玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)12.38-15.32-22.53-1.80-170.5991.71-1.41-181.592.91-1.73-200.091.3-2.36-190.0876.61-0.75-172.1282.440.49-9.26122.73-0.35-113.2197.94178.493.3735.55125.00-14.0613.64-25.0045.0-150.08.3819.71-61.61
23Q3 (19)14.62-3.56-41.542.55-26.51143.221.73-57.18324.681.73-56.86324.682.62-56.62755.01.04-53.985300.00.541.89145.452.65-46.0314.72172.67-8.8837.48145.4567.27-81.82-45.45-448.4893.517.002.94-65.65
23Q2 (18)15.1611.63-41.943.47906.98210.164.04164.05107.184.01162.09105.646.04268.29542.552.26193.51352.00.5326.19178.954.9177.26-7.53189.4910.0520.2186.96360.87143.4813.04-88.82-95.656.80-18.56-63.62
23Q1 (17)13.58-15.02-52.08-0.4398.0299.21.53107.7102.931.53107.7102.931.64116.25119.070.77118.03121.630.4290.91500.02.77116.3106.52172.1930.7615.5-33.33-130.3-133.33116.671266.672550.08.35-61.75-84.7
22Q4 (16)15.98-36.1112.61-21.71-267.9759.69-19.88-2481.8264.58-19.88-2481.8266.45-10.09-2422.534.65-4.27-21250.035.690.220.0100.0-16.99-835.564.76131.684.8412.23110.00-86.2517.33-10.0098.57-420.021.837.11-46.7
22Q3 (15)25.01-4.21-19.35-5.90-87.393.73-0.77-139.4999.12-0.77-139.4999.12-0.40-142.5596.3-0.02-104.099.540.2215.79340.02.31-56.5103.32125.60-20.32-11.81800.00500.0663.64-700.00-333.33-7250.020.389.04-72.62
22Q2 (14)26.11-7.872.96-3.1594.1788.611.95103.73113.361.95103.73113.350.94110.93121.410.50114.04129.940.19171.4358.335.31112.49176.96157.635.7413.46-200.00-300.0-200.0300.006400.0400.018.69-65.74-37.78
22Q1 (13)28.3499.7270.52-54.03-0.32-50.17-52.286.86-114.97-52.2811.76-114.97-8.6044.3-12.27-3.5646.39-17.490.07-36.36-46.15-42.5011.84-159.3149.0827.06-1.5100.006.67-31.82-4.76-252.3889.854.5633.269.28
21Q4 (12)14.19-54.24136.11-53.8642.76-74.47-56.1335.95-1199.31-59.2532.39-837.5-15.44-42.83-336.16-6.64-51.95-388.240.11120.0-54.17-48.2130.7-2854.86117.33-17.62-14.8593.75-10.51-86.613.12132.81100.5240.96-44.97131.94
21Q3 (11)31.0122.2875.79-94.09-240.17-679.54-87.64-500.27-722.91-87.64-499.86-722.91-10.81-146.24-62.07-4.37-161.68-54.420.05-58.33-81.48-69.57-908.26-1065.33142.422.514.5104.76-47.62-8.33-9.5290.4833.3374.43147.77371.08
21Q2 (10)25.3652.5916.71-27.6623.128.8-14.6039.9767.71-14.6139.9369.5-4.3942.6961.93-1.6744.8869.020.12-7.699.09-6.9057.978.15138.93-8.2111.93200.0036.36205.88-100.00-114.29-425.030.04-6.790
21Q1 (9)16.62176.541.34-35.98-16.55-12.68-24.32-462.961.78-24.32-284.811.78-7.66-116.3831.73-3.03-122.7946.280.13-45.83-43.48-16.39-1036.571.68151.359.8348.18146.67-79.0515.79-46.6792.22-55.5632.2382.50
20Q4 (8)6.01-65.93-70.73-30.87-155.76-233.37-4.3259.4440.41-6.3240.666.65-3.5446.9341.0-1.3651.9454.820.24-11.11-46.671.75129.31150.0137.801.1149.98700.00512.5454.17-600.00-4100.0-2180.017.6611.770
