玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)43.39-4.07-11.4720.330.35-23.1118.65-23.88-28.9814.93-23.83-28.92.11-27.24-34.271.88-23.27-33.330.138.330.023.44-19.81-21.8712.571.45-20.29108.3333.332.63-8.33-144.44026.682.814.83
23Q3 (19)45.234.671.5720.26-13.97-0.5924.50-11.68-5.6219.60-11.67-5.632.90-11.59-7.052.45-12.19-7.20.12-7.69-7.6929.23-6.73-2.0812.39-50.12-4.2581.25-3.52-1.3418.7518.75-20.3125.952.0-4.0
23Q2 (18)43.2110.650.2623.55107.122.727.74146.588.7422.19146.568.723.28206.542.52.79193.683.330.1330.00.031.3495.029.724.84123.781.1484.21-15.79-5.2615.79042.1125.441.39-1.36
23Q1 (17)39.05-20.32-6.7811.37-57.0-38.8711.25-57.16-44.099.00-57.14-44.311.07-66.67-55.040.95-66.31-54.550.10-23.08-23.0816.07-46.43-32.7111.10-29.61-15.91100.00-5.268.330.000-100.025.09-1.41-2.07
22Q4 (16)49.0110.0620.626.4429.7449.8926.261.1652.8521.001.1153.733.212.8850.72.826.8250.00.130.0-7.1430.000.547.8615.7721.879.13105.5628.175.560.00-100.0025.45-5.851.11
22Q3 (15)44.533.3212.3120.38-11.1213.9225.961.7641.0120.771.7641.03.12-2.534.482.64-2.2226.920.130.0-7.1429.854.4841.2712.94-47.311.9782.35-7.35-17.6523.53111.76027.034.815.46
22Q2 (14)43.102.899.8622.9323.2818.9925.5126.7936.5620.4126.336.613.2034.4541.592.7029.1934.330.130.00.028.5719.6431.4224.5686.06121.8688.89-3.7-11.1111.1144.44025.790.663.45
22Q1 (13)41.893.0817.418.605.4445.7720.1217.1155.7316.1618.355.242.3811.7466.432.0911.1764.570.13-7.148.3323.8817.6948.0513.20-8.65-3.6592.31-7.69-7.697.690025.621.79-0.5
21Q4 (12)40.642.55.8317.64-1.419.5117.18-6.6821.8413.66-7.2620.562.13-8.1933.121.88-9.6230.560.140.07.6920.29-3.9816.2114.4513.8713.69100.000.00.00.000025.17-1.79-2.02
21Q3 (11)39.651.079.517.89-7.1648.3418.41-1.4555.4914.73-1.4155.382.322.6591.742.083.48100.00.147.6927.2721.13-2.8131.4912.6914.639.68100.000.00.00.000025.632.81-4.65
21Q2 (10)39.239.959.6119.2751.0239.6418.6844.5824.0414.9443.5220.392.2658.0422.162.0158.2724.840.138.330.021.7434.7821.3811.07-19.2-47.39100.000.011.110.000-100.024.93-3.180
21Q1 (9)35.68-7.084.5712.76-13.556.2412.92-8.3719.8510.41-8.1230.121.43-10.6326.551.27-11.8123.30.12-7.69-7.6916.13-7.6214.7213.707.7932.62100.000.0-12.50.000100.025.750.232.55
20Q4 (8)38.406.056.2514.7622.39-4.914.1019.099.6411.3319.5111.31.6032.230.631.4438.460.70.1318.18-7.1417.468.6511.1412.719.8527.61100.000.0-18.180.000100.025.69-4.4311.12
20Q3 (7)36.211.173.5812.06-12.610.0811.84-21.38-7.369.48-23.61-6.881.21-34.59-13.571.04-35.4-14.050.11-15.38-8.3316.07-10.27-1.9511.57-45.01-3.82100.0011.1114.290.00-100.0026.8804.35
20Q2 (6)35.794.892.4913.8014.972.9315.0639.732.2212.4155.1233.151.8563.7259.481.6156.3161.00.130.018.1817.9127.3825.3321.04103.689.390.00-21.258.010.00170.0-70.00.00-100.0-100.0
20Q1 (5)34.12-5.598.9712.01-22.6233.8910.78-16.17-14.588.00-21.41-24.031.13-28.93-20.981.03-27.97-18.90.13-7.148.3314.06-10.5-11.4110.333.71-20.17114.29-6.4952.38-14.2935.71-157.1425.118.61-2.41
19Q4 (4)36.143.380.015.5228.80.012.860.630.010.180.00.01.5913.570.01.4318.180.00.1416.670.015.71-4.150.09.96-17.210.0122.2239.680.0-22.2200.023.12-10.250.0
19Q3 (3)34.960.110.012.0551.00.012.7812.20.010.189.230.01.4020.690.01.2121.00.00.129.090.016.3914.70.012.03-37.510.087.505.00.00.00-100.00.025.76-13.210.0
19Q2 (2)34.9211.530.07.98-11.040.011.39-9.750.09.32-11.490.01.16-18.880.01.00-21.260.00.11-8.330.014.29-9.960.019.2548.760.083.3311.110.033.3333.330.029.6815.350.0
19Q1 (1)31.310.00.08.970.00.012.620.00.010.530.00.01.430.00.01.270.00.00.120.00.015.870.00.012.940.00.075.000.00.025.000.00.025.730.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)42.86-4.0519.19-13.363.5722.3220.96-14.4516.76-14.539.14-22.218.02-21.60.48-7.6925.00-9.8812.57-20.2990.57-0.537.55-15.720.19-47.5725.81-0.58
2022 (9)44.6714.8322.1530.222.92-1.0924.5044.819.6144.9411.7543.2910.2341.490.52-1.8927.7439.1915.779.1391.04-8.968.9600.37025.962.37
2021 (8)38.907.7317.0128.962.95-8.1216.9230.1513.5330.728.2043.117.2339.850.536.019.9324.114.4513.69100.00-3.030.0000.00025.36-1.4
2020 (7)36.115.0913.1916.423.2115.213.004.4210.352.785.733.995.174.440.502.0416.063.3512.7127.61103.1214.170.0000.00025.720.31
2019 (6)34.3610.6211.3323.022.79689.2412.4523.1510.0722.665.514.164.958.320.49-12.515.5446.69.96-26.090.320.749.68-6.450.00025.643.6
2018 (5)31.066.129.21-11.780.3525.810.1110.868.217.045.29-19.244.57-17.060.56-22.2210.6010.9913.46-25.6889.66-22.4610.3400.00024.7517.8
2017 (4)29.279.510.4412.020.28-45.379.12-9.257.67-7.486.55-14.945.51-15.750.72-8.869.55-9.3918.11-7.55115.6225.26-15.6200.00021.013.55
2016 (3)26.73-3.299.32-12.080.51-51.9310.05-15.128.29-14.717.70-15.576.54-15.720.79-1.2510.54-19.5419.5922.4492.311.547.69-32.310.00020.290.69
2015 (2)27.643.610.60-15.01.07-11.4411.84-17.559.72-26.259.12-40.937.76-39.090.80-17.5313.10-17.8216.00-17.2390.913.1511.36-16.190.00020.1518.18
2014 (1)26.68012.4701.21-35.6514.36013.18015.44012.7400.97-2.0215.9426.5119.33-16.8288.14-6.9713.56157.630.00017.05-15.97

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