玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)5.719.69.811.9925.9555.471.54-11.4946.671.5111.0348.043.221.5837.611.15-0.8611.650.52-7.14-3.73.15-5.1214.13297.80-7.84-0.16129.1842.276.66-29.18-417.09-38.214.578.8119.32
23Q3 (19)5.2113.021.171.5839.820.641.7428.898.071.3629.5211.483.1727.823.591.1618.3733.330.560.07.693.3216.922.96323.143.31-10.6290.808.06-7.059.20-42.4298.134.206.872.44
23Q2 (18)4.61-6.495.731.135.61-2.591.3543.6218.421.0545.83-4.552.4862.09-8.820.9828.9544.120.567.6912.02.8410.9444.16312.80-2.44-21.8384.03-25.91-17.3615.97219.081053.583.93-9.664.24
23Q1 (17)4.93-5.1910.791.07-16.4121.590.94-10.48-36.490.72-29.41-36.281.53-34.62-42.050.76-26.2115.150.52-3.74.02.56-7.2514.29320.637.49-18.35113.42-6.3591.8-13.4236.45-132.834.3513.583.57
22Q4 (16)5.200.9725.911.28-18.4756.11.05-34.780.01.02-16.3929.112.34-23.5310.91.0318.3990.740.543.85-8.472.762.2261.4298.28-17.5-12.02121.1123.9855.6-21.11-1013.39-195.253.83-6.593.23
22Q3 (15)5.1518.1226.541.5735.3450.961.6141.23-33.741.2210.91-34.053.0612.5-39.040.8727.94-25.640.524.0-13.332.7037.06-13.74361.54-9.65-2.7597.69-3.92129.132.31237.97-95.974.108.7512.33
22Q2 (14)4.36-2.02-2.681.1631.8228.891.14-22.977.551.10-2.6525.02.723.0340.930.683.0333.330.500.0-3.851.97-12.052.07400.171.9120.05101.6871.9519.64-1.68-104.1-111.163.77-10.24-12.53
22Q1 (13)4.457.75-2.840.887.320.01.4840.9517.461.1343.0417.712.6425.1235.380.6622.2217.860.50-15.25-3.852.2430.994.19392.6815.8224.5559.13-24.03-15.3140.8784.3835.434.2013.21-3.45
21Q4 (12)4.131.472.990.82-21.1564.01.05-56.7961.540.79-57.3163.332.11-57.97224.620.54-53.85125.00.59-1.675.361.71-45.376.21339.05-8.825.677.8482.560.8522.16-61.36-2.883.711.64-8.62
21Q3 (11)4.07-9.151.241.0415.56-0.952.43129.2553.81.85110.2354.175.02160.164.051.17129.4142.680.6015.38-1.643.1362.1830.42371.7811.5424.1642.63-49.83-36.0357.37282.0272.023.65-15.315.8
21Q2 (10)4.48-2.1810.340.902.27-33.821.06-15.87-23.740.88-8.33-13.731.93-1.03-29.820.51-8.93-37.040.520.0-22.391.93-10.23-14.22333.335.73-1.4884.9821.71-13.2615.02-50.24640.814.31-0.920
21Q1 (9)4.5814.21-3.170.8876.0203.451.2693.85-78.350.96220.0-71.01.95200.0-63.00.56133.33-65.220.52-7.1413.042.1533.54-70.18315.2816.820.8469.82-9.531325.4230.1832.23-68.274.357.140
20Q4 (8)4.01-0.25-16.110.50-52.38-67.320.65-58.86-49.220.30-75.0-70.00.65-78.76-71.490.24-70.73-70.00.56-8.2-13.851.61-32.92-31.49269.94-9.8512.9877.1815.79-35.5122.82-31.56215.654.0617.680
20Q3 (7)4.02-0.99-13.921.05-22.79-28.081.5813.6735.041.2017.6553.853.0611.2770.00.821.2322.390.61-8.96-1.612.406.673.45299.43-11.512.5766.65-31.97-46.8333.351545.16231.123.450-35.15
20Q2 (6)4.06-14.16-0.491.36368.9737.371.39-76.1221.931.02-69.186.252.75-47.8229.110.81-49.695.190.6745.658.062.25-68.79-2.17338.3429.6820.3297.971900.1212.52.03-97.87-84.30.000-100.0
20Q1 (5)4.73-1.050.640.29-81.05-73.645.82354.69252.733.31231.0190.355.27131.14137.391.61101.2593.980.46-29.23-19.37.21206.81139.53260.919.213.34.90-95.91-92.6995.10581.91187.890.000-100.0
19Q4 (4)4.782.360.01.534.790.01.289.40.01.0028.210.02.2826.670.00.8019.40.00.654.840.02.351.290.0238.93-10.170.0119.67-4.540.0-19.7322.410.00.00-100.00.0
19Q3 (3)4.6714.460.01.4647.470.01.172.630.00.78-18.750.01.80-15.490.00.67-12.990.00.620.00.02.320.870.0265.99-5.410.0125.3743.950.0-25.43-296.970.05.325.560.0
19Q2 (2)4.08-13.190.00.99-10.00.01.14-30.910.00.96-15.790.02.13-4.050.00.77-7.230.00.628.770.02.30-23.590.0281.2022.110.087.0930.050.012.91-60.910.05.04-9.680.0
19Q1 (1)4.700.00.01.100.00.01.650.00.01.140.00.02.220.00.00.830.00.00.570.00.03.010.00.0230.290.00.066.970.00.033.030.00.05.580.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)5.126.671.4517.890.4717.071.416.821.174.4610.11-3.94.0916.192.17-3.562.9823.14297.80-0.16103.1511.01-3.1500.24-41.584.267.3
2022 (9)4.8011.891.2335.160.40-11.781.32-10.811.12-1.7510.521.063.5224.382.250.02.427.56298.28-12.0292.9251.417.08-81.680.426.63.970.25
2021 (8)4.293.370.914.60.45-20.431.48-27.451.14-11.6310.41-9.082.83-22.252.25-10.02.25-25.0339.0525.661.3742.9738.64-32.30.39-4.533.96-3.18
2020 (7)4.15-8.990.87-32.030.57-10.292.0456.921.2932.9911.4535.823.6416.292.50-0.43.0020.97269.9412.9842.92-56.3657.083404.740.41-10.354.09-22.68
2019 (6)4.56-3.181.28-13.510.64-7.151.30-18.750.97-7.628.43-7.573.13-3.692.512.452.48-12.68238.93-6.8798.376.81.63-79.40.466.15.29-6.87
2018 (5)4.71-12.131.48-20.860.69-18.661.603.91.0512.99.1225.623.2516.072.452.512.84-0.7256.550.992.11-24.187.9100.4305.680.71
2017 (4)5.36-4.111.87-2.090.84-9.271.54-6.670.93-19.837.26-9.932.80-8.22.390.02.86-2.05254.2626.24121.495.25-21.4700.0005.641.08
2016 (3)5.591.821.9139.420.93-7.631.65-9.341.16-7.948.063.073.05-1.292.3912.212.92-11.52201.4112.26115.4353.37-15.4400.0005.58-8.52
2015 (2)5.492.431.37-15.951.0114.831.82-18.021.26-17.657.82-25.953.09-17.822.130.03.30-10.08179.41-11.9675.262.4924.74-6.90.0006.1012.75
2014 (1)5.3601.6300.881.872.2201.53010.5603.7602.13-8.973.6715.41203.78-17.3373.43-12.7626.5767.910.0005.4129.43

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