玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)42.2167.152.7729.0081.2586.0226.9855.3370.1121.8963.3649.626.5724.245.354.7930.1644.710.22-18.52-4.3528.9752.1562.4836.61-3.680.3107.4316.939.4-7.43-191.39-512.1315.0354.4719.38
23Q3 (19)25.26-24.0819.6616.00-29.4241.9717.37-27.8133.3113.40-29.9930.735.29-7.5239.213.68-7.0739.390.2728.573.8519.04-27.3328.3938.01-25.032.9291.88-2.825.768.1234.06-38.129.73-19.92-2.99
23Q2 (18)33.2770.4477.9122.67135.9163.9124.06147.02122.5719.14152.17238.765.72184.58207.533.96171.23206.980.2110.53-8.726.20118.88105.8150.7031.86-2.4194.55-3.919.766.06275.76-69.2912.1521.3820.42
23Q1 (17)19.52-29.3546.229.61-38.36397.939.74-38.59173.67.59-48.12173.022.01-55.53191.31.46-55.89186.270.19-17.395.5611.97-32.8798.5138.455.342.5998.390.1969.941.61-10.48-96.5910.01-20.49-8.67
22Q4 (16)27.6330.8938.0815.5938.3381.715.8621.7249.6214.6342.73165.044.5218.95239.853.3125.38244.790.23-11.5435.2917.8320.2334.6736.50-1.16-4.598.2013.0423.321.80-86.28-90.2712.5925.5240.2
22Q3 (15)21.1112.89-12.9111.2731.2-31.5713.0320.54-22.8510.2581.42-29.023.80104.3-33.222.64104.65-35.140.2613.04-7.1414.8316.5-19.7136.93-28.91-4.5286.8710.03-10.5613.13-33.47508.4210.03-0.5931.28
22Q2 (14)18.7040.07-8.828.59345.082.2610.81203.65-83.55.65103.24-89.381.86169.57-92.241.29152.94-92.340.2327.78-28.1212.73111.11-81.0151.9538.6127.6478.9536.36517.3219.74-58.33-77.3710.09-7.94-36.02
22Q1 (13)13.35-33.28-40.351.93-77.51-83.733.56-66.42-59.032.78-49.64-57.360.69-48.12-71.720.51-46.87-70.180.185.88-30.776.03-54.46-44.2237.48-1.94-15.6857.89-27.29-57.7547.37155.79227.8910.9622.057.56
21Q4 (12)20.01-17.45-27.878.58-47.91-45.8710.60-37.24-57.095.52-61.77-71.291.33-76.63-85.790.96-76.41-85.320.17-39.29-50.013.24-28.32-49.7938.22-1.19-8.8779.63-18.0124.8418.52758.02-48.098.9817.54-29.84
21Q3 (11)24.2418.1910.9416.4796.0722.016.89-74.2125.4814.44-72.8737.525.69-76.25-20.974.07-75.82-12.10.28-12.5-36.3618.47-72.4524.6338.68-4.96-13.097.12659.44-2.882.16-97.5307.64-51.55-8.83
21Q2 (10)20.51-8.36-14.368.40-29.17-31.9365.50653.74437.3353.22716.26445.2923.96881.97454.6316.83884.21505.40.3223.0814.2967.05520.26373.8540.70-8.44-39.6612.79-90.67-87.2187.21335.476902.4915.7754.760
21Q1 (9)22.38-19.3226.311.86-25.1767.048.69-64.8279.186.52-66.0978.142.44-73.9359.481.71-73.8562.860.26-23.53-10.3410.81-59.0155.9944.455.98-1.66137.04114.85-5.6-37.04-203.8217.9910.19-20.390
20Q4 (8)27.7426.96-5.9715.8517.41-11.324.7083.5121.6719.2383.1421.869.3630.011.436.5441.2515.550.34-22.73-5.5626.3777.9420.0841.94-5.67-12.263.78-36.22-27.4335.680194.7912.8052.740
