玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)21.88-19.02-10.5814.76-22.52-0.7410.00-58.98-17.978.44-53.75-2.23.19-65.8117.711.84-61.5110.180.21-19.2310.5311.58-54.73-19.9767.17-22.49-2.81147.5888.8320.9-47.58-317.79-115.6313.431247.86-7.7
23Q3 (19)27.0210.2467.019.0513.46343.0224.387.5940.3618.2511.5530.649.3311.47159.894.7810.65127.620.260.073.3325.586.8127.6486.66-19.2730.2678.155.5213.9221.85-15.72-70.91-1.17-103.88-106.31
23Q2 (18)24.510.730.7216.794.2988.8622.6636.8454.9916.3637.2547.658.3779.23148.374.3260.0120.410.2618.1852.9423.9531.0242.73107.3427.4533.1974.08-23.8921.9825.92781.3-34.030.13105.1199.67
23Q1 (17)24.34-0.5346.2716.108.27134.0116.5635.8516.711.9238.1210.684.6772.3248.732.7061.6844.390.2215.7929.4118.2826.3311.484.2221.8624.6297.33-20.27101.482.94113.33-94.3114.690.96-14.09
22Q4 (16)24.4751.2434.6714.87245.8146.2112.19-29.826.568.63-38.22-6.82.71-24.51-27.731.67-20.48-20.480.1926.67-13.6414.47-27.7910.4669.113.88-5.54122.07390.337.87-22.07-129.38-299.3814.55-21.522.61
22Q3 (15)16.18-13.71-15.464.30-51.63-64.1717.3718.8130.513.9726.0846.93.596.53-13.292.107.14-7.080.15-11.76-37.520.0419.4335.7766.53-17.45-24.4424.90-59.0-72.3775.1091.24658.0818.5422.8637.33
22Q2 (14)18.7512.68-3.48.8929.22-29.7214.623.0323.911.082.8826.343.377.32-19.571.964.81-15.880.170.0-37.0416.782.2529.2880.5919.25-0.2260.7325.72-43.3139.27-24.03651.5115.09-11.751.07
22Q1 (13)16.64-8.42-18.556.88-32.35-48.3914.1924.04-3.2710.7716.31-3.323.14-16.27-43.421.87-10.95-39.290.17-22.73-39.2916.4125.273.6667.58-7.63-15.248.31-45.44-46.951.69367.1472.9517.1020.5919.66
21Q4 (12)18.17-5.07-22.6510.17-15.25-35.1811.44-14.05-35.299.26-2.63-33.243.75-9.42-46.352.10-7.08-46.560.22-8.33-21.4313.10-11.25-30.5473.16-16.91-11.0288.54-1.73-0.3111.0711.71-1.0514.185.04-8.87
21Q3 (11)19.14-1.39-28.8212.00-5.14-36.3413.3112.8-29.549.518.44-36.524.14-1.19-41.032.26-3.0-45.010.24-11.11-11.1114.7613.71-26.5388.059.0118.8490.09-15.9-9.699.91239.134060.9913.50-9.58-8.54
21Q2 (10)19.41-4.99-29.2412.65-5.1-32.3911.80-19.56-36.498.77-21.27-36.864.19-24.5-23.962.33-24.35-33.050.27-3.578.012.98-18.0-35.3680.771.3619.16107.1217.746.49-7.12-178.92-1110.5314.934.48-1.91
21Q1 (9)20.43-13.03-13.113.33-15.0439.7314.67-17.027.011.14-19.6815.25.55-20.6187.563.08-21.63142.520.280.0115.3815.83-16.07-5.3279.69-3.0859.1990.982.4330.269.02-19.33-70.0814.29-8.16-29.88
20Q4 (8)23.49-12.64-5.2815.69-16.762.5517.68-6.4136.9513.87-7.4146.466.99-0.43116.413.93-4.3891.710.283.733.3318.86-6.1226.6682.2210.9744.6388.82-10.97-25.0511.184597.37160.4615.565.4212.27
