玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)23.3517.6913.74-0.1299.0299.039.66190.03187.59.59200.95182.742.17215.43199.091.55234.78208.390.1515.3815.3812.90272.0286.4248.18-8.778.290.00-100.0-100.0100.00950.01000.014.133.29-5.61
23Q3 (19)19.84-1.151.22-12.25-140.226.34-10.73-60.8715.97-9.50-61.296.22-1.88-37.23-1.08-1.15-32.182.540.13-18.758.33-7.50-101.611.8352.814.744.59117.6552.94-9.5-11.76-150.9860.7813.6819.48-5.98
23Q2 (18)20.078.084.59-5.1063.0463.65-6.6761.5844.28-5.8958.4335.2-1.3747.9129.38-0.8750.5729.840.1623.0814.29-3.7272.9153.8550.4215.17-1.6476.92-1.1-34.9123.0824.62226.9211.45-29.32-16.24
23Q1 (17)18.57-9.556.54-13.80-11.56-7.73-17.36-57.25-23.38-14.17-22.26-15.39-2.63-20.092.95-1.76-23.081.120.130.0-13.33-13.73-98.41-33.8243.78-1.6-14.4377.78-30.0-16.018.52266.67150.016.208.2223.01
22Q4 (16)20.534.7428.63-12.3725.62-2.06-11.0413.55-6.46-11.59-14.41-20.48-2.19-17.7410.98-1.43-21.1911.730.138.33-23.53-6.929.421.4244.49-11.88-6.1111.11-14.53-4.76-11.1162.9633.3314.972.8942.57
22Q3 (15)19.602.144.37-16.63-18.53-31.98-12.77-6.6831.23-10.13-11.4448.68-1.864.1252.67-1.184.8454.620.12-14.29-7.69-7.645.2148.250.49-1.56.12130.0010.092.17-30.00-65.0-192.7314.556.4414.21
22Q2 (14)19.1910.13.01-14.03-9.52-127.76-11.9714.93-128.87-9.0925.98-76.85-1.9428.41-67.24-1.2430.34-69.860.14-6.67-6.67-8.0621.44-484.0651.260.22.09118.1827.640.0-18.18-345.450.013.673.815.36
22Q1 (13)17.439.212.05-12.81-5.69-275.66-14.07-35.68-479.01-12.28-27.65-507.92-2.71-10.16-431.37-1.78-9.88-474.190.15-11.76-11.76-10.26-46.15-955.051.167.98-6.3992.59-20.63-38.277.41144.44122.2213.1725.4331.57
21Q4 (12)15.96-15.02-31.18-12.123.81-1054.33-10.3744.16-250.73-9.6251.27-248.69-2.4637.4-233.7-1.6237.69-227.560.1730.77-10.53-7.0252.41-167.5647.38-0.42-4.46116.6772.46454.17-16.67-151.52-119.7910.50-17.5881.35
21Q3 (11)18.780.814.97-12.60-104.55-418.52-18.57-255.07-3936.96-19.74-284.05-1190.2-3.93-238.79-813.95-2.60-256.16-983.330.13-13.33-27.78-14.75-968.84-596.6347.58-5.24-5.6367.65-42.76-90.3432.35277.94106.4712.747.512.66
21Q2 (10)18.639.07-33.11-6.16-80.65-148.47-5.23-115.23-133.61-5.14-154.46-147.42-1.16-127.45-125.05-0.73-135.48-124.910.15-11.76-44.44-1.38-215.0-107.7750.21-8.12-18.33118.18-21.2143.67-18.1845.45-202.4811.8518.380
21Q1 (9)17.08-26.35-37.8-3.41-368.532.74-2.43-135.3282.89-2.02-131.2288.59-0.51-127.7287.15-0.31-124.4188.030.17-10.5313.331.20-88.45112.2854.6510.2-4.37150.00612.5309.09-33.33-139.58-150.010.0172.88-8.08
20Q4 (8)23.1929.6317.61.27152.26149.616.881595.65761.546.47522.88442.331.84527.91406.671.27629.17425.640.195.56-13.6410.39249.83458.649.59-1.657.3821.05-96.99-92.1184.21116.84150.535.79-53.34-28.69
