466.32169.8511.06105.9825.04-5.9800.12-49.1421.14-4.82
2018 (5)20.33-11.384.01-6.742.69-10.514.75174.573.96244.3511.49241.964.61199.351.14-4.27.6052.0152.94-4.3984.76-65.9715.8500.23022.218.77
2017 (4)22.94-5.714.30-33.023.00-2.871.73-77.211.15-82.313.36-80.351.54-79.921.192.595.00-54.46159.9619.15249.06193.48-149.0600.00020.420.84
2016 (3)24.335.146.4220.93.0914.557.5918.416.5025.4817.1041.217.6725.331.160.8710.9816.44134.2512.5784.862.3315.60-8.650.00020.25-10.28
2015 (2)23.14-0.395.31-21.332.705.976.41-10.355.18-17.9112.11-22.826.12-23.211.15-8.09.43-5.7119.2635.082.93-12.4117.07220.980.00022.577.02
2014 (1)23.2306.7502.5513.37.1506.31015.6907.9701.25-11.9710.0017.2388.34-20.7594.68-7.515.3200.00021.090.09

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