玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)19.38-5.14-10.286.36-7.29-8.88-3.02-149.35-17.053.08-22.4213.240.50-16.6747.060.40-6.9821.210.070.016.671.21-88.8-60.2129.281.643.15-210.29-287.6922.22310.292676.79-16.058.600.82-4.66
23Q3 (19)20.43-0.05-3.686.86-16.441.486.12-3.3267.213.97-3.87297.00.601.69328.570.430.086.960.0716.6716.6710.80-1.9122.87127.20-2.291.21112.04-13.65-39.51-12.0459.5385.878.536.76-8.77
23Q2 (18)20.442.3-20.788.2114.99-29.836.33-36.83722.084.13-37.04535.380.59-32.18742.860.43-23.21138.890.060.020.011.01-28.1881.98130.182.466.23129.7682.26-91.47-29.76-203.9797.917.99-11.91-19.78
23Q1 (17)19.98-7.5-5.137.142.29-24.0410.02488.37-17.676.56141.18-29.230.87155.88-38.730.5669.7-27.270.060.0-14.2915.33404.28-1.22127.051.373.2871.20126.33-7.8728.62-92.2625.979.070.554.37
22Q4 (16)21.601.8422.666.983.2512.94-2.58-170.49-129.282.72172.0-64.720.34142.86-76.390.3343.48-57.140.060.0-25.03.04-65.42-74.26125.33-0.283.58-270.37-245.96-485.84369.63533.641135.159.02-3.532.97
22Q3 (15)21.21-17.7912.766.76-42.22-1.313.66375.32-57.741.0053.85-85.210.14100.0-88.620.2327.78-65.150.0620.0-25.08.7945.29-24.74125.682.56-4.79185.24-87.83134.12-85.2494.0-508.259.35-6.1210.39
22Q2 (14)25.8022.5125.011.7024.4727.170.77-93.67-90.250.65-92.99-89.340.07-95.07-92.710.18-76.62-67.270.05-28.57-28.576.05-61.02-47.75122.54-0.38-10.271521.621869.011208.7-1421.62-6356.74-8532.59.9614.6122.81
22Q1 (13)21.0619.59-6.99.4052.10.012.1738.1456.639.2720.2362.351.42-1.3977.50.770.060.420.07-12.516.6715.5231.4130.97123.011.66-9.4277.2810.28-36.2122.72-24.07208.618.69-0.8-10.5
21Q4 (12)17.61-6.38-3.356.18-9.7870.728.811.73344.957.7114.0520.661.4417.0761.80.7716.6745.280.080.033.3311.811.1168.47121.00-8.33-11.2870.07-11.43-61.7829.9343.33135.918.763.42-11.43
21Q3 (11)18.81-8.87-6.326.85-25.549.428.669.6260.676.7610.8284.71.2328.13123.640.6620.069.230.0814.2933.3311.680.868.45132.00-3.34-14.0879.12-31.95-32.0320.88226.78227.328.474.44-4.4
21Q2 (10)20.64-8.75-8.239.20-2.13-16.977.901.676.96.106.8313.590.9620.023.080.5514.5812.240.0716.6716.6711.58-2.28-9.81136.560.55-14.67116.27-4.03-22.55-16.4721.2867.148.11-16.480
21Q1 (9)22.6224.15-18.229.40159.677.557.77292.42298.215.71-10.64201.60.80-10.11263.270.48-9.434700.00.060.0100.011.8569.04118.23135.81-0.42-12.02121.15-33.92154.52-20.9274.9-106.519.71-1.820
20Q4 (8)18.22-9.26-16.993.62-42.17-16.781.98-63.27441.386.3974.59315.880.8961.82328.210.5335.92550.00.060.020.07.01-34.9152.06136.38-11.23-10.43183.3357.5124.71-83.33-408.17-109.99.8911.63-4.81
20Q3 (7)20.08-10.72-13.676.26-43.511.795.39-27.06-49.393.66-31.84-52.530.55-29.49-50.00.39-20.41-40.00.060.00.010.77-16.12-33.8153.63-4.01-0.75116.40-22.46121.58-16.4067.28-134.558.860-18.11
