玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)47.756.562.699.0845.513.4210.5936.4789.118.4630.9694.482.2540.6275.781.2041.1873.910.147.69-6.6719.49-4.3235.4490.15-0.56-4.684.62-3.3-50.6415.38-38.46126.9224.640.617.13
23Q3 (19)44.81-5.98-1.716.24-8.77168.977.76-11.72-27.076.46-16.1-26.591.60-7.51-28.890.85-8.6-30.330.138.33-7.1420.371.858.6490.66-4.270.1287.5012.5250.025.0012.5-66.6724.49-10.36-16.33
23Q2 (18)47.6616.5913.866.84260.064.038.79263.22-10.677.70251.6-3.511.73260.42-12.630.93232.14-16.960.120.0-14.2920.00102.02-4.3594.709.8215.1977.78-22.2271.1122.22-55.56-59.2627.326.768.63
23Q1 (17)40.88-12.09-4.441.90-78.36-72.32.42-56.79-77.762.19-49.66-74.970.48-62.5-78.380.28-59.42-77.780.12-20.0-14.299.90-31.2-46.2586.23-8.7517.43100.00-41.6750.050.00187.520.025.5911.266.49
22Q4 (16)46.502.02.818.78278.45-11.135.60-47.37-42.034.35-50.57-44.231.28-43.11-45.990.69-43.44-47.730.157.14-11.7614.39-23.25-23.4694.504.3617.65171.43585.7171.43-57.14-176.19023.00-21.42-0.09
22Q3 (15)45.598.910.112.32-44.36-77.3410.648.13-25.548.8010.28-28.222.2513.64-29.021.228.93-32.970.140.0-6.6718.75-10.33-17.890.5510.1411.625.00-45.0-66.6775.0037.5140.029.2716.3815.69
22Q2 (14)41.86-2.15-10.314.17-39.2147.359.84-9.56434.787.98-8.8495.521.98-10.81661.541.12-11.11600.00.140.027.2720.9113.5277.8182.2111.9616.2545.45-31.82-54.5554.5530.91209.0925.154.66-15.91
22Q1 (13)42.78-5.422.816.86-30.5729.1910.8812.6391.218.7512.1898.862.22-6.33103.671.26-4.55100.00.14-17.650.018.42-2.0225.4873.43-8.580.2666.67-33.33-33.3341.670024.034.39-2.04
21Q4 (12)45.23-0.68-8.669.88-3.52-24.929.66-32.4-29.757.80-36.38-29.352.37-25.24-25.471.32-27.47-27.070.1713.336.2518.80-17.58-16.7480.32-1.011.49100.0033.336.250.00-100.0-100.023.02-9.01-9.41
21Q3 (11)45.54-2.427.4110.24261.8475.9514.29676.63108.3112.26814.93114.343.171119.23114.191.821037.5116.670.1536.367.1422.8193.9638.1681.1414.737.575.00-25.00.031.25162.5150.025.30-15.413.48
21Q2 (10)46.6712.1614.562.83-46.721.461.84-67.66-79.871.34-69.55-83.140.26-76.15-86.730.16-74.6-85.710.11-21.43-21.4311.76-19.89-40.6470.72-3.44-15.07100.000.0400.0-50.000-171.4329.9121.9314.82
21Q1 (9)41.61-15.97-1.355.31-59.652313.645.69-58.62386.324.40-60.141194.121.09-65.721457.140.63-65.19950.00.14-12.57.6914.68-34.9942.3973.24-7.460.6100.006.2500.00-100.0-100.024.53-3.46-10.44
20Q4 (8)49.5216.791.4313.16126.1236.3713.75100.4425.2311.0493.0126.93.18114.8652.881.81115.4852.10.1614.2923.0822.5836.7711.8479.144.85-0.0594.1225.493.535.88-52.94-35.2925.413.931.72
20Q3 (7)42.404.0710.195.82149.79169.786.86-24.952112.95.72-28.05286.491.48-24.49362.50.84-25.0320.00.140.016.6716.51-16.6619.3875.48-9.36-3.8175.00275.0012.50-82.14024.45-6.14-21.63
20Q2 (6)40.74-3.41-10.072.33959.09-73.319.14681.2-23.327.952238.24-17.791.962700.0-23.141.121766.67-20.00.147.690.019.8192.14-14.1783.2714.38-8.2620.000-72.070.00-30.0145.026.05-4.891.32
20Q1 (5)42.18-13.6-3.790.22-97.72-95.091.17-89.34-86.840.34-96.09-95.510.07-96.63-96.410.06-94.96-94.640.130.0-13.3310.31-48.94-38.1572.80-8.06-8.090.00-100.0-100.0100.001000.0100.027.399.655.51
19Q4 (4)48.8226.870.09.65215.710.010.983441.940.08.70487.840.02.08550.00.01.19495.00.00.138.330.020.1945.990.079.180.90.090.9100.09.0900.024.98-19.940.0
19Q3 (3)38.48-15.060.0-8.34-195.530.00.31-97.40.01.48-84.690.00.32-87.450.00.20-85.710.00.12-14.290.013.83-40.080.078.47-13.550.00.00-100.00.00.00-100.00.031.2021.350.0
19Q2 (2)45.303.330.08.7394.870.011.9234.080.09.6727.740.02.5530.770.01.4025.00.00.14-6.670.023.0838.450.090.7714.590.071.4342.860.028.57-42.860.025.71-0.960.0
19Q1 (1)43.840.00.04.480.00.08.890.00.07.570.00.01.950.00.01.120.00.00.150.00.016.670.00.079.210.00.050.000.00.050.000.00.025.960.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)45.372.446.158.272.819.847.53-17.166.30-14.175.96-22.43.18-23.370.49-12.517.33-3.2490.15-4.681.2529.418.75-49.6110.427.8925.450.75
2022 (9)44.29-0.95.68-24.062.56-5.979.098.737.347.07.6811.954.157.240.560.017.912.5894.5017.6562.79-29.637.21244.199.66-3.4125.26-0.24
2021 (8)44.691.157.4821.232.72-0.688.363.476.864.736.864.733.873.750.560.017.46-1.9780.321.4989.1915.6210.81-52.710.00-9.6625.32-1.36
2020 (7)44.18-0.26.1750.862.74-2.288.08-3.236.55-7.496.55-5.483.73-6.750.561.8217.81-3.5279.14-0.0577.1463.3622.86-54.2911.075.8325.67-4.22
2019 (6)44.27-1.754.09-17.212.80195.798.3512.237.083.216.934.214.005.540.550.018.4618.0379.185.547.22-30.2950.0040.9110.463.7826.80-0.3
2018 (5)45.06-8.024.94-15.990.952.377.44-13.596.86-6.036.65-7.893.79-9.330.55-3.5115.64-17.675.05-1.5667.740.2635.489.4110.08026.88-5.98
2017 (4)48.995.955.88-5.470.9336.428.610.587.302.967.222.564.18-0.240.57-5.018.9816.5176.249.7367.57-8.332.4323.240.00028.596.44
2016 (3)46.24-3.166.225.780.68-9.58.56-15.917.09-2.347.04-10.324.19-12.340.607.1416.29-11.9569.484.5973.6825.8826.32-36.530.00026.86-5.62
2015 (2)47.75-2.455.88-9.540.75-32.6910.185.937.26-10.267.8516.34.7814.90.569.818.50-19.9866.437.0658.54-13.4741.4628.160.00028.463.19
2014 (1)48.9506.5001.11-6.139.6108.0906.7504.1600.514.0823.1219.8562.05-1.3267.65-20.5932.35118.380.00027.584.35

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