玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)23.104.578984.62-12.1227.7769.49-0.1399.68-100.132.61106.9-96.90.31106.74-97.380.29108.73-96.330.090.00.04.55112.45-95.939.5515.61-7.330.00-100.0100.00.00-100.0-100.025.4318.0-24.65
23Q3 (19)22.097.97177.86-16.78-209.593.34-40.53-227.65-284.65-37.84-178.44-301.71-4.60-154.14-213.3-3.32-167.74-228.680.09-10.0-30.77-36.54-321.94-212.534.21-13.89-44.9341.27-4.43152.1958.733.37-67.221.5516.49-1.24
23Q2 (18)20.46196.0959.22-5.4275.9565.5-12.37-135.9140.15-13.59-148.1227.6-1.81-149.0547.69-1.24-145.9335.420.1011.11-9.09-8.66-122.74-2.4939.736.83-40.0943.18166.35-43.1856.82-65.58136.7418.50-18.5-27.56
23Q1 (17)6.912757.69-51.61-22.5443.27-24.3934.45-64.39262.6528.24-66.48231.353.69-68.86208.852.70-65.87277.630.090.012.538.08-65.65614.5937.19-12.86-50.39-65.08-58.76-175.52165.0817.081008.3922.70-32.74-24.91
22Q4 (16)-0.26-103.27-101.96-39.73-128.86-1350.096.75340.772319.0484.26349.151483.5811.85191.87801.187.91206.591564.810.09-30.77-30.77110.86241.322720.8742.68-31.29-70.07-40.9948.16-165.94140.99-21.26272.6233.7554.67123.66
22Q3 (15)7.95-38.13-3.99-17.36-10.522.5721.95206.19204.6718.76199.95193.944.06217.34168.122.58234.38225.850.1318.1830.032.48484.38374.0962.12-6.33-66.05-79.07-204.04-173.91179.07646.122666.6721.82-14.57-4.55
22Q2 (14)12.85-10.01-10.58-15.7113.384.04-20.672.4172.21-18.7712.775.91-3.46-2.063.62-1.92-26.32-33.330.1137.5450.0-8.45-14.1977.8766.32-11.53-61.1476.00-11.8-42.8324.0061.14172.8925.54-15.51-77.5
22Q1 (13)14.287.6922.16-18.12-561.31-132.9-21.18-385.78-124.84-21.50-253.04-122.11-3.39-100.5924.33-1.52-181.48-4.830.08-38.46-55.56-7.40-288.3-115.7474.96-47.43-53.5186.1738.624.6414.89-60.64-15.630.23100.33104.53
21Q4 (12)13.2660.141.07-2.7487.7825.14-4.3679.21-121.32-6.0969.5-169.47-1.6971.64-30.0-0.5473.66-68.750.1330.0-48.03.93133.1677.83142.60-22.06-11.8162.16-41.89-66.4337.84642.34144.4215.09-33.9952.12
21Q3 (11)8.28-42.38-43.79-22.4277.23-1292.55-20.9771.8-757.37-19.9774.36-614.69-5.96-66.02-474.84-2.05-42.36-307.070.10400.0-52.38-11.8568.96-241.75182.977.270.54106.98-19.52321.09-6.9878.81-104.722.86-79.8670.34
21Q2 (10)14.3722.93-23.81-98.45-1165.42-57811.76-74.37-689.49-743800.0-77.90-704.75-13766.67-3.5919.87-2094.44-1.440.69-633.330.02-88.89-87.5-38.18-1013.12-787.93170.685.8588.2132.9361.410-32.93-286.590113.53668.130
21Q1 (9)11.69-10.9-15.29-7.78-112.57-3.46-9.42-378.17-44.48-9.68-328.32-33.7-4.48-244.62-133.33-1.45-353.12-90.790.18-28.028.57-3.43-255.2-2043.75161.25-0.2878.5982.35-55.53-27.9417.65120.72223.5314.7848.99-19.23
20Q4 (8)13.12-10.93-15.95-3.66-127.33-264.13-1.97-161.76-163.75-2.26-158.25-167.87-1.30-181.76-173.45-0.32-132.32-126.670.2519.05-16.672.21-73.56-62.67161.7050.7160.35185.19482.72155.43-85.19-157.41-409.769.92-26.082.48
