玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)46.79202.8521.314.28108.61-60.194.60-98.47-72.023.88-98.7-59.630.79-97.77-85.180.44-96.78-78.950.0980.0-52.6312.79-95.97-56.47146.2415.45-20.37100.00690.4852.940.00-100.0-100.032.79-12.93444.68
23Q3 (19)15.45112.52-64.04-49.72-142.376.56301.161503.36215.57299.261523.01215.035.38940.38674.3513.671202.42747.870.05-28.57400.0317.072773.44270.73126.67-40.09-33.3-16.94-118.35-120.32116.941420.16601.6137.66207.18-73.89
23Q2 (18)7.27-66.03-59.02-20.5265.6926.66-21.46-186.1228.78-21.03-181.4229.29-4.21-371.61-100.48-1.24-265.33-55.00.07250.0133.33-11.86-121.35-24.58211.4511.5553.2992.31133.57-7.697.69-97.95012.26-77.43-74.83
23Q1 (17)21.40-44.52-16.7-59.81-656.378.8124.9251.58-90.4525.83168.78-89.891.55-70.92-90.470.75-64.11-91.380.02-89.47-33.3355.5689.11-80.39189.553.2195.88-275.00-520.59-977.08375.00983.33198.7354.31802.16-6.57
22Q4 (16)38.57-10.22378.2810.75105.07108.1716.44106.31120.09.61103.69111.535.33186.53227.212.09199.05192.070.191800.0533.3329.38115.82154.56183.66-3.29125.9365.38-21.54-57.6934.62107.69154.46.02-95.83-92.1
22Q3 (15)42.96142.169646.67-212.15-658.22-185.42-260.58-764.85-321.72-260.22-774.98-322.64-6.16-193.33-79.59-2.11-163.756.640.01-66.67-75.0-185.71-1850.74-364.28189.9037.67164.8983.33-16.67-31.8216.670175.0144.22196.08126.55
22Q2 (14)17.74-30.95165.56-27.9857.3467.84-30.13-111.5533.15-29.74-111.6334.29-2.10-112.92-34.62-0.80-109.235.480.030.00.0-9.52-103.3668.27137.9442.54543.38100.00491.67-50.0-0.00-100.0100.048.71-16.21-21.65
22Q1 (13)25.69285.35234.07-65.5950.17-85.91260.90417.416004.94255.61406.7114022.116.26488.0717966.678.70483.267809.090.030.0-25.0283.33626.153868.2196.7719.04340.87-25.53-116.520125.53297.26058.13-23.7539.27
21Q4 (12)-13.86-2980.0-193.78-131.64-77.1-494.85-82.20-33.03-4735.29-83.34-35.36-11978.26-4.19-22.16-10375.0-2.27-0.44-22800.00.03-25.0-25.0-53.85-34.63-854.281.2913.39257.32154.5526.450-63.64-186.36076.2419.7696.9
21Q3 (11)-0.4598.34-101.53-74.3314.57-1632.58-61.79-37.1-510.02-61.57-36.04-549.74-3.43-119.87-461.05-2.26-82.26-382.50.0433.33-33.33-40.00-33.33-290.0271.69234.38209.41122.22-38.89266.67-22.2277.78-133.3363.662.4120.51
21Q2 (10)-27.06-451.89-331.58-87.01-146.63-50.12-45.07-2882.1-108.37-45.26-2600.55-88.5-1.56-1833.33-64.21-1.24-1227.27-74.650.03-25.00.0-30.00-520.17-230.0321.44-2.32-5.63200.000-33.33-100.00050.062.1748.950
21Q1 (9)7.69-47.97-52.71-35.28-59.42-79.451.62195.29105.021.81362.32105.570.09325.0104.330.111000.0106.590.040.0-20.07.140.0132.1321.95-3.52-9.930.000-100.00.000-100.041.747.821.83
20Q4 (8)14.78-49.69-19.89-22.13-556.29-72.62-1.70-111.2842.76-0.69-105.0482.79-0.04-104.2184.620.01-98.75105.560.04-33.33-33.337.14-66.0828.4222.75-1.8131.120.00-100.0-100.00.00-100.0100.038.7234.1223.08
