玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)30.948.9821.0-4.39-112.0837.46-7.72-217.720.49-8.19-185.37-2.89-1.74-135.14-2.96-0.88-144.448.330.12-20.0-7.690.67-84.01128.7680.18-0.4627.9656.52-32.17-20.8743.48160.8761.1333.4310.9523.18
23Q3 (19)28.391.36-12.24-2.0736.5-165.92-2.43-203.75-131.6-2.87-135.25-139.97-0.74-164.29-130.58-0.36-500.0-124.830.157.14-21.054.19-38.47-67.6280.5510.8331.6683.33-81.06102.3816.67104.9-71.6730.13-4.83-0.86
23Q2 (18)28.0115.31-14.6-3.2658.89-131.29-0.80-108.13-107.21-1.22-111.41-114.86-0.28-111.86-107.78-0.06-103.9-103.240.140.0-36.366.81-61.22-57.2572.6816.92-30.33440.00647.92367.22-340.00-288.57-5936.6731.660.631.21
23Q1 (17)24.29-5.01-25.9-7.93-12.96-189.19.84201.34-3.1510.69234.319.982.36239.64-37.071.54260.42-17.650.147.69-30.017.56853.6519.6262.16-0.8-37.46-80.30-212.42-192.4180.30568.181414.5531.4715.9525.53
22Q4 (16)25.57-20.96-21.54-7.02-323.57-176.64-9.71-226.27-213.83-7.96-210.86-206.42-1.69-169.83-147.61-0.96-166.21-157.140.13-31.58-40.91-2.33-118.01-117.9662.662.42-45.6571.4373.47-34.2126.98-54.13477.7827.14-10.6921.0
22Q3 (15)32.35-1.375.243.14-69.87-59.97.69-30.66-2.047.18-12.558.32.42-32.78-27.331.45-21.62-15.20.19-13.64-24.012.94-18.775.9861.18-41.35-51.5141.18-56.28-58.1758.82909.8030.3925.9433.64
22Q2 (14)32.800.063.5710.4217.0887.0711.099.15130.088.21-7.86180.23.60-4.0202.521.85-1.07164.290.2210.0-4.3515.938.5164.57104.324.9529.7494.178.37-18.915.83-51.07136.1224.13-3.75-9.32
22Q1 (13)32.780.582.928.90-2.8468.8810.1619.11118.498.9119.12118.923.755.63114.291.8711.3183.330.20-9.09-20.014.6813.1860.0999.40-13.7833.4286.90-19.96-25.1711.90266.67192.2625.0711.77-5.79
21Q4 (12)32.596.02-0.49.1616.9979.968.538.66118.167.4812.8248.123.556.6157.781.68-1.7525.370.22-12.0-15.3812.976.2249.25115.29-8.6360.15108.5710.29-16.24-7.14075.8922.43-1.36-4.47
21Q3 (11)30.74-2.94-8.357.8340.575.247.8562.8628.276.63126.2870.883.33179.8382.971.71144.2954.050.258.7-10.7112.2126.1415.95126.1856.9279.7798.44-15.23-18.930.00100.0100.022.74-14.54-5.05
21Q2 (10)31.67-0.57-2.585.575.69131.124.823.6660.672.93-28.018.921.19-32.013.330.70-31.376.060.23-8.0-4.179.685.5624.5880.417.9319.75116.130.041.01-16.13-25.0-191.426.610.00
21Q1 (9)31.85-2.667.755.273.54831.944.6518.936542.864.07-19.411297.061.75-22.221850.01.02-23.882140.00.25-3.8531.589.175.5242.8374.503.4918.74116.13-10.410-12.9056.45026.6113.330
20Q4 (8)32.72-2.4413.975.09-31.59129.283.91-36.111017.145.0530.15445.892.2523.63468.851.3420.72472.220.26-7.140.08.69-17.4791.8371.992.5610.87129.636.75-81.48-29.63-38.2795.0623.48-1.96-6.16
