玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)67.08-6.39-5.8552.511.19-3.7749.81-63.13-43.9138.47-68.26-46.885.47-64.48-27.454.89-64.87-28.40.1318.1844.4452.94-61.73-43.6112.6412.7624.9105.51173.6272.26-5.51-108.92-114.228.06-31.11-29.24
23Q3 (19)71.6616.586.4851.8933.3618.96135.08214.07322.26121.19281.58443.9415.40466.18560.9413.92465.85556.60.1137.522.22138.33187.47271.7511.2110.775.3638.56-57.08-71.7261.76508.82269.8511.7016.533.72
23Q2 (18)61.4735.582.1438.9189.53-3.4343.01-58.4235.1231.76-67.9116.642.72-56.4814.772.46-56.5412.330.0833.330.048.12-56.6926.9310.12-5.685.6489.86353.02-27.8210.14-87.34138.2410.04-41.36-19.42
23Q1 (17)45.34-36.36-29.2620.53-62.38-48.61103.4416.4912670.3798.9636.651419.476.25-17.111375.515.66-17.131357.780.06-33.330.0111.1118.341266.6710.736.0346.9919.83-67.62-99.680.17106.88101.6717.1250.315.29
22Q4 (16)71.255.879.3354.5725.140.2188.80177.5946.2772.42225.0436.747.54223.6170.596.83222.1763.790.090.012.593.89152.3241.2910.12-4.8953.861.25-55.08-4.0438.75206.567.1311.390.98-29.69
22Q3 (15)67.3011.8322.1943.628.2725.631.990.5-81.3322.28-18.18-86.272.33-1.69-83.052.12-3.2-83.680.0912.512.537.21-1.85-78.9910.6411.0680.03136.369.54570.91-36.36-37.06-145.6411.28-9.47-21.61
22Q2 (14)60.18-6.110.240.290.8583.3931.833829.63-58.1727.23463.07-63.372.37583.67-46.012.19586.67-47.480.0833.3333.3337.91366.3-55.779.5831.2364.89124.49-97.46329.49-26.5399.45-137.3612.46-23.37-43.82
22Q1 (13)64.09-1.66102.1139.952.65239.150.81-98.67103.08-7.50-114.1672.67-0.49-111.0958.12-0.45-110.7958.720.06-25.050.08.13-87.77199.637.3010.9449.594900.007576.674450.0-4800.00-13370.59-62300.016.260.37-60.08
21Q4 (12)65.1718.32574.6538.9212.06130.760.71-64.57148.1752.96-67.37152.44.42-67.85230.384.17-67.9236.270.080.0166.6766.45-62.47171.996.5811.34-33.7463.83214.04-36.1736.17-54.6016.2012.58-77.35
21Q3 (11)55.080.86354.8834.7358.08122.05171.35125.19311.99162.28118.29430.1113.75213.21904.0912.99211.51943.510.0833.33166.67177.08106.6467.775.911.72-41.7720.33-29.88-89.679.6712.2183.4714.39-35.12-78.51
21Q2 (10)54.6172.22211.6821.97176.52104.776.09389.54116.0174.34370.92119.254.39475.21153.284.17482.57155.090.0650.0200.085.711150.37121.435.8119.06-36.9828.99-73.08-70.371.011023.195794.222.18-45.54-90.49
21Q1 (9)31.71330.951389.02-28.7177.3593.38-26.2879.1593.73-27.4472.8591.83-1.1765.4962.5-1.0964.3862.150.0433.33300.0-8.1691.1697.494.88-50.86-40.42107.697.694.52-7.690-153.8540.73-43.060
20Q4 (8)-13.7336.46-154.66-126.7719.577.01-126.02-55.9177.55-101.06-105.5776.57-3.39-98.2522.78-3.06-98.725.180.030.0200.0-92.31-91.7181.549.93-2.1729.47100.00-48.842.08-0.00100.0-100.071.536.82-67.67
20Q3 (7)-21.6155.81-855.59-157.4766.3489.17-80.8382.9993.14-49.1687.2794.8-1.7179.2519.34-1.5479.6624.140.0350.00-48.1587.9695.1910.1510.0965.58195.45100.2861.76-95.45-8022.73-281.8266.96-71.28-90.24
20Q2 (6)-48.90-1887.80-467.83-7.950-475.23-13.390-386.26-15.040-8.24-164.1-102.96-7.57-162.85-94.60.02100.00-400.00-23.0809.2212.5858.1597.59-5.28-22.61.20139.76105.04233.1500
20Q1 (5)-2.46-109.790-433.3821.410-419.1125.350-335.7522.150-3.1228.930-2.8829.5800.010.00-325.0035.008.196.780103.035.180-3.03-248.4800.00-100.00
19Q4 (4)25.12778.320.0-551.4162.070.0-561.4052.330.0-431.2754.420.0-4.39-107.080.0-4.09-101.480.00.0100.0-500.0050.00.07.6725.120.097.96-18.930.02.04108.160.0221.22-67.770.0
19Q3 (3)2.8600.0-1453.8700.0-1177.7200.0-946.1300.0-2.1247.780.0-2.0347.810.00.0000.0-1000.0000.06.135.150.0120.83-4.170.0-25.00-4.550.0686.3000.0
19Q2 (2)0.0000.00.0000.00.0000.00.0000.0-4.0600.0-3.8900.00.0000.00.0000.05.8300.0126.0900.0-23.9100.00.0000.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)63.92-3.2444.53-1.554.09-24.4682.1595.1871.12122.3229.68172.7926.65164.650.3719.3586.5481.1612.6424.954.25-49.5745.7500.53-12.8410.96-12.88
2022 (9)66.0618.0945.2370.815.41-30.142.09-53.4531.99-62.0210.88-60.5810.07-60.80.313.3347.77-51.5710.1253.8107.58268.17-7.5800.6111.812.58-35.78
2021 (8)55.94026.4807.74-82.2690.42084.22027.60025.6900.30275.098.6306.58-33.7429.22-74.570.7800.54-53.3519.59-82.12
2020 (7)-25.420-222.54043.66-69.98-194.620-151.320-13.130-12.0100.08700.0-147.8909.9329.47114.601.87-14.6001.1717.97109.56-79.49
2019 (6)20.940-1252.310145.450-1105.650-870.870-10.600-10.1000.010-936.3607.67404.61112.504.12-13.3300.9916.7534.250
2018 (5)0.0000.0000.0000.0000.000-10.740-10.5600.0000.0001.52-31.22108.05-0.06-8.0500.8500.000
2017 (4)0.0000.0000.0000.0000.000-13.650-13.4100.0000.0002.21550.0108.118.11-8.1100.0000.000
2016 (3)0.0000.0000.0000.0000.0000.0000.0000.0000.0000.340100.000-0.0000.0000.000

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