20Q3 (7)17.89-35.7611.39-2.43-119.12-167.03-0.46-102.96-122.89-1.53-114.11-406.0-0.43-109.29-352.94-0.24-108.19-260.00.18-33.33-21.742.97-83.27-36.5450.42-17.9922.05700.00750.981733.33-500.00-2918.18-450.012.41073.81
20Q2 (6)27.851.4284.9312.71350.691159.1715.56209.58594.6410.84161.21932.384.63216.621261.762.93213.131072.00.2780.017.3917.75281.68255.7161.487.5833.4882.26124.34264.5217.74-73.39-88.170.00-100.0-100.0
20Q1 (5)27.4639.2585.42-5.07-98.05-337.07-14.20-1265.38-546.54-17.71-837.04-822.86-3.97-561.67-572.62-2.59-564.1-511.110.15-31.82-40.0-9.77-625.27-273.8457.1523.7553.5936.67-86.25200.8366.67140.0-51.1110.8934.1147.36
19Q4 (4)19.7222.790.0-2.56-181.320.0-1.04-151.740.0-1.89-478.00.0-0.60-452.940.0-0.39-360.00.00.22-4.350.01.86-60.260.046.1811.790.0266.67722.220.0-166.67-216.670.08.1213.730.0
19Q3 (3)16.066.640.0-0.9124.170.02.01-10.270.00.50-52.380.00.17-50.00.00.15-40.00.00.230.00.04.68-6.210.041.31-10.310.0-42.8614.290.0142.86-4.760.07.14-0.140.0
19Q2 (2)15.061.690.0-1.20-3.450.02.24-29.560.01.05-57.140.00.34-59.520.00.25-60.320.00.23-8.00.04.99-11.210.046.0623.780.0-50.00-37.50.0150.0010.00.07.15-3.250.0
19Q1 (1)14.810.00.0-1.160.00.03.180.00.02.450.00.00.840.00.00.630.00.00.250.00.05.620.00.037.210.00.0-36.360.00.0136.360.00.07.390.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)20.577.7-7.3602.18-36.59-5.580-4.390-3.640-2.1700.571.79-2.47048.188.29134.2120.37-31.5800.65-21.1113.75-1.93
2022 (9)19.108.96-13.9003.4412.1-12.520-10.790-8.760-5.8100.56-11.11-8.46044.49-6.1111.4914.55-11.4900.83-9.8914.0225.63
2021 (8)17.53-28.04-8.2703.0711.64-8.550-8.460-7.890-5.1600.63-20.25-4.89047.38-4.4697.3331.532.67-89.740.92-1.5911.1632.54
2020 (7)24.3648.993.1802.7517.114.28159.391.66186.211.93147.441.44125.00.79-17.717.4872.7549.597.3874.00026.00-86.380.94-19.468.4213.17
2019 (6)16.35-14.4-1.4402.3553.991.65-65.910.58-73.390.78-76.440.64-73.220.96-11.114.33-33.8946.1831.57-90.910190.913527.271.16-19.767.4412.39
2018 (5)19.10-10.084.57-49.171.5314.584.84-61.342.18-71.913.31-72.442.39-71.481.080.06.55-53.0535.10-23.1894.7431.435.26-81.481.4506.626.77
2017 (4)21.24-2.348.9928.431.33-31.6412.52-12.087.76-29.7112.01-16.838.38-17.681.0818.6813.95-14.9445.6910.8472.0846.6828.43-44.110.0006.20-19.06
2016 (3)21.758.77.0044.031.959.1714.24146.7911.04212.7514.44175.0510.18174.390.91-10.7816.40112.1641.22-10.5149.14-41.0350.86230.570.0007.665.66
2015 (2)20.016.614.869.711.78-8.925.77-1.23.53-6.125.25-8.73.71-7.251.02-0.977.73-4.2146.061.2383.339.6515.38-35.90.0007.25-9.94
2014 (1)18.7704.4301.96-10.355.8403.7605.7504.0001.03-13.458.07-27.6245.50-11.6576.00-13.4724.0097.140.0008.056.48

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