20Q3 (7)21.85-8.7728.8313.509.4101.4913.4610.4278.0410.507.5877.667.2066.67106.94.6366.55106.70.4457.1415.7914.824.7362.544.46-34.08-10.7100.000.012.960.00100.0-100.08.380-0.83
20Q2 (6)23.9535.165.2712.3473.813.9412.19151.34-6.599.76166.67-6.064.32182.35-4.212.78164.76-6.710.28-3.45-3.4514.15104.18-6.3567.4549.238.81100.00-31.1119.7-1.2897.16-107.230.000-100.0
20Q1 (5)17.72-39.93-17.77.10-60.27-28.934.85-76.11-46.643.66-76.81-49.031.53-81.79-51.431.05-81.45-53.740.29-19.44-6.456.93-68.44-36.9445.20-5.385.46145.1665.1531.34-45.16-473.17-329.030.000-100.0
19Q4 (4)29.5073.940.017.87166.720.020.30168.520.015.78167.010.08.40141.380.05.66152.680.00.36-5.260.021.96140.790.047.77-4.060.087.90-0.710.012.105.460.00.00-100.00.0
19Q3 (3)16.96-25.450.06.70-38.130.07.56-42.070.05.91-43.120.03.48-22.840.02.24-24.830.00.3831.030.09.12-39.640.049.79-19.680.088.525.960.011.48-35.250.08.45-21.180.0
19Q2 (2)22.755.670.010.838.410.013.0543.560.010.3944.710.04.5143.170.02.9831.280.00.29-6.450.015.1137.490.061.9944.630.083.54-24.410.017.72268.350.010.7214.290.0
19Q1 (1)21.530.00.09.990.00.09.090.00.07.180.00.03.150.00.02.270.00.00.310.00.010.990.00.042.860.00.0110.530.00.0-10.530.00.09.380.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)30.1346.1919.4398.061.81-0.1619.6974.5615.6179.6318.7181.6513.7382.580.882.3321.7163.3636.610.398.6413.11.36-89.640.17-36.7311.677.06
2022 (9)20.61-6.029.81-15.141.815.8511.28-60.868.69-62.1410.30-69.937.52-69.320.86-19.6313.29-56.7136.50-4.587.21117.0913.11-78.120.270.3510.90-0.27
2021 (8)21.93-4.1911.56-7.31.718.2428.82103.3922.95107.3234.2562.7924.5168.341.07-18.3230.7093.238.22-8.8740.17-54.359.95396.060.2755.7110.936.22
2020 (7)22.890.9712.479.481.58-5.1714.1712.6411.0712.1621.0410.2714.568.171.31-3.6815.8910.7341.94-12.287.91-2.7712.0926.180.17-22.5410.293.31
2019 (6)22.6711.2911.3946.211.67151.912.5839.629.8734.2919.0853.8713.4647.751.369.6814.3547.1847.7732.1490.424.39.58-28.00.2243.59.96-9.45
2018 (5)20.37-19.747.79-44.240.6629.599.01-42.877.35-42.8912.40-47.239.11-47.251.24-7.469.75-40.2936.15-1.3686.70-2.113.3016.250.16011.001.95
2017 (4)25.38-0.0813.974.330.51-15.515.777.3512.876.8923.5018.8117.2715.211.348.0616.335.936.653.0788.56-2.8311.4429.140.00010.79-2.44
2016 (3)25.402.5813.399.040.60-10.6814.696.7612.046.7419.787.2714.994.831.24-2.3615.426.1335.5626.1991.142.268.86-15.820.00011.060.73
2015 (2)24.761.6412.280.820.6811.3813.763.6911.286.1118.44-2.0214.300.71.27-5.2214.533.7128.18-4.8689.12-3.0210.5329.980.00010.9813.43
2014 (1)24.36012.1800.61-30.3113.27010.63018.82014.2001.342.2914.015.1829.62-17.0191.909.738.10-50.160.0009.68-1.22

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