玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)20.51-10.55-23.36-4.01-620.78-136.36-6.86-278.18-163.05-4.95-282.66-168.37-1.32-253.49-137.08-0.50-192.59-129.070.13-13.33-43.485.46-61.47-68.46110.37-1.08-3.1257.14157.14-43.5739.29-52.863203.5726.443.0817.3
23Q3 (19)22.93-0.042.50.77-1.28-90.693.85-9.41-69.572.7112.92-72.150.8613.16-85.320.5412.5-79.470.150.0-42.3114.17-0.42-20.21111.57-3.7-8.722.2211.11-65.8683.33-1.96138.7425.65-0.1622.55
23Q2 (18)22.94-1.678.460.78-88.83-88.134.25-36.66-50.232.40-53.85-59.040.76-64.98-76.830.48-57.14-67.790.15-25.0-37.514.23-0.212.6115.864.78-15.2420.00-80.91-74.085.001885.0268.3325.6914.9413.27
23Q1 (17)23.33-12.8230.346.98-36.7288.146.71-38.337.885.20-28.1825.32.17-39.040.01.12-34.888.740.20-13.04-16.6714.26-17.6221.67110.57-2.94-9.58104.763.4577.29-4.76-276.19-111.6422.35-0.84-0.84
22Q4 (16)26.7619.6247.2811.0333.37184.2810.88-13.99226.737.24-25.5985.643.56-39.2580.711.72-34.682.980.23-11.540.017.31-2.5390.64113.92-6.78-6.18101.2755.57-14.31-1.27-103.6393.0422.547.69-3.88
22Q3 (15)22.375.779.558.2725.8823.812.6548.1387.419.7366.04149.495.8678.66205.212.6376.51179.790.268.3313.0417.7628.0545.45122.20-10.60.365.09-15.38-33.3934.9151.26020.93-7.72-4.69
22Q2 (14)21.1518.162.826.5777.09-7.728.5437.325.045.8641.236.923.2851.1564.821.4944.6647.520.240.09.0913.8718.3410.08136.6911.7823.876.9230.18-26.5723.08-43.59584.6222.680.623.61
22Q1 (13)17.90-1.49-12.473.71-4.38-42.216.2286.7919.624.156.4132.592.1710.1565.651.039.5747.140.244.3520.011.7229.071.12122.290.7215.5259.09-50.0-51.0440.91325.0269.4822.54-3.884.69
21Q4 (12)18.17-11.0220.013.88-41.92654.293.33-50.67-24.833.900.078.081.972.6140.240.940.0104.350.230.021.059.08-25.63-22.39121.42-0.3417.69118.1820.93966.67-18.180-116.023.456.79-0.8
21Q3 (11)20.42-0.73-14.176.68-6.18-35.336.75-1.17-24.333.90-8.88-41.351.92-3.52-41.280.94-6.93-43.030.234.55-4.1712.21-3.1-14.79121.8310.3419.1397.73-6.71-14.680.00100.0100.021.960.32-4.81
21Q2 (10)20.570.59-10.997.1210.9-25.66.8331.35-12.994.2836.74-26.081.9951.91-25.471.0144.29-26.810.2210.0-4.3512.608.71-6.18110.414.31.6104.76-13.2-14.64-4.7680.2779.0521.891.670
21Q1 (9)20.4535.0730.676.421017.14277.355.2017.38253.853.1342.92206.11.3159.76259.760.7052.17300.00.205.2642.8611.59-0.94115.83105.862.6110.47120.69985.0611.41-24.14-121.24-189.6621.53-8.930
20Q4 (8)15.14-36.36-29.05-0.70-106.78-110.924.43-50.34216.432.19-67.07211.730.82-74.92230.160.46-72.12264.290.19-20.8311.7611.70-18.3540.46103.170.8811.07-13.64-111.9-103.03113.64794.44132.4723.642.470
