玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)22.33101.72331.0814.26948.5314360.013.322149.232236.846.12601.6415400.03.791002.382815.383.002242.86971.430.20-23.08-20.015.35232.25222.4829.06-19.23-7.3107.02150.17742.15-7.02-102.24-106.029.4632.6854.58
23Q3 (19)11.074.93124.091.36-40.35203.82-0.65-195.4578.9-1.22-38.6471.76-0.42-40.072.73-0.14-180.085.260.268.330.04.62-17.94301.7435.984.84-0.61-213.3379.08-597.78313.33-72.02448.337.13-7.5241.19
23Q2 (18)10.55-25.2871.542.28-25.016.92-0.22-103.0291.54-0.88-113.5863.18-0.30-114.9371.7-0.05-102.9292.060.244.35-22.585.63-54.191343.5934.32-9.11-13.05-1020.00-2551.29-1272.361120.001818.16542.487.71-5.9896.68
23Q1 (17)14.12172.5949.733.043140.0-25.677.291178.9564.566.4816300.055.42.011446.1531.371.71510.7140.160.23-8.0-11.5412.29158.1955.3737.7620.45-8.3341.61349.66-54.9258.39-49.95659.068.2033.9967.69
22Q4 (16)5.184.86-37.96-0.1092.37-104.330.57118.51107.94-0.0499.0799.470.13108.44105.260.28129.47117.070.25-3.858.74.76313.91227.2731.35-13.4-18.04-16.67-138.8948.23116.67104.17-11.746.1221.1910.47
22Q3 (15)4.94-19.67-64.07-1.31-167.18-114.3-3.08-18.46-142.54-4.32-80.75-167.61-1.54-45.28-159.0-0.95-50.79-151.630.26-16.13-3.71.15194.87-89.436.20-8.28-22.942.86157.66-66.2657.14-67.22316.155.0528.836.32
22Q2 (14)6.15-34.78-50.161.95-52.32-76.84-2.60-158.69-138.98-2.39-157.31-140.03-1.06-169.28-130.2-0.63-151.64-126.250.3119.23-18.420.39-95.07-95.9139.47-4.18-32.43-74.32-180.52-159.03174.322166.22761.233.92-19.847.4
22Q1 (13)9.4312.93-43.94.0977.06-67.574.43161.7-55.884.17155.09-55.41.53161.94-69.581.22174.39-65.140.2613.04-27.787.91311.5-40.5341.197.69-14.692.31386.74-26.657.69-94.18130.164.89-11.7322.56
21Q4 (12)8.35-39.275.032.31-74.7830.51-7.18-199.17-68.15-7.57-218.47-92.62-2.47-194.64-97.6-1.64-189.13-144.780.23-14.819.52-3.74-134.47-502.1538.25-18.53-23.08-32.19-125.3523.16132.19600.03-5.945.5416.63-18.17
21Q3 (11)13.7511.4358.419.168.79155.877.248.55236.746.397.04208.72.61-25.64248.01.84-23.33201.640.27-28.9517.3910.8513.7353.6846.95-19.62-18.9127.010.88-23.42-26.44-0.2859.864.7530.14-17.39
21Q2 (10)12.34-26.5985.848.42-33.23398.226.67-33.57302.125.97-36.15264.463.51-30.22323.572.40-31.43400.00.385.5646.159.54-28.27404.7658.4121.11-6.69125.910.06345.01-26.36-3.37-117.583.65-8.520
21Q1 (9)16.81111.45313.0212.61612.431656.7910.04335.13311.819.35337.91277.765.03502.4332.873.50622.39409.730.3671.4344.013.301330.119400.048.23-3.02-26.49125.84400.39647.63-25.50-118.15-130.663.99-41.060
20Q4 (8)7.95-8.414868.751.77-50.56139.25-4.27-298.681.54-3.93-289.8685.68-1.25-266.6790.86-0.67-209.8492.180.21-8.7-34.380.93-86.83104.9349.73-14.1-20.39-41.89-125.26-314.54140.54313.4174.646.7717.7464.32