20Q3 (7)14.73-21.9-20.42-1.61-847.0687.753.1931800.0121.473.88580.7127.811.59783.33159.110.99266.67158.930.2131.2561.548.3650.63188.65107.2918.389.49-48.390-154.53148.3901216.9413.420-49.68
20Q2 (6)18.8636.67-34.38-0.1797.74-110.90.01100.15-99.830.57107.87-72.730.18109.38-52.630.27135.53-6.90.1614.2923.085.553568.75-45.190.690.44113.740.00-100.0-100.00.00100.0-100.00.00-100.0-100.0
20Q1 (5)13.80-11.6-24.8-7.52-437.22-1346.15-6.52-311.0-236.69-7.24-317.42-278.33-1.92-208.47-272.97-0.76-163.33-196.20.14-53.33-26.32-0.16-102.7-102.0590.29-10.46123.05114.2957.641014.29-14.29-151.95-112.718.3089.055.66
19Q4 (4)15.61-15.670.02.23116.970.03.09120.790.03.33123.870.01.77165.80.01.20171.430.00.30130.770.05.92162.780.0100.8478.10.072.50-18.290.027.50144.060.09.68-63.70.0
19Q3 (3)18.51-35.590.0-13.14-942.310.0-14.86-346.430.0-13.95-767.460.0-2.69-807.890.0-1.68-679.310.00.130.00.0-9.43-193.270.056.6233.440.088.73242.250.011.27-84.790.026.6711.960.0
19Q2 (2)28.7456.620.01.56400.00.06.0326.420.02.09-48.520.00.38-65.770.00.29-63.290.00.13-31.580.010.1129.450.042.434.820.025.93307.410.074.07-34.160.023.8237.530.0
19Q1 (1)18.350.00.0-0.520.00.04.770.00.04.060.00.01.110.00.00.790.00.00.190.00.07.810.00.040.480.00.0-12.500.00.0112.500.00.017.320.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)17.7697.99-14.2502.76-74.26-3.350-4.110-2.030-1.2200.35-5.410.60-97.9339.55-7.33424.440-324.4402.37336.6421.94-19.31
2022 (9)8.97-22.07-21.74010.7046.7616.56013.4109.6205.4400.37-11.929.03042.68-70.07-131.230231.2300.54-5.8927.1930.22
2021 (8)11.51-22.23-13.3707.29102.92-13.210-13.780-14.360-5.3200.42-37.31-4.540142.60-11.81101.14-66.58-1.1400.58-49.0320.8858.06
2020 (7)14.80-21.15-3.1103.5930.8-1.030-0.980-1.5000.08-88.240.67-2.94.03-9.84161.7060.35302.630-202.6301.13-21.4213.21-19.7
2019 (6)18.77-16.06-1.0302.7544.421.00-74.810.48-82.420.56-83.820.68-71.670.69-21.594.47-25.0100.84142.0-103.450203.45263.31.441161.3216.45-3.18
2018 (5)22.362.291.74-12.561.90-18.633.9774.892.7386.993.46132.212.40135.290.8829.415.9623.441.67-9.244.00-50.1956.00380.00.11-73.7616.9913.8
2017 (4)21.862.971.99-59.052.3424.522.27-65.661.46-62.941.49-69.341.02-69.00.68-18.074.83-44.3545.89-15.0388.3319.8411.67-56.340.44014.9321.78
2016 (3)21.23-3.594.8674.821.88-15.166.61-72.493.94-80.814.86-77.643.29-78.50.8312.168.68-67.1254.0123.8873.71533.726.72-69.810.00012.26-13.3
2015 (2)22.02-9.532.78-67.972.2124.9924.03147.9920.53144.1121.7479.5215.3074.660.74-28.8526.40127.7843.607.211.63-87.0188.51744.640.00014.1420.75
2014 (1)24.3408.6801.77-31.469.6908.41012.1108.7601.0430.011.59040.6713.8689.52545.0410.48-87.810.00011.71-8.94

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