20Q3 (7)23.792.9416.3910.337.94131.18.9213.63208.656.6514.85368.313.2722.47610.871.6519.57415.620.244.3541.1814.336.744.31102.27-5.8915.35114.55-6.67-21.63-16.3628.069.6123.070-8.74
20Q2 (6)23.1147.6714.989.57364.36105.367.85332.2519.665.79296.2719.142.67425.6158.931.38494.2936.630.2364.2927.7813.43150.091.13108.6713.424.04122.7313.2972.93-22.73-172.73-178.280.000-100.0
20Q1 (5)15.65-26.66-26.63-3.62-156.47-151.35-3.38-341.43-158.68-2.95-50.51-165.56-0.82-30.16-149.1-0.35-25.0-135.710.14-17.65-30.05.37-35.53-54.8795.833.1710.95108.33-75.93-10.24-8.3397.6259.720.000-100.0
19Q4 (4)21.344.40.06.4143.40.01.40-51.560.0-1.96-238.030.0-0.63-236.960.0-0.28-187.50.00.170.00.08.33-16.110.092.894.770.0450.00207.890.0-350.00-550.00.00.00-100.00.0
19Q3 (3)20.441.690.04.47-4.080.02.89-55.950.01.42-70.780.00.46-72.620.00.32-68.320.00.17-5.560.09.93-25.230.088.661.20.0146.15105.940.0-53.85-285.470.025.284.380.0
19Q2 (2)20.10-5.770.04.66-33.90.06.5613.890.04.868.00.01.680.60.01.013.060.00.18-10.00.013.2811.60.087.611.440.070.97-41.20.029.03240.320.024.226.930.0
19Q1 (1)21.330.00.07.050.00.05.760.00.04.500.00.01.670.00.00.980.00.00.200.00.011.900.00.086.370.00.0120.690.00.0-20.690.00.022.650.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)22.572.311.77-76.188.0365.722.68-72.341.88-72.592.50-83.051.66-76.490.63-36.3612.40-18.58110.37-3.1266.04-13.7133.9644.710.99-16.9424.7711.93
2022 (9)22.0611.087.4324.044.85-3.929.6975.866.8679.5814.75105.727.0696.660.9912.515.2333.83113.92-6.1876.53-29.1623.4701.19-8.4322.13-0.49
2021 (8)19.86-1.145.9919.325.04-8.985.512.423.824.377.1726.93.5916.180.8812.8211.38-3.8121.4217.69108.0316.59-8.7601.30-22.6722.24-0.04
2020 (7)20.09-3.415.02-11.465.54-2.295.3826.03.6654.435.6571.213.0950.730.788.3311.838.53103.1711.0792.66-29.836.4201.68199.1522.25-6.63
2019 (6)20.80-9.135.67-43.025.6769.884.27-56.212.37-61.083.30-73.042.05-69.450.72-30.7710.90-20.7392.890.27132.0529.41-32.0500.56-11.4823.8310.99
2018 (5)22.89-9.789.95-18.913.3417.779.75-19.096.09-22.9112.24-33.446.71-32.831.04-16.1313.75-10.0192.64-0.26102.04-0.01-2.0400.63021.470.89
2017 (4)25.379.0212.2725.852.83-31.4512.0516.997.9016.8618.3915.889.9911.51.24-3.8815.283.2492.8812.79102.057.77-1.7100.00021.28-3.01
2016 (3)23.2739.099.75145.594.14-15.8110.3078.826.7678.8415.8787.598.9681.381.294.0314.8032.6282.351.7894.6938.195.31-83.120.00021.94-3.18
2015 (2)16.73-2.623.97-13.324.91-12.935.761.053.781.348.466.424.944.441.243.3311.16-7.8480.91-0.2568.52-14.9731.4862.130.00022.6614.39
2014 (1)17.1804.5805.64-18.145.7003.7307.9504.7301.2012.1512.1139.5281.1110.3280.58019.42-80.580.00019.81-6.69

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