20Q3 (7)26.89-1.973.918.850.7523.2818.891.672.8314.987.858.247.0227.456.04.1118.142.210.278.028.5720.090.05-0.7974.099.3121.9299.76-0.8219.620.24140.48-98.5714.76-3.02-13.79
20Q2 (6)27.4316.6719.018.7196.1245.4918.5835.5219.4113.8943.6419.645.51185.4957.433.48174.0247.460.2592.3125.020.0820.113.767.7835.431.03100.5944.0222.1-0.59-101.95-103.4315.22-25.32-10.94
20Q1 (5)23.51-5.237.979.54-37.65157.1413.716.232.599.672.1139.541.93-40.2539.861.27-38.0536.560.13-38.10.016.7212.2923.350.06-11.948.1769.84-41.0696.8330.16263.02-53.2520.3847.04-0.97
19Q4 (4)24.80-4.170.015.300.070.012.91-29.720.09.47-31.580.03.23-28.220.02.05-29.070.00.210.00.014.89-26.470.056.85-6.450.0118.5042.090.0-18.50-211.420.013.86-19.040.0
19Q3 (3)25.8812.280.015.2918.90.018.3718.060.013.8419.210.04.5028.570.02.8922.460.00.215.00.020.2514.670.060.7717.480.083.401.230.016.60-3.140.017.120.180.0
19Q2 (2)23.0535.270.012.86246.630.015.5650.480.011.6167.530.03.50153.620.02.36153.760.00.2053.850.017.6630.240.051.7311.780.082.38132.160.017.14-73.430.017.09-16.960.0
19Q1 (1)17.040.00.03.710.00.010.340.00.06.930.00.01.380.00.00.930.00.00.130.00.013.560.00.046.280.00.035.480.00.064.520.00.020.580.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)24.6028.1316.8487.111.17-42.2519.0131.5614.1929.4725.2898.915.24101.591.0655.8820.4421.9667.17-2.8188.5642.0811.44-69.620.053.6914.06-13.21
2022 (9)19.20-0.789.00-25.82.0261.7314.4512.3610.9613.1112.71-29.317.56-25.740.68-34.6216.7618.0369.11-5.5462.33-33.9637.67569.350.05-27.8116.2013.68
2021 (8)19.35-23.9712.13-26.931.25-10.9912.86-27.639.69-29.2217.98-13.8110.18-17.11.0416.8514.20-26.2773.16-11.0294.371.075.63-14.10.0717.5914.25-9.98
2020 (7)25.459.1316.6030.911.40-32.5517.7721.313.6926.8820.8666.8812.2853.50.8920.2719.2614.1782.2244.6393.377.846.55-51.140.06-25.6815.83-5.44
2019 (6)23.3215.7912.6814.442.0827.5714.650.910.798.2212.50-13.618.00-9.910.74-15.9116.873.0556.85-1.4486.5913.4313.41-43.330.08-2.5416.743.21
2018 (5)20.14-16.411.08-23.371.63-6.0114.52-0.219.97-10.1814.47-5.498.88-6.620.883.5316.37-0.4957.68-20.1476.34-23.2123.663908.70.09016.221.25
2017 (4)24.09-11.8614.46-12.581.73-14.7914.55-15.5111.10-14.2215.31-18.439.51-21.210.85-8.616.45-15.1272.2338.0899.413.450.59-84.90.00016.02-3.78
2016 (3)27.3325.9416.5449.012.04-13.3317.2233.0812.9426.8618.7723.3212.0723.040.93-2.1119.3825.4452.31-13.5996.0912.133.91-72.410.00016.652.08
2015 (2)21.7010.8311.1019.352.353.3812.9412.1310.2017.3815.2213.339.8111.350.95-5.015.4510.1260.5416.7485.706.314.17-26.870.00016.314.62
2014 (1)19.5809.3002.27-7.1411.5408.69013.4308.8101.00-1.9614.0361.0851.86-9.9880.62-7.2319.3844.430.00015.59-7.09

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