20Q3 (7)29.38568.5817.614.85108.37815.0915.07169.6768.013.69157.0245.480.95200.017.280.80212.689.590.06100.0-14.2921.05331.5768.423.171.9822.9833.33-88.89066.67133.33-33.3328.87013.71
20Q2 (6)-6.27-138.56-156.9-57.96-194.81-162.86-21.6332.99-18.85-24.0126.08-32.29-0.9554.3321.49-0.7157.4924.470.03-40.0-40.0-9.0959.0913.6822.72-6.777.27300.00500.0125.0-200.00-700.0-500.00.00-100.0-100.0
20Q1 (5)16.26-11.8727.03-19.66-53.35-0.82-32.28-986.87-323.39-32.48-709.98-327.61-2.08-700.0-300.0-1.67-827.78-287.640.05-16.67-16.67-22.22-499.64-211.124.3740.465.6850.00-75.0137.533.33116.67-85.7134.268.99.77
19Q4 (4)18.45-26.140.0-12.82-2518.870.0-2.97-133.110.0-4.01-142.610.0-0.26-132.10.0-0.18-124.660.00.06-14.290.05.56-55.520.017.35-7.910.0200.0000.0-200.00-300.00.031.4623.910.0
19Q3 (3)24.98126.680.00.53102.40.08.97149.290.09.41151.850.00.81166.940.00.73177.660.00.0740.00.012.50218.710.018.84-11.050.00.00-100.00.0100.00400.00.025.39-24.030.0
19Q2 (2)11.02-13.910.0-22.05-13.080.0-18.20-225.950.0-18.15-227.190.0-1.21-216.350.0-0.94-205.620.00.05-16.670.0-10.53-152.650.021.18-8.150.0133.33200.00.0-33.33-114.290.033.427.080.0
19Q1 (1)12.800.00.0-19.500.00.014.450.00.014.270.00.01.040.00.00.890.00.00.060.00.020.000.00.023.060.00.0-133.330.00.0233.330.00.031.210.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)26.84-24.24-19.4206.8628.5259.04148.6958.56224.6132.86145.0413.14101.530.21-34.3870.5975.2146.24-20.37-33.330133.332.080.28-60.4729.7651.84
2022 (9)35.430-7.3605.34-60.3323.74018.04013.4106.5200.32146.1540.290183.66125.93-30.610130.6100.72-96.6819.60-67.69
2021 (8)-6.560-80.68013.46108.65-46.760-46.970-9.100-5.7700.13-31.58-28.85081.29257.32175.00-27.08-75.00021.58060.6666.65
2020 (7)16.05-7.01-19.3106.4530.65-8.660-9.320-2.070-1.5600.19-20.83-1.61022.7531.12240.000-140.0000.00036.4021.13
2019 (6)17.26121.0-12.6604.9430.861.4301.2900.3800.5200.24-14.297.41017.35-32.41-1000.0001100.0000.00030.058.96
2018 (5)7.81-61.9-18.5603.7733.02-16.950-16.930-6.100-4.4200.28-17.65-11.32025.67-23.65111.110-11.1100.00027.5815.98
2017 (4)20.50-12.05-4.3702.84-10.646.74189.276.20200.972.85231.42.40142.420.3413.3310.6449.0233.62-6.56-66.670177.78-11.110.00023.78-4.92
2016 (3)23.310.17-2.0603.17-7.32.3302.0600.8600.9900.30-9.097.14421.1735.98-19.04-100.000200.00900.00.00025.0117.31
2015 (2)23.2743.64-3.0303.42-56.62-3.500-5.510-2.610-1.4400.33-5.711.37-73.9544.4413.7480.00-52.020.0000.00021.32-8.54
2014 (1)16.200-6.9107.89-7.73-3.830-3.190-1.520-0.7500.35-12.55.26039.074.69166.670-83.3300.00023.317.07

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