20Q3 (7)8.6830.72396.253.58111.83146.922.15165.15122.92.07157.02127.020.75147.77123.890.61176.25132.280.23-11.54-14.817.06273.54249.8957.89-7.5216.62165.85422.74103.81-65.85-143.9-453.615.75027.21
20Q2 (6)6.6463.1440.381.69308.64838.89-3.3030.38-339.13-3.6330.99-2520.0-1.5727.31-306.58-0.8029.2-248.150.264.018.181.891250.0-77.4762.60-4.5923.08-51.39-405.31-490.56150.0080.3672.730.000-100.0
20Q1 (5)4.072443.75-32.17-0.8182.04-140.3-4.7479.51-359.02-5.2680.83-2186.96-2.1684.2-322.68-1.1386.81-301.790.25-21.8819.050.14100.74-98.2965.615.03-53.1216.83-13.8-84.7283.173.35917.820.00-100.0-100.0
19Q4 (4)0.16105.460.0-4.5140.890.0-23.13-146.330.0-27.44-258.220.0-13.67-335.350.0-8.57-353.440.00.3218.520.0-18.88-300.850.062.4725.850.019.53-76.00.080.47332.110.04.12-8.850.0
19Q3 (3)-2.93-161.950.0-7.63-4338.890.0-9.39-780.430.0-7.66-5206.670.0-3.14-513.160.0-1.89-450.00.00.2722.730.0-4.71-156.140.049.64-2.40.081.38518.460.018.62-78.550.04.5220.210.0
19Q2 (2)4.73-21.170.00.18-91.040.01.38-24.590.00.15165.220.00.76-21.650.00.54-3.570.00.224.760.08.392.320.050.86-63.660.013.16-88.060.086.84953.950.03.76-15.510.0
19Q1 (1)6.000.00.02.010.00.01.830.00.0-0.230.00.00.970.00.00.560.00.00.210.00.08.200.00.0139.960.00.0110.170.00.0-10.170.00.04.450.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)14.10118.64.80284.03.4319.934.4002.3205.1204.6800.97-12.619.05167.7529.06-7.3108.890-8.8900.1327.58.0563.95
2022 (9)6.45-50.911.25-85.452.866.7-0.290-0.720-0.920-0.0701.11-12.63.38-59.5731.35-18.04-444.440544.4400.112.54.9112.87
2021 (8)13.1495.548.59480.412.68-33.115.1004.4308.0606.0801.2736.568.36239.8438.25-23.08168.320-68.3200.10-23.544.35-21.9
2020 (7)6.72209.681.4804.01-10.83-2.600-2.770-4.030-1.9700.930.02.46049.73-20.39-57.280157.28131.030.13-0.565.5731.99
2019 (6)2.17-60.83-2.2804.50-18.05-7.180-8.750-15.270-6.5600.9329.17-1.58062.47-59.3531.80-20.2668.0813.240.1404.22-4.09
2018 (5)5.54-35.660.61-56.745.49-16.041.51403.330.0702.7201.8247.970.7228.578.52-13.68153.67-6.2439.88-91.6660.1200.0004.40-35.29
2017 (4)8.61-15.261.41-42.216.54-4.560.30-70.0-0.100-0.1401.2341.380.565.669.87-8.61163.9024.48478.2696.93-378.2600.0006.80-5.82
2016 (3)10.16326.892.4406.8535.291.000-0.560-0.6900.8700.530.010.800131.674.1242.86340.46-144.2900.0007.2210.4
2015 (2)2.38-62.87-5.0905.0648.5-9.230-9.220-10.970-4.0000.53-14.52-1.860126.483.3455.14-34.8444.86191.610.0006.5428.99
2014 (1)6.4100.4903.418.40.5800.1800.2400.7600.62-18.425.460122.396.8584.62119.515.38-74.890.0005.0723.36

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