20Q3 (7)17.64-18.82-5.21-12.0760.2-16.51-10.6576.45-27.39-10.6577.77-27.39-6.6742.15-5.71-2.8347.59.580.27145.45-28.95-5.9781.1-40.14136.299.8138.34114.2974.79-4.76-14.29-146.4342.8615.8007.92
20Q2 (6)21.7332.534.47-30.335.01-310.42-45.22-82.63-1011.06-47.90-93.46-1076.9-11.53-2.76-239.12-5.394.43-224.70.11-52.17-73.81-31.58-89.44-4226.03124.1221.5225.5565.38-48.38-64.0430.77202.56137.610.000-100.0
20Q1 (5)16.40-20.12-28.63-31.93-244.82-386.74-24.76-241.52-2551.49-24.76-265.73-2458.1-11.22-87.0-1826.15-5.64-87.38-1546.150.23-48.89-28.12-16.67-376.29-413.94102.1411.177.47126.670.28118.1-30.00-14.0-103.750.000-100.0
19Q4 (4)20.5310.320.0-9.2610.620.0-7.2513.280.0-6.7719.020.0-6.004.910.0-3.013.830.00.4518.420.0-3.5017.840.091.88-6.740.0126.325.260.0-26.32-5.260.00.00-100.00.0
19Q3 (3)18.6115.160.0-10.36-40.190.0-8.36-105.410.0-8.36-105.410.0-6.31-85.590.0-3.13-88.550.00.38-9.520.0-4.26-483.560.098.52-0.340.0120.00-34.00.0-25.0069.440.014.6418.830.0
19Q2 (2)16.16-29.680.0-7.39-12.650.0-4.07-502.970.0-4.07-487.620.0-3.40-623.080.0-1.66-525.640.00.4231.250.0-0.73-113.750.098.864.020.0181.82125.970.0-81.82-110.230.012.32-26.970.0
19Q1 (1)22.980.00.0-6.560.00.01.010.00.01.050.00.00.650.00.00.390.00.00.320.00.05.310.00.095.040.00.0-700.000.00.0800.000.00.016.870.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)13.99-37.631.1300.60-79.711.4701.3707.8403.5302.21234.852.470178.4935.5575.00-43.1821.8800.3433.337.54-68.01
2022 (9)22.4311.09-15.1302.98-54.59-11.470-11.470-17.030-7.0400.6669.23-7.570131.6812.23132.0010.0-32.0000.26-29.5123.57-39.66
2021 (8)20.1937.25-45.5006.5746.86-38.000-38.890-34.150-14.6300.39-53.57-28.790117.33-14.85120.00-15.89-20.0000.37-42.1139.0681.17
2020 (7)14.71-24.02-25.1504.47107.14-17.540-18.440-32.720-15.2100.84-48.47-10.350137.8049.98142.67-18.23-42.6700.63-71.7921.5652.26
2019 (6)19.3614.9-8.4302.1673.02-4.870-4.730-15.070-7.4901.6313.99-1.03091.88-6.03174.47102.02-74.4702.24-45.5214.160.07
2018 (5)16.8533.62-7.9301.2527.96-9.110-9.010-23.150-12.6201.43-4.03-6.24097.7848.1786.36-19.3912.5004.11014.159.18
2017 (4)12.610.0-7.3300.97-9.92-6.820-6.480-17.450-9.2201.49-1.97-4.87065.99-28.81107.1435.99-7.1400.00012.9619.45
2016 (3)12.61-4.83-3.3301.0847.67-4.190-4.160-12.260-5.7001.52-16.94-2.42092.70-3.0378.79-81.8221.2100.00010.8518.84
2015 (2)13.25-10.89-0.7500.7330.93-0.180-0.530-1.640-0.5801.83-12.020.96-76.2495.60115.51433.33485.0-333.3300.0009.137.67
2014 (1)14.8702.4900.564.243.3802.9209.5606.2602.08-11.114.04-7.3444.36-41.1674.07-13.3225.9378.240.0008.488.58

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