玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)17.9019.9710.564.39593.26227.251.09-41.4115.421.72975.0135.760.97977.78143.890.58190.0164.440.24-7.6914.293.43-16.34158.04136.602.5112.71393.33919.44721.37-293.33-292.98-678.5216.3410.78-33.87
23Q3 (19)14.92-3.8-5.81-0.8922.6183.961.86-72.57-54.960.16-97.09-72.410.09-96.99-62.50.20-86.395.260.268.3336.844.10-55.87-51.13133.266.8314.39-48.00-181.1464.24152.0029.83-35.114.75-7.52-26.54
23Q2 (18)15.51-7.73-2.45-1.15-153.9911.546.78101.79-26.75.50133.05-33.892.99141.13-30.631.47113.04-26.50.240.04.359.2953.81-19.57124.741.52.67-17.07-127.03-24.39117.07217.772.9415.9513.041.59
23Q1 (17)16.813.8334.272.13161.7421400.03.36147.52102.412.36149.061342.111.24156.111227.270.69176.671280.00.2414.29-4.06.04202.258.53122.901.4-2.863.1631.89036.84-27.34-63.1614.11-42.93.83
22Q4 (16)16.192.2129.0-3.4537.84-107.83-7.07-271.19-141.3-4.81-929.31-353.77-2.21-1020.83-256.45-0.90-573.68-246.150.2110.53-19.23-5.91-170.44-1274.42121.204.03-3.4347.89135.68-14.3150.70-78.3514.9324.7123.06175.47
22Q3 (15)15.84-0.3816.64-5.55-326.92-55600.04.13-55.35-57.250.58-93.03-93.420.24-94.43-95.520.19-90.5-92.180.19-17.39-29.638.39-27.36-28.72116.50-4.12-2.32-134.21-877.820234.21105.94134.2120.0827.917.91
22Q2 (14)15.9027.012.37-1.30-12900.0-168.429.25457.231041.988.324478.95775.794.314018.18606.562.003900.0455.560.23-8.0-14.8111.55203.15347.67121.50-3.91-12.86-13.730-105.97113.7313.73187.4815.7015.5343.64
22Q1 (13)12.52-0.24-26.78-0.0199.4-100.211.66156.66-70.88-0.1982.08-104.63-0.1182.26-104.490.05119.23-95.450.25-3.850.03.81986.05-51.71126.440.74-9.490.00-100.0-100.0100.00126.67530.013.5951.511.04
21Q4 (12)12.55-7.58-5.43-1.66-16700.072.79-2.93-130.3375.79-1.06-112.0392.0-0.62-111.5791.82-0.26-110.791.80.26-3.74.0-0.43-103.6595.67125.515.23-14.2155.88010.0744.12-55.88-10.398.97-47.33-40.12
21Q3 (11)13.58-4.03-34.520.01-99.47-99.849.661092.59235.428.81827.37503.425.36778.69561.732.43575.0350.00.270.00.011.77356.2128.54119.27-14.46-0.460.00-100.0-100.0100.00176.92188.5717.0355.8116.64
21Q2 (10)14.15-17.25-28.51.90-60.08-78.140.81-85.79-90.90.95-76.83-87.90.61-75.1-88.360.36-67.27-87.710.278.0-25.02.58-67.3-75.5139.43-0.1950.01230.00178.65134.22-130.00-919.0-4910.010.93-18.740
21Q1 (9)17.1028.8614.464.76178.03274.85.70147.1185.064.10130.94736.732.45132.321125.01.10134.7478.950.250.08.77.89179.3841.14139.70-4.5185.7782.5462.5898.115.87-67.76-72.7913.45-10.216.32
20Q4 (8)13.27-36.02-19.09-6.10-199.35-2872.73-12.10-520.14-490.24-13.25-1007.53-117.57-7.58-1035.8-166.9-3.17-687.04-126.430.25-7.410.0-9.94-293.01-1813.79146.3022.170.7550.77-76.15556.9249.23143.6-53.3614.982.6-1.19
