玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)48.932.3426.994.76-60.63205.135.77-56.9137.714.77-56.83-4.411.27-78.55-29.050.87-68.251.160.18-25.012.511.86-36.4411.4721.81-80.56-77.5182.61-8.51122.0117.3979.13-72.3-77.64-401.4-460.61
23Q3 (19)47.815.353.4212.0960.13-29.2213.3937.33-29.6411.0542.21-22.675.9246.9-28.072.7458.38-15.950.2414.294.3518.6620.62-16.77112.18-20.59-22.690.2916.430.619.71-56.75-5.3725.760.9418.33
23Q2 (18)45.383.35-10.337.5578.07-66.419.7593.84-59.717.7797.21-55.524.03158.33-71.641.73116.25-67.540.2116.67-32.2615.4734.64-40.8141.27-8.62-12.1977.55-8.62-16.5622.4542.18214.7325.52-8.7318.09
23Q1 (17)43.9113.96-16.854.24171.79-81.575.0320.05-80.273.94-21.04-80.581.56-12.85-86.90.80-6.98-86.710.1812.5-40.011.497.99-58.16154.6059.45-10.7884.87128.08-5.9515.79-74.8561.8127.9629.8715.44
22Q4 (16)38.53-16.66-22.751.56-90.87-92.864.19-77.98-82.564.99-65.08-66.441.79-78.25-76.540.86-73.62-83.10.16-30.43-52.9410.64-52.54-58.7196.96-33.187.5437.21-58.54-59.0962.79512.04593.8921.53-1.10.47
22Q3 (15)46.23-8.65017.08-24.02019.03-21.36014.29-18.208.23-42.0803.26-38.8400.23-25.81022.42-14.20144.93-9.91089.74-3.44010.2643.83021.770.740
22Q2 (14)50.61-4.17022.48-2.3024.20-5.06017.47-13.9014.2119.3105.33-11.4600.313.33026.13-4.840160.88-7.16092.942.9907.13-26.9021.61-10.780
22Q1 (13)52.815.87023.015.31025.496.12020.2936.45011.9156.0906.0218.2700.30-11.76027.466.560173.28235.16090.24-0.7809.767.83024.2213.020
21Q4 (12)49.880021.850024.020014.87007.63005.09000.340025.770051.700090.95009.050021.4300
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)46.57-3.287.44-58.323.0875.238.79-56.037.14-53.677.72-73.795.54-67.830.73-34.2314.63-36.4721.81-77.5184.67-5.1715.3343.527.54-22.561.92-91.41
2022 (9)48.150.0617.85-14.471.7683.2819.99-10.6415.41-13.5729.46-37.0417.22-40.761.11-31.4823.03-4.5696.9687.5489.29-4.2610.6858.679.74397.7822.3616.04
2021 (8)48.1235.6620.8768.040.9650.8622.3777.417.8361.846.79-2.5629.0757.051.62-3.5724.1377.1751.70-52.4593.27-5.356.73359.921.96019.2722.97
2020 (7)35.471.5812.42-18.930.6452.1412.61-18.9111.02-13.6448.02018.5101.68013.62-16.54108.72-51.898.54-0.041.462.870.00015.6767.06
2019 (6)34.92015.3200.42015.55012.7600.0000.0000.00016.320225.57098.5801.4200.0009.380

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