玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)36.61-8.56.737.42-43.1-23.193.94-70.46-43.392.29-78.04-44.690.86-79.67-53.510.63-68.5-35.050.16-5.88-5.889.46-49.57-26.5134.82-1.18-9.07187.3791.934.91-87.37-3802.24-124.6624.812.9916.53
23Q3 (19)40.012.4613.513.04-9.07-13.313.34-6.97-21.6210.437.53-18.134.237.63-43.32.006.38-31.970.170.0-19.0518.76-4.19-13.67136.43-9.11-17.8797.64-2.3610.442.360-79.6424.094.2443.05
23Q2 (18)39.056.6910.8414.3430.259.4714.3455.77.349.7041.193.33.9354.72-23.691.8843.51-4.080.1713.33-5.5619.5832.397.23150.1112.49-22.19100.00-16.411.830.00100.0-100.023.11-3.3121.7
23Q1 (17)36.606.713.9811.0113.98-9.319.2132.33-23.56.8765.94-24.592.5437.3-50.781.3135.05-29.950.15-11.76-16.6714.7914.92-14.31133.44-10.0-38.31119.63-13.8618.52-19.6349.51-1994.3723.9012.2622.31
22Q4 (16)34.30-2.7-0.929.66-35.77-24.886.96-59.11-37.754.14-67.5-44.951.85-75.2-61.30.97-67.01-44.570.17-19.05-10.5312.87-40.77-21.09148.27-10.75-35.76138.8957.120.65-38.89-435.56-157.3321.2926.4316.53
22Q3 (15)35.250.06-3.0515.0414.8112.4917.0227.449.9612.7435.6851.677.4644.8561.822.9450.071.930.2116.6723.5321.7319.024.03166.12-13.89-27.6888.41-9.97-24.9111.59463.53165.3416.84-11.32-17.04
22Q2 (14)35.230.09-2.1913.107.9114.7113.3610.9691.139.393.0775.845.15-0.1990.741.964.8175.00.180.020.018.265.7931.84192.91-10.81-17.5198.20-2.71-40.192.06319.37103.2418.99-2.81-13.49
22Q1 (13)35.201.681.2112.14-5.666.5312.047.69179.359.1121.14247.715.167.95239.471.876.86163.380.18-5.2628.5717.265.8245.53216.29-6.28-8.83100.94-12.31-40.42-0.9493.898.6519.546.95-20.37
21Q4 (12)34.62-4.7910.9612.86-3.8178.8611.18-1.5201.357.52-10.48652.04.783.69462.351.752.34243.140.1911.7618.7516.31-6.9153.43230.790.48-45.81115.11-2.23-40.66-15.1114.7983.9218.27-10.0-8.79
21Q3 (11)36.360.9416.9113.3717.08103.511.3562.37199.478.4057.3311.764.6170.74184.571.7152.68167.190.1713.3313.3317.5226.553.55229.69-1.78-46.76117.74-28.29-32.11-17.7472.0875.8420.30-7.52-4.52
21Q2 (10)36.023.577.8811.4256.65124.86.9962.18417.785.34103.82327.22.7077.63221.431.1257.75119.610.157.1415.3813.8516.7840.04233.86-1.43-47.46164.19-3.08-55.99-63.518.576.7421.95-10.550
21Q1 (9)34.7811.470.037.291.3987.44.3116.17226.522.62162.0181.721.5278.82166.670.7139.2247.920.14-12.57.6911.8611.5715.15237.25-44.29-36.71169.41-12.66-41.18-69.4126.1463.8524.5422.52-14.41
20Q4 (8)31.200.32-14.077.199.44-34.993.71-2.11-41.31.00-50.98-73.40.85-47.53-71.950.51-20.31-49.50.166.67-5.8810.63-6.84-21.32425.86-1.2814.73193.9811.8510.64-93.98-28.0-24.7620.03-5.79-5.03
20Q3 (7)31.10-6.86-8.746.5729.33-39.673.79180.74-56.392.0463.2-67.151.6292.86-69.660.6425.49-56.160.1515.38-16.6711.4115.37-26.29431.39-3.0814.36173.42-53.5238.61-73.4273.11-187.2321.2603.76
