玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)7.98-1.9715.653.62-1.3631.643.87-26.035.312.78-32.0320.872.37-41.1915.611.15-35.7517.350.34-12.820.05.26-18.3221.76145.70-6.61-11.893.5433.16-2.556.61-77.7973.972.29-7.661.33
23Q3 (19)8.14-12.858.393.67-20.731.945.23-12.831.364.09-10.11-0.244.030.5-6.281.791.131.70.3911.430.06.44-12.142.06156.024.53-5.1470.25-9.020.8429.7530.57-1.932.48-12.3710.71
23Q2 (18)9.3422.7319.94.6354.3321.846.0092.9310.914.55102.2217.884.01126.554.161.77101.1412.740.3516.67-7.897.3356.2915.43149.26-1.43-14.8677.22-19.929.922.78499.07-23.392.833.2810.55
23Q1 (17)7.6110.29-4.763.009.09-27.013.118.74-43.862.25-2.17-48.391.77-13.66-61.850.88-10.2-53.930.30-11.76-28.574.698.56-26.37151.43-8.330.1796.420.4529.963.800.15-85.262.7421.2414.64
22Q4 (16)6.90-8.12-12.992.75-23.61-34.832.86-44.57-46.442.30-43.9-47.02.05-52.33-57.020.98-44.32-48.420.34-12.82-19.054.32-31.54-29.06165.190.433.8995.9937.7921.73.80-87.48-81.942.260.8929.89
22Q3 (15)7.51-3.59-10.383.60-5.26-16.085.16-4.62-18.234.106.22-15.294.3011.69-22.521.7612.1-21.780.392.63-13.336.31-0.63-10.37164.48-6.180.5369.67-0.852.5130.332.0-5.322.24-12.5-9.31
22Q2 (14)7.79-2.5-12.183.80-7.54-15.375.41-2.35-5.583.86-11.47-10.023.85-17.03-13.481.57-17.8-16.930.38-9.52-9.526.35-0.31-1.85175.3215.9819.2770.26-5.3-10.4629.7415.2238.112.567.11-5.88
22Q1 (13)7.990.76-9.514.11-2.61-7.855.543.753.174.360.466.084.64-2.737.161.910.535.520.420.00.06.374.63.58151.17-4.923.9874.19-5.94-10.6925.8122.7552.422.3937.36-11.15
21Q4 (12)7.93-5.37-5.034.22-1.6332.75.34-15.3736.574.34-10.3341.834.77-14.0543.241.90-15.5637.680.42-6.670.06.09-13.4927.41159.00-2.82-0.5978.8716.05-3.1821.03-34.3713.431.74-29.55-40.82
21Q3 (11)8.38-5.525.144.29-4.458.886.3110.1212.684.8412.828.765.5524.724.722.2519.056.640.457.140.07.048.8111.04163.6111.314.8967.96-13.39-3.432.0448.798.072.47-9.19-0.8
21Q2 (10)8.870.4510.054.490.6722.015.736.733.884.294.3832.414.452.7722.931.894.4226.00.420.00.06.475.225.39146.991.11-14.3278.47-5.54-8.8921.5327.1655.132.721.120
21Q1 (9)8.835.758.484.4640.2529.655.3737.3437.694.1134.3138.854.3330.0358.031.8131.1649.590.420.016.676.1528.6623.25145.38-9.11-6.9983.071.97-5.9916.93-8.6542.92.69-8.50
20Q4 (8)8.354.7713.453.18-19.2924.713.91-30.1829.93.06-31.2429.663.33-37.1732.141.38-34.623.210.42-6.672.444.78-24.6117.44159.952.550.5881.4615.79-3.718.54-37.4720.352.9418.0716.21
20Q3 (7)7.97-1.120.633.947.0723.515.6030.8431.464.4537.3529.745.3046.4136.952.1140.6731.060.457.147.146.3422.8722.16155.98-9.08-4.770.35-18.31-6.1929.65113.5918.582.490-6.04
20Q2 (6)8.06-0.984.683.686.9820.664.289.7419.223.249.4618.683.6232.1221.481.5023.9713.640.4216.67-2.335.163.4116.74171.559.751.1686.12-2.531.1813.8817.13-6.730.000-100.0
20Q1 (5)8.1410.66.963.4434.928.363.9029.5711.752.9625.423.52.748.730.741.218.04-5.470.36-12.2-5.264.9922.611.38156.31-1.719.0788.364.4515.1711.85-23.06-48.570.00-100.0-100.0
19Q4 (4)7.36-7.070.02.55-20.060.03.01-29.340.02.36-31.20.02.52-34.880.01.12-30.430.00.41-2.380.04.07-21.580.0159.03-2.830.084.6012.80.015.40-38.390.02.53-4.530.0
19Q3 (3)7.922.860.03.194.590.04.2618.660.03.4325.640.03.8729.870.01.6121.970.00.42-2.330.05.1917.420.0163.67-3.490.075.00-11.890.025.0068.00.02.65-1.490.0
19Q2 (2)7.701.180.03.0513.810.03.592.870.02.73-4.550.02.989.560.01.323.130.00.4313.160.04.42-1.340.0169.5818.330.085.1210.940.014.88-35.410.02.69-7.240.0
19Q1 (1)7.610.00.02.680.00.03.490.00.02.860.00.02.720.00.01.280.00.00.380.00.04.480.00.0143.310.00.076.720.00.023.040.00.02.900.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)8.289.383.754.460.6110.164.61-4.163.47-6.4711.89-20.945.39-14.581.34-13.555.971.36145.70-11.881.268.7218.74-25.710.68-17.782.578.9
2022 (9)7.57-10.733.59-17.660.5521.824.81-15.613.71-15.8715.04-21.096.31-17.731.55-7.195.89-8.68165.193.8974.75-2.3225.237.430.8217.822.36-1.26
2021 (8)8.484.314.3622.130.46-3.265.7027.84.4127.4619.0631.277.6726.991.673.736.4520.56159.00-0.5976.52-4.3223.4817.230.70-14.742.39-12.45
2020 (7)8.136.273.5723.960.4719.674.4623.893.4621.414.5219.66.0412.481.61-2.425.3517.58159.950.5879.97-0.1120.030.460.82-17.942.731.49
2019 (6)7.65-3.772.88-12.730.3984.193.60-6.252.851.4212.14-1.145.37-5.461.65-7.824.550.44159.031.5880.06-6.9719.9443.031.00168.932.693.07
2018 (5)7.95-12.923.30-2.940.21-15.953.84-16.342.81-21.5112.28-9.445.68-8.831.799.154.53-11.18156.5519.6786.0616.1213.94-46.150.3755.862.61-14.43
2017 (4)9.13-3.793.40-6.590.25-0.564.5915.623.5823.4513.5627.566.2330.331.647.195.1012.83130.820.774.11-19.0425.89208.310.2403.054.1
2016 (3)9.493.833.648.660.2627.853.97-3.872.90-5.5410.63-8.284.78-3.821.531.324.52-2.59129.91-12.9691.5412.898.40-55.60.0002.933.53
2015 (2)9.142.013.355.350.202.24.13-6.773.07-10.511.59-14.784.97-15.621.51-6.214.64-6.26149.25-1.4581.0912.9718.91-32.990.0002.83-7.21
2014 (1)8.9603.1800.20-9.134.4303.43013.6005.8901.611.94.95-5.53151.458.5571.7815.4528.22-25.390.0003.05-4.98

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