玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)24.733.69-27.51.60-68.87-92.16-33.79-127.82-871.46-21.21-120.49-592.11-0.44-115.83-358.82-0.16-108.7-188.890.01-50.0-66.67-4.69-103.23-124.0962.312.0836.38-4.74-212.0-101.02104.749.38128.5943.9331.137.67
23Q3 (19)23.85-27.62-30.145.14-74.08-76.67121.4719.9520.79103.5259.1477.962.78-0.71-10.611.84-3.16-8.00.02-33.33-33.33145.1925.4628.9961.044.324.954.24-78.37-80.6695.7619.0922.6433.5124.5325.55
23Q2 (18)32.9543.7615.9819.834606.8272.43101.27207.2519.2365.05160.62-2.242.80418.5224.441.90331.8230.140.03200.050.0115.7390.4710.4458.5115.25-6.9919.591528.6544.6980.41-20.67-7.026.91-43.4-35.81
23Q1 (17)22.92-32.81-22.62-0.44-102.15-102.9132.96652.51-21.8224.96479.12-12.110.54217.65-59.40.44144.44-50.00.01-66.67-66.6760.76212.076.8650.7711.12-9.14-1.37-100.29-103.82101.37127.6758.2147.5448.9853.75
22Q4 (16)34.11-0.093.1420.42-7.317.644.38-95.64-91.844.31-92.59-89.520.17-94.53-92.380.18-91.0-87.230.030.00.019.47-82.7-71.2745.69-21.44-27.53466.322028.831219.45-366.32-569.14-666.5631.9119.5628.83
22Q3 (15)34.1420.17-3.6122.0391.57-4.76100.5618.39296.6958.17-12.58184.873.1138.22132.092.0036.99135.290.0350.0-25.0112.567.41193.4358.16-7.55-9.5321.9161.82-76.078.08-9.69791.7226.69-36.33-5.69
22Q2 (14)28.41-4.09-11.6311.50-24.04-43.5784.94101.47446.5966.54134.3905.142.2569.17411.361.4665.91370.970.02-33.33-50.0104.7984.29258.0162.9112.58-6.3813.54-62.29-89.6786.4634.95377.9541.9235.5857.24
22Q1 (13)29.62-10.43-6.9415.14-20.19-31.842.16-21.4249.7728.40-30.9342.211.33-40.36-15.820.88-37.59-14.560.030.0-40.056.86-16.1141.1355.88-11.37-0.6835.891.56-54.4864.07-0.91202.8930.9224.8323.48
21Q4 (12)33.07-6.639.7918.97-17.996.1653.65111.64-63.3441.12101.37-44.662.2366.42-75.761.4165.88-74.780.03-25.0-57.1467.7876.69-54.963.05-1.931.8735.34-61.28189.4764.66638.4-26.3524.77-12.47-19.13
21Q3 (11)35.4210.1722.6523.1313.491.7625.3563.1370.7120.42208.46733.471.34204.55235.00.85174.19203.570.040.0-60.038.3631.0643.7264.29-4.33-7.9291.28-30.37-40.388.76128.15116.4928.306.1522.72
21Q2 (10)32.151.0140.2720.38-8.235.7815.54-44.8-24.126.62-66.85-46.220.44-72.15-76.60.31-69.9-73.950.04-20.0-55.5629.27-27.35-11.4667.2019.45-2.61131.1166.2878.8-31.11-247.05-216.5226.666.470
21Q1 (9)31.835.6830.6722.2024.2337.9728.15-80.76-7.819.97-73.13-10.451.58-82.83-39.461.03-81.57-38.320.05-28.57-28.5740.29-73.19-15.1656.26-9.1-7.0478.85545.849.6521.15-75.9-55.2725.04-18.2515.93
20Q4 (8)30.124.2918.4917.87-21.38-0.67146.33885.39857.6674.312933.06585.529.202200.0296.555.591896.43280.270.07-30.0-46.15150.30463.13505.3261.89-11.36-2.7212.21-92.03-89.6387.79265.33595.1830.6332.8356.92