20Q2 (6)33.39-3.97-3.835.0830.59-49.251.352.27-83.51.2534.41-74.650.8447.37-78.520.516.25-58.20.130.0-23.539.89-3.98-36.36445.0918.7311.58373.0829.54206.08-273.08-42.23-1119.740.00-100.0-100.0
20Q1 (5)34.77-4.242.263.89-64.83-56.491.32-79.11-81.280.93-75.27-81.360.57-81.19-84.080.48-52.48-60.330.13-23.53-18.7510.30-23.76-31.29374.891.09.58288.0064.27126.19-192.00-154.9-618.8828.6735.9427.82
19Q4 (4)36.316.540.011.061.560.06.32-27.270.03.76-39.450.03.03-43.260.01.01-30.820.00.17-5.560.013.51-12.730.0371.19-1.60.0175.3240.130.0-75.32-194.690.021.092.930.0
19Q3 (3)34.08-1.840.010.898.790.08.696.230.06.2125.960.05.3436.570.01.4619.670.00.185.880.015.48-0.390.0377.23-5.430.0125.112.640.0-25.56-14.170.020.490.340.0
19Q2 (2)34.722.120.010.0111.970.08.1816.030.04.93-1.20.03.919.220.01.220.830.00.176.250.015.543.670.0398.9016.60.0121.89-4.270.0-22.3916.170.020.42-8.960.0
19Q1 (1)34.000.00.08.940.00.07.050.00.04.990.00.03.580.00.01.210.00.00.160.00.014.990.00.0342.110.00.0127.330.00.0-26.710.00.022.430.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)38.118.8511.52-8.862.3527.410.31-18.377.40-18.4111.50-42.675.78-29.60.64-17.9515.75-11.47134.82-9.07111.5911.44-11.69017.902.8823.9726.03
2022 (9)35.01-1.1612.6410.21.85-24.0812.6343.699.0746.5320.0624.838.2156.380.7821.8817.7917.81148.27-35.76100.13-23.29-0.13017.39-3.4619.02-9.3
2021 (8)35.428.9511.4798.792.43-19.728.79235.56.19372.5216.07327.395.25143.060.6410.3415.1042.86230.79-45.81130.53-40.74-30.53018.02-12.7220.97-7.99
2020 (7)32.51-6.535.77-43.763.036.552.62-65.481.31-73.753.76-76.232.16-56.630.58-15.9410.57-29.06425.8614.73220.2862.95-120.28020.65-6.2522.798.11
2019 (6)34.787.2510.2642.52.8422.497.59-19.174.99-35.1915.82-33.114.98-26.660.692.9914.90-8.59371.195.63135.1876.48-35.18022.02-7.121.08-0.38
2018 (5)32.43-15.157.20-45.372.3212.519.39-41.097.70-41.8923.65-6.676.79-11.590.6734.016.30-28.41351.42-2.1376.60-7.3223.2934.2723.70021.16-5.75
2017 (4)38.22-11.1413.18-35.112.0639.6515.94-11.6913.25-24.2425.34-14.337.68-39.050.50-25.3722.772.2359.0889.7682.65-26.5817.3500.00022.4524.65
2016 (3)43.012.0220.31-10.291.48-14.1518.05-23.2617.49-14.5629.58-15.712.60-31.260.67-23.8622.28-13.88189.2387.99112.5716.85-12.5700.00018.0119.35
2015 (2)42.160.9822.64-2.541.721.0223.52-5.4720.47-1.435.09-3.9918.33-12.00.88-11.1125.87-4.43100.6612.1996.343.113.80-43.360.00015.09-2.58
2014 (1)41.75023.2301.7018.3624.88020.76036.55020.8300.99-18.8527.0711.5489.7238.5293.44-3.416.70105.50.00015.49-1.9

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