玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)41.2719.94-24.961.00312.77-94.910.09-86.96-99.572.41141.0-85.550.50108.33-86.450.47104.35-84.120.17-10.53-5.564.26-3.18-81.8219.908.92-6.260.00100.0-100.00.00-100.0-100.027.1615.335.85
23Q3 (19)34.41-21.94-38.49-0.47-105.36-102.110.69-93.28-97.11.00-88.85-94.670.24-88.24-94.620.23-85.89-92.970.195.5611.764.40-66.02-83.0518.27-47.98-40.16-66.67-178.63-170.71166.67995.242400.023.55-14.8-8.04
23Q2 (18)44.08-7.51-29.198.77-14.36-72.6510.27-10.85-68.948.97-1.32-65.372.0417.92-70.821.6313.19-67.980.1812.5-10.012.95-9.82-62.7835.1263.5-21.4384.78-4.35-12.5815.2233.91405.2227.644.7811.99
23Q1 (17)47.66-13.35-24.1710.24-47.89-68.6911.52-45.33-65.739.09-45.5-65.01.73-53.12-77.731.44-51.35-76.120.16-11.11-30.4314.36-38.71-59.3121.481.18-29.988.64-5.11-8.8711.3672.35315.9126.382.8116.93
22Q4 (16)55.00-1.68-15.6319.65-11.69-48.4421.07-11.43-45.0616.68-11.09-45.243.69-17.26-68.72.96-9.48-66.70.185.88-37.9323.43-9.75-40.8821.23-30.46-21.3493.41-0.93-6.186.59-1.11396.725.660.225.6
22Q3 (15)55.94-10.14-10.722.25-30.6-38.8723.79-28.04-36.218.76-27.57-38.334.46-36.19-66.493.27-35.76-66.010.17-15.0-46.8825.96-25.38-30.8730.53-31.7-24.2194.29-2.79-3.356.67121.33172.025.613.7720.29
22Q2 (14)62.25-0.956.3632.06-1.9910.6333.06-1.6713.6525.90-0.2713.36.99-10.04-24.925.09-15.59-28.510.20-13.04-35.4834.79-1.4213.0644.7045.8922.6396.99-0.29-3.013.0110.24024.689.415.38
22Q1 (13)62.85-3.5921.132.71-14.1777.5833.62-12.3396.7225.97-14.7493.097.77-34.166.036.03-32.1762.10.23-20.69-17.8635.29-10.9579.9630.6413.5221.6897.27-2.3-10.12.73520.22133.3322.5610.43-2.72
21Q4 (12)65.194.0733.8938.114.7189.5938.352.84297.8230.460.13270.5611.79-11.42358.758.89-7.59348.990.29-9.3820.8339.635.54216.0326.99-32.99-3.9599.562.06-27.820.44-82.03101.1620.43-4.04-6.16
21Q3 (11)62.647.0235.4736.4025.62933.3337.2928.191222.3430.4233.071151.8513.3142.961947.699.6235.111786.270.323.2360.037.5522.03458.7840.2810.5116.4297.55-2.45127.612.450-95.7121.29-0.47-31.34
21Q2 (10)58.5312.7717.228.9857.33296.4729.0970.221512.1422.8669.961081.129.3198.932550.07.1291.43336.360.3110.71158.3330.7756.91589.9136.4544.766.11100.00-7.58-86.960.00100.0100.021.39-7.760
21Q1 (9)51.906.591.2318.4239.9710133.3317.0977.281120.7113.4563.631624.364.6882.12500.03.7287.881517.390.2816.6764.7119.6156.38242.2325.18-10.39-25.96108.20-21.560-8.2078.39-108.223.196.52-27.53
20Q4 (8)48.695.3-7.9613.16996.6713.259.64241.8463.398.22238.2770.192.57295.3888.971.98288.2490.380.2420.020.012.5486.6140.5828.10-18.79-30.62137.93221.84-28.81-37.93-166.3859.5421.77-29.8-17.41