20Q3 (7)20.744.810.036.14-29.34-4.362.88-67.64-70.611.46-81.4-81.060.81-84.54-81.420.54-81.57-76.920.27-25.0-3.575.15-51.09-57.89119.8228.9126.47212.90116.81228.08-112.90-4277.42-431.6514.600-3.05
20Q2 (6)19.7932.4624.628.69584.25516.318.90188.96179.07.851502.04164.315.242520.0197.732.931442.11195.960.3656.5233.3310.5388.3775.2192.9523.6-16.9298.20135.68129.132.70-95.37-94.950.00-100.0-100.0
20Q1 (5)14.94-8.919.141.27477.27178.883.08250.24180.00.49108.05114.290.20107.04109.950.19113.57133.930.23-8.00.05.59863.794092.8675.20-12.23-40.4341.67475.02.2758.33-44.74-1.5612.65-16.56-21.28
19Q4 (4)16.40-13.00.00.22-96.570.0-2.05-120.920.0-6.09-178.990.0-2.84-165.140.0-1.40-159.830.00.25-10.710.00.58-95.260.085.68-9.560.0-11.11-117.120.0105.56210.070.015.160.660.0
19Q3 (3)18.8518.70.06.42355.320.09.80207.210.07.71159.60.04.36147.730.02.34136.360.00.283.70.012.23103.490.094.74-15.320.064.8951.420.034.04-36.450.015.06-2.780.0
19Q2 (2)15.8826.630.01.41187.580.03.19182.860.02.97186.590.01.76187.560.00.99276.790.00.2717.390.06.014392.860.0111.88-11.370.042.865.190.053.57-9.60.015.49-3.610.0
19Q1 (1)12.540.00.0-1.610.00.0-3.850.00.0-3.430.00.0-2.010.00.0-0.560.00.00.230.00.0-0.140.00.0126.230.00.040.740.00.059.260.00.016.070.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)16.278.181.1301.61-12.293.1749.532.34108.935.20130.092.86107.250.977.785.6023.62136.6012.7135.62064.38-69.870.65-23.4715.32-16.1
2022 (9)15.045.17-2.4101.8330.942.12-34.971.12-64.782.26-70.731.38-61.450.90-12.624.53-16.27121.20-3.43-113.640213.64239.570.850.5318.2645.27
2021 (8)14.30-18.051.21-57.541.40-1.153.26279.073.1807.7203.5801.03-1.95.4183.39125.51-14.2137.09-88.7862.9100.84-5.1712.57-7.71
2020 (7)17.458.052.8550.791.42-21.340.86-61.95-0.600-1.370-0.2501.05-0.942.95-41.93146.3070.75330.56297.7-230.5600.89-22.1913.62-11.67
2019 (6)16.1546.151.8901.8032.162.26237.310.68-29.171.59-44.011.45-27.51.06-4.55.0856.7985.68-52.4483.12016.88-87.341.14142.3815.42-8.54
2018 (5)11.0513.22-0.2501.36-28.650.6700.9602.8402.0001.1111.03.240180.1415.76-38.100133.3393.610.47016.86-3.27
2017 (4)9.76-17.08-1.2401.91-14.95-3.970-3.500-8.740-2.6601.003.09-0.900155.626.6331.13-46.2368.8767.760.00017.43-5.73
2016 (3)11.7746.212.1102.25-25.03.6001.9304.4702.5700.9711.496.96116.82145.959.9857.89-77.7341.0500.00018.49-11.62
2015 (2)8.05-16.15-2.8102.99-6.75-1.100-1.420-2.810-0.5100.87-3.333.21-53.21132.7010.45260.000-156.0000.00020.92-16.22
2014 (1)9.600-1.4603.21-18.542.0801.6203.5902.3400.9011.116.860120.14-34.36-70.210170.21616.690.00024.97-19.24

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