20Q2 (6)22.49-18.69-9.0211.0826.77172.247.39288.52-26.175.37195.55-0.370.78259.1823.810.494800.06.520.06100.020.012.84136.46-23.66160.043.671.84150.12167.55268.35-50.12-115.59-184.60.000-100.0
20Q1 (5)27.6626.0123.378.74100.92322.22-3.92-575.86-133.76-5.62-89.86-163.15-0.49-25.64-141.530.01-50.0-98.480.03-40.0-40.05.4317.79-69.63154.371.39-0.43-222.2270.05-1344.06321.48-61.82291.390.00-100.0-100.0
19Q4 (4)21.95-5.630.04.35-22.320.0-0.58-105.450.0-2.96-138.390.0-0.39-135.450.00.02-96.920.00.05-16.670.04.61-71.670.0152.26-1.630.0-741.94-1512.360.0841.941673.680.010.39-3.970.0
19Q3 (3)23.26-5.910.05.6037.590.010.656.390.07.7143.040.01.1074.60.00.6541.30.00.0620.00.016.27-3.270.0154.79-1.50.052.5328.890.047.47-19.880.010.82-4.750.0
19Q2 (2)24.7210.260.04.0796.620.010.01-13.780.05.39-39.440.00.63-46.610.00.46-30.30.00.050.00.016.82-5.930.0157.151.360.040.76128.160.059.24-27.870.011.3612.360.0
19Q1 (1)22.420.00.02.070.00.011.610.00.08.900.00.01.180.00.00.660.00.00.050.00.017.880.00.0155.040.00.017.860.00.082.140.00.010.110.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)20.04-9.937.11-17.711.17-14.064.5212.444.3517.252.5629.291.8319.610.268.339.225.01129.283.15157.35-26.86-57.3500.05-15.758.54-7.27
2022 (9)22.2513.08.6411.631.3738.524.02-51.83.71-44.291.98-55.31.53-38.550.24-17.248.78-25.15125.333.58215.13131.71-115.1300.06212.399.215.5
2021 (8)19.69-8.57.746.170.99-31.228.34142.446.66101.824.43165.272.4974.130.2938.111.7324.52121.00-11.2892.85-56.227.1500.02-40.058.73-9.16
2020 (7)21.52-6.687.2980.451.437.843.44-57.163.30-32.651.67-36.51.43-22.280.210.09.42-34.85136.38-10.43212.07322.22-112.0700.0310.049.61-9.85
2019 (6)23.06-13.544.04-45.481.3370.88.03-32.524.90-33.422.63-23.991.84-4.170.2116.6714.46-15.98152.26-9.7350.23-19.3449.7231.760.0360.0410.66-10.27
2018 (5)26.6716.517.41124.550.78-4.4711.9065.287.36113.333.46105.951.9237.140.18-5.2617.2131.37168.681.6962.2736.0337.73-30.410.02-32.2511.882.24
2017 (4)22.89-25.713.30-68.930.8147.327.2021.213.4514.241.6829.231.4013.820.1911.7613.1011.21165.883.1945.78-74.3954.2200.03011.62-7.11
2016 (3)30.81-10.910.62-18.060.55-7.595.94-34.293.02-43.231.30-37.21.23-22.150.176.2511.78-21.52160.755.57178.7424.68-78.8200.00012.51-7.54
2015 (2)34.58-2.7812.96-5.120.60-12.339.04-49.135.32-56.542.07-56.241.58-44.370.16-11.1115.01-34.6152.2720.35143.3586.55-43.3500.00013.53-2.17
2014 (1)35.57013.6600.68-23.317.77012.2404.7302.8400.18-5.2622.95-29.25126.5218.9576.8533.9523.15-45.660.00013.83-1.28

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