20Q3 (7)46.24-7.41-12.611.20108.14-88.72.82236.89-71.222.43204.29-67.860.65271.05-70.720.51331.82-70.350.2066.67-4.766.7250.67-52.4434.600.73-10.7342.86-94.41-60.157.14108.57871.4331.01023.99
20Q2 (6)49.94-2.591.52-14.75-8294.44-283.23-2.06-247.14-125.75-2.33-398.72-142.52-0.38-311.11-123.17-0.22-195.65-117.460.12-29.41-45.454.46-22.16-62.7134.351.0-19.2766.670666.67-666.67-766.6700.00-100.0-100.0
20Q1 (5)51.27-3.0811.680.18-98.45-93.841.40-76.27-58.210.78-83.85-71.640.18-86.76-76.620.23-77.88-61.670.17-15.0-15.05.73-35.76-27.5634.01-16.02-1.050.00-100.0-100.0100.00206.67700.032.0021.417.6
19Q4 (4)52.90-0.020.011.629.420.05.90-39.80.04.83-36.110.01.36-38.740.01.04-39.530.00.20-4.760.08.92-36.870.040.504.490.0193.7580.390.0-93.75-1165.620.026.365.40.0
19Q3 (3)52.917.560.010.6231.930.09.8022.50.07.5637.960.02.2235.370.01.7236.510.00.21-4.550.014.1318.140.038.76-8.820.0107.417.410.0-7.4100.025.01-2.340.0
19Q2 (2)49.197.140.08.05175.680.08.00138.810.05.4899.270.01.64112.990.01.26110.00.00.2210.00.011.9651.20.042.5123.680.0100.0014.290.0-0.00-100.00.025.61-5.880.0
19Q1 (1)45.910.00.02.920.00.03.350.00.02.750.00.00.770.00.00.600.00.00.200.00.07.910.00.034.370.00.087.500.00.012.500.00.027.210.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)41.62-29.864.77-82.461.01142.395.56-80.425.29-76.174.54-80.173.91-78.910.71-14.468.90-70.6619.90-6.2685.11-11.1513.83228.312.3814.8526.136.57
2022 (9)59.34-1.927.20-14.760.4216.0128.39-11.3122.20-13.1822.89-37.718.54-35.850.83-26.5530.33-8.9721.23-21.3495.79-3.94.211214.292.0723.0624.5214.58
2021 (8)60.4923.831.911384.190.36-57.8432.01729.2725.57724.8436.741124.6728.901084.431.1356.9433.32317.5426.99-3.9599.6879.420.32-99.281.68-31.7821.40-28.62
2020 (7)48.86-2.882.15-74.40.8514.263.86-43.573.10-40.53.00-49.922.44-45.90.72-10.07.98-26.1128.10-30.6255.56-54.9444.4402.46-24.2829.9815.22
2019 (6)50.3119.398.4041.180.745.036.8411.225.21-14.875.99-24.754.51-26.670.80-14.8910.803.2540.50-13.16123.2926.97-23.2903.25-26.8626.0223.14
2018 (5)42.140.725.9500.71-43.666.1506.1207.9606.1500.9449.2110.46046.6464.6397.10-2.92.9004.45021.13-29.07
2017 (4)41.842.83-11.2101.26121.33-11.130-11.330-9.190-6.9100.63-37.0-4.06028.333.28100.003.57-1.2500.00029.7976.17
2016 (3)40.6913.6613.2725.660.57109.4813.7017.512.0724.6914.66-0.212.169.551.00-12.2816.7828.7827.4379.6396.556.453.45-62.930.00016.9125.45
2015 (2)35.8033.5310.5613.30.2726.2411.6614.659.6814.2914.69-41.6611.10-31.231.14-40.013.0319.5415.27-72.5690.70-0.939.3010.080.00013.4843.71
2014 (1)26.8109.3200.2253.5510.1708.47025.18016.1401.90-5.9410.908.1355.65-6.3191.55-8.458.4500.0009.382.51

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