20Q3 (7)33.543.171.397.44208.71-11.856.12104.0-32.33.8844.24-42.521.8273.33-37.881.1168.18-41.580.2816.670.010.5335.52-20.5970.194.5323.57121.4347.4530.26-21.43-221.43-416.0723.950-0.87
20Q2 (6)32.519.984.472.41434.7227.513.004185.71-33.922.69891.18-31.91.051150.0-29.050.661420.0-34.650.2426.32-4.07.7721.03-14.3367.157.0327.482.35094.6517.650-69.410.000-100.0
20Q1 (5)29.562.96-16.45-0.72-132.43-112.90.07-80.0-98.81-0.3476.71-108.17-0.1083.61-107.81-0.0586.11-105.430.19-26.92-13.646.4241.72-42.9862.74-3.3751.690.00-100.0-100.00.00100.0-100.00.00-100.0-100.0
19Q4 (4)28.71-13.210.02.22-73.70.00.35-96.130.0-1.46-121.630.0-0.61-120.820.0-0.36-118.950.00.26-7.140.04.53-65.840.064.9314.310.0700.00650.910.0-600.00-8950.00.025.023.560.0
19Q3 (3)33.086.30.08.44346.560.09.0499.120.06.7570.890.02.9397.970.01.9088.120.00.2812.00.013.2646.20.056.807.760.093.22120.340.06.78-88.250.024.16-15.140.0
19Q2 (2)31.12-12.040.01.89-66.130.04.54-22.790.03.95-5.050.01.4815.620.01.019.780.00.2513.640.09.07-19.450.052.7127.440.042.31-56.070.057.691457.690.028.47-4.170.0
19Q1 (1)35.380.00.05.580.00.05.880.00.04.160.00.01.280.00.00.920.00.00.220.00.011.260.00.041.360.00.096.300.00.03.700.00.029.710.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)27.84-10.94-4.3506.4039.94-0.140-0.250-0.2300.21-94.710.54-27.037.45-33.6680.1827.962925.003570.59-2825.0001.48-5.0431.5918.58
2022 (9)31.26-1.424.66-34.554.5814.95.86-11.754.94-9.696.67-29.793.97-21.390.74-16.8511.230.2762.66-45.6579.69-25.620.3101.5663.0726.649.23
2021 (8)31.71-1.87.1278.453.98-11.986.6485.475.4776.459.5096.695.0571.190.89-3.2611.2030.99115.2960.15107.11-4.05-7.1100.95-11.6324.39-7.12
2020 (7)32.291.353.99-12.694.5210.53.58-27.243.10-5.784.83-4.732.95-11.940.92-8.918.55-9.8171.9910.87111.6320.05-11.6301.0843.4826.26-1.09
2019 (6)31.86-9.924.5728.374.0917.164.92-5.933.2910.035.0743.223.3531.371.0118.829.481.9464.9356.9192.9837.267.02-78.250.75-28.5126.55-13.41
2018 (5)35.37-5.153.56-66.953.496.655.23-44.892.99-59.813.54-62.852.55-63.10.85-7.619.30-29.3341.3811.2167.74-40.2332.2601.05030.6620.05
2017 (4)37.291.1710.77-0.923.286.449.49-12.787.44-12.069.53-13.66.91-12.640.92-1.0813.16-8.4837.21-6.97113.3313.33-13.3300.00025.546.37
2016 (3)36.86-6.5410.87-23.53.08-6.0510.88-32.178.46-31.7711.03-36.97.91-32.390.930.014.38-28.140.002.93100.0012.70.0000.00024.012.26
2015 (2)39.44-0.814.214.723.28-8.2516.046.0812.406.9917.481.0411.7013.480.939.4120.00-1.8638.86-42.388.73-1.2111.2710.630.00023.482.09
2014 (1)39.76013.5703.57-18.6215.12011.59017.30010.3100.8525.020.3813.6667.35-21.1789.8117.2310.19-56.450.00023.00-6.66

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