20Q3 (7)28.8826.024.8622.7351.4341.6214.85-27.49-30.442.45-80.1-80.00.40-78.72-82.530.28-76.47-80.560.1011.11-9.0926.69-19.27-19.3769.821.191.79153.10108.8103.56-53.10-298.92-314.0723.06024.38
20Q2 (6)22.92-5.91-0.6115.01-6.7164.420.48-32.92-45.8612.31-44.8-27.551.88-27.974.441.19-28.741.710.0928.5750.033.06-30.39-43.7969.0014.011.073.3339.17203.7926.70-43.56-64.810.00-100.0-100.0
20Q1 (5)24.36-4.17-3.9116.09-10.564.5530.5399.856.4822.30105.72107.642.6112.5135.141.6713.61125.680.07-46.1516.6747.4991.2615.9760.52-4.87-2.6452.69-55.25-33.1947.30366.77123.7121.6010.663.6
19Q4 (4)25.429.90.017.9912.090.015.28-28.430.010.84-11.510.02.321.310.01.472.080.00.1318.180.024.83-24.980.063.62-7.250.0117.7356.530.0-17.73-171.470.019.525.290.0
19Q3 (3)23.130.30.016.0575.790.021.35-43.560.012.25-27.90.02.2927.220.01.4423.080.00.1183.330.033.10-43.730.068.590.40.075.21211.60.024.81-67.30.018.54-22.590.0
19Q2 (2)23.06-9.030.09.13-40.680.037.8393.90.016.9958.190.01.8062.160.01.1758.110.00.060.00.058.8243.640.068.329.910.024.14-69.390.075.86258.840.023.9514.870.0
19Q1 (1)25.350.00.015.390.00.019.510.00.010.740.00.01.110.00.00.740.00.00.060.00.040.950.00.062.160.00.078.860.00.021.140.00.020.850.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)27.30-14.349.00-49.6115.2424.5168.0214.450.6329.265.65-17.764.06-13.430.07-36.3689.9920.9562.3136.3813.24-55.9486.7624.020.00-54.9435.6511.69
2022 (9)31.87-3.4817.86-16.2312.243.4859.46102.4539.1787.246.8723.784.6931.370.11-31.2574.4074.9845.69-27.5330.04-58.6169.96155.070.01-59.4731.9221.93
2021 (8)33.0224.2821.3217.7911.8311.929.37-40.6820.92-18.445.55-59.783.57-58.820.16-51.5242.52-30.1363.051.8772.5798.4827.43-56.760.0258.226.1810.56
2020 (7)26.579.3418.1017.5310.57-19.6349.51127.0125.65108.0313.8083.278.6779.880.33-10.8160.8668.6361.89-2.7236.56-48.2163.44115.810.01-64.2623.6817.05
2019 (6)24.30-39.9715.40-50.3713.152.8121.81-49.6312.33-57.987.53-61.744.82-60.00.37-9.7636.09-36.2763.62-9.0470.61-1.4529.393.680.04-15.2120.23-22.9
2018 (5)40.48-10.0231.03-13.4212.7912.3643.3023.3629.3425.2219.6815.2212.059.050.41-12.7756.6320.8269.9415.3471.65-29.8328.3500.05026.2415.75
2017 (4)44.993.4735.843.1411.39-18.9935.10-14.8923.43-15.9917.08-7.5811.05-11.170.476.8246.87-15.8460.6417.27102.1021.17-2.1000.00022.6712.73
2016 (3)43.48-6.0734.75-2.6614.0616.9541.24-2.0427.89-8.7118.48-22.1912.44-24.240.44-16.9855.692.3151.717.8284.26-0.6415.743.590.00020.11-11.91
2015 (2)46.29-1.9735.70-1.4612.0210.6142.10-1.1530.55-5.5923.7512.7216.4210.420.5315.2254.431.0447.9612.7484.81-0.2815.191.610.00022.83-0.91
2014 (1)47.22036.23010.87-9.2642.59032.36021.07014.8700.469.5253.871.0942.54-1.1285.057.1314.95-27.470.00023.04-4.87

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