玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)37.9124.210.4518.7588.44-14.516.7510.56-23.5913.8616.28-20.533.5948.96-43.112.1350.0-20.220.1536.367.1428.61-7.98-17.0775.862.06-46.16111.5770.5111.57-11.57-133.47025.92-12.586.4
23Q3 (19)30.5212.95-3.339.9566.11-10.615.1550.1539.7611.9257.8837.82.4166.21-4.741.4265.1226.790.1110.00.031.0912.8911.4374.33-17.32-54.0965.4310.56-36.8634.57-15.312001.2329.65-6.23.64
23Q2 (18)27.02-22.3895.095.99-64.56164.3410.09-39.83188.597.55-43.49181.11.45-61.02180.110.86-53.76265.380.10-23.0842.8627.54-9.793.489.90-4.55-45.759.18-41.38-27.4540.824344.9121.5731.6125.99-18.02
23Q1 (17)34.81-7.766.8116.90-22.949.3116.77-23.499.1813.36-23.397.573.72-41.05-4.371.86-30.3416.980.13-7.148.3330.50-11.59-2.894.19-33.15-43.88100.960.960.96-0.96019.2325.093.0-5.14
22Q4 (16)37.7419.546.9421.9397.0426.8421.92102.2125.9817.44101.6221.876.31149.4126.452.67138.3950.850.1427.2727.2734.5023.66-1.79140.89-12.99-19.33100.00-3.510.00.00100.0-100.024.36-14.85-6.34
22Q3 (15)31.57127.94386.2211.13219.55125.8510.84195.17125.38.65192.91125.522.53239.78140.161.12315.38167.070.1157.14120.027.9095.931118.25161.92-2.2-40.2103.6427.042.55-1.82-109.87028.61-25.8-44.19
22Q2 (14)13.85-57.5188.16-9.31-160.2277.14-11.39-174.1563.73-9.31-174.9661.75-1.81-146.5358.39-0.52-132.756.670.07-41.6716.6714.24-54.6258.75165.56-1.36-21.2981.58-18.42-37.2518.421647.37161.438.5645.78-21.93
22Q1 (13)32.59-7.6518.1715.46-10.5879.7715.36-11.72122.2912.42-13.21128.733.89-22.0482.631.59-10.1789.290.129.090.031.38-10.6721.68167.84-3.9-24.68100.000.0-20.45-1.19-203.5795.3726.451.69-12.59
21Q4 (12)35.29419.958.9917.29140.157.5917.40140.6119.1814.31142.2222.834.99179.21-12.911.77205.99-7.810.11120.0-26.6735.131382.1217.3174.66-35.49-21.11100.00-1.05-8.911.150111.7526.01-49.26-2.88
21Q3 (11)-11.0329.79-139.58-43.06-5.72-605.4-42.85-36.46-627.06-33.89-39.24-605.82-6.30-44.83-351.0-1.67-39.17-281.520.05-16.67-54.55-2.74-130.55-109.48270.7528.7113.49101.06-22.26-4.12-0.00100.0100.051.263.7973.47
21Q2 (10)-15.71-156.96-709.79-40.73-573.6-39.44-31.40-554.41-318.11-24.34-548.25-1945.38-4.35-304.23-1791.3-1.20-242.86-1023.080.06-50.00.08.97-65.22-71.32210.35-5.61-14.78130.003.41-67.04-30.00-16.6789.8149.3963.223.5
21Q1 (9)27.58-14.8216.278.60-46.48102.356.91-52.67225.945.43-53.39266.892.13-62.83267.240.84-56.25133.330.12-20.09.0925.79-13.8920.29222.850.65-5.38125.7114.51-34.15-25.71-162.8674.2930.2612.990.77
20Q4 (8)32.3816.18-4.2916.0788.624.914.6079.586.1811.6573.888.375.73128.29-1.381.92108.74.920.1536.360.029.953.63.81221.41-7.19-9.26109.784.15-1.94-9.78-80.9818.1826.78-9.37-1.65
20Q3 (7)27.871536.68.958.52129.17125.48.13208.26334.766.70663.03403.762.511191.3340.350.92607.69162.860.1183.33-8.3328.91-7.5842.34238.57-3.34-10.43105.41-73.28-44.52-5.4198.1694.5929.55-38.08-7.8
20Q2 (6)-1.94-108.18-106.76-29.21-787.29-444.05-7.51-454.25-207.9-1.19-180.41-122.2-0.23-139.66-110.040.13-63.89-84.520.06-45.45-50.031.2845.928.94246.824.8-10.41394.44106.61225.85-294.44-194.44-1298.6147.7258.9159.12
20Q1 (5)23.72-29.88-28.034.25-72.26-73.32.12-84.58-85.451.48-86.23-87.220.58-90.02-89.980.36-80.33-84.210.11-26.67-38.8921.44-25.68-26.2235.51-3.48-2.59190.9170.5274.39-100.00-736.36-955.5630.0310.2820.7
19Q4 (4)33.8332.250.015.32305.290.013.75635.290.010.75708.270.05.81919.30.01.83422.860.00.1525.00.028.8542.050.0244.01-8.390.0111.96-41.080.0-11.9688.040.027.23-15.040.0
19Q3 (3)25.58-10.870.03.78-55.480.01.87-73.130.01.33-75.190.00.57-75.110.00.35-58.330.00.120.00.020.31-16.280.0266.36-3.320.0190.0056.960.0-100.00-375.00.032.056.870.0
19Q2 (2)28.70-12.920.08.49-46.670.06.96-52.230.05.36-53.710.02.29-60.450.00.84-63.160.00.12-33.330.024.26-16.490.0275.5013.960.0121.0510.580.0-21.05-122.220.029.9920.540.0
19Q1 (1)32.960.00.015.920.00.014.570.00.011.580.00.05.790.00.02.280.00.00.180.00.029.050.00.0241.760.00.0109.470.00.0-9.470.00.024.880.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)33.197.113.669.1913.31-10.9815.0324.5212.0024.7411.679.586.1629.140.4811.6329.412.1975.86-46.1690.70-12.459.0100.00027.71-1.95
2022 (9)30.9974.5912.51014.95-33.4712.0709.62010.6504.7747600.00.4334.3728.7830.11140.89-19.33103.60-20.89-3.6000.00028.26-19.05
2021 (8)17.75-27.1-3.78022.4720.48-2.870-2.020-1.9200.01-99.690.32-23.8122.12-19.68174.66-21.11130.9575.56-30.9500.00034.9112.11
2020 (7)24.35-20.534.97-56.5218.6530.216.65-32.565.94-22.968.39-41.823.27-45.950.42-36.3627.545.76221.41-9.2774.59-35.5625.4100.00031.1410.23
2019 (6)30.64-6.9511.43-28.1114.32122.389.86-36.967.71-37.7214.42-16.166.05-34.380.66-8.3326.0415.53244.0495.98115.7413.62-15.7400.00028.256.93
2018 (5)32.93-0.9915.90-12.356.445.8115.64-13.4512.38-17.0817.20-13.099.22-26.120.72-11.1122.54-8.41124.52118.07101.871.5-1.8700.00026.424.47
2017 (4)33.260.3318.14-0.276.09-10.9118.072.9614.933.2519.79-1.4412.4817.960.8115.7124.61-2.7357.10-17.1100.36-2.96-0.3600.00025.29-0.43
2016 (3)33.152.3518.19-0.936.83-8.6317.55-2.514.46-2.9520.08-16.7810.587.740.7014.7525.30-5.8468.88-51.89103.421.56-3.8500.00025.401.32
2015 (2)32.39-18.9618.36-17.787.48-21.0918.00-11.8114.90-12.0424.1328.769.8225.260.6145.2426.87-15.82143.16-24.04101.83-6.71-1.8300.00025.071.21
2014 (1)39.97022.3309.48-22.7120.41016.94018.7407.8400.42-40.8531.92-15.06188.4635.32109.15-1.22-9.1500.00024.776.13

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