玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)19.5947.966.539.1028.53175.9613.6949.29852.211.1045.86281.374.556.06858.332.159.691231.580.19-24.0280.015.0545.41196.26115.02-8.15-6.7967.09-13.03-90.4234.1849.53105.77.1336.85-63.47
23Q3 (19)13.24-17.97-48.467.08-13.87118.79.17-38.33-78.697.61-40.92-77.944.29-14.71308.571.96-15.88226.670.2547.061150.010.35-37.54-83.61125.23-5.5920.8677.1439.59188.1622.86-48.91-88.25.21-9.71-88.77
23Q2 (18)16.14-21.5-56.28.22-16.8111.9314.87607.51106.6712.88548.78107.185.03728.75261.222.33996.15251.30.1730.771600.016.573007.02108.84132.6414.1329.855.26116.2583.0644.74-90.06-34.145.77-28.68-92.46
23Q1 (17)20.5611.8-53.439.88182.47115.32-2.93-60.99-108.59-2.8753.1-113.44-0.80-33.33-335.29-0.26-36.84-213.040.13160.01200.0-0.57-111.22-100.84116.22-5.8235.41-340.00-148.57-94.29450.00175.063.648.09-58.56-88.75
22Q4 (16)18.39-28.42-55.21-11.9868.3781.18-1.82-104.23-105.36-6.12-117.74-118.96-0.60-157.14-177.92-0.19-131.67-142.220.05150.0400.05.08-91.96-90.97123.4019.0943.16700.00900.0485.0-600.00-409.68-312.919.52-57.92-73.8
22Q3 (15)25.69-30.2841.86-37.8745.05-99.3243.03119.29167.634.50119.22114.821.05133.6517.980.60138.9617.650.02100.0-33.3363.16133.69136.02103.621.410.74-87.50-389.8425.96193.75185.24-14.7546.39-39.459.47
22Q2 (14)36.85-16.5320.31-68.92-6.8911.47-223.04-753.69-4200.0-179.49-940.7-3436.25-3.12-1017.65-3220.0-1.54-769.57-1500.00.010.00.0-187.50-375.01-579.17102.1919.0612.4330.19117.25101.6867.92-75.3-96.4376.556.475.15
22Q1 (13)44.157.53-0.5-64.48-1.27-8.3734.120.44-86.0721.35-33.86-91.20.34-55.84-93.350.23-48.89-91.120.010.00.068.1821.21-75.385.83-0.43-9.49-175.003.75-611.67275.00-2.42120.7271.90-3.484.2
21Q4 (12)41.06126.73-5.37-63.67-235.11-13.633.97111.26256.8332.28101.02439.130.77-13.481640.00.45-11.76800.00.01-66.67-50.056.25110.287.586.20-7.88-20.22-181.82-53.8566.94281.8224.0-56.6474.49156.072.83
21Q3 (11)18.11-40.87-59.78-19.0075.5944.3316.08195.59-28.4116.06198.51-50.290.89790.0-39.460.51363.64-37.80.03200.050.026.76-31.61-31.093.572.95-5.99-118.1893.4323.53227.27-88.04-10.7129.09-60.04-51.94
21Q2 (10)30.63-30.97-40.97-77.85-30.84-42.095.44-97.78131.595.38-97.78129.050.10-98.04116.950.11-95.75142.310.010.0-50.039.13-85.82565.4890.89-4.152.56-1800.00-7220.0-668.421900.001425.0976.9272.805.51-10.33
21Q1 (9)44.372.26123.64-59.50-6.16-935.67245.012473.6311567.14242.7217688.4119959.55.1110320.01177.52.595080.0936.00.01-50.0-93.75276.00820.06215.7994.83-12.24-5.96-24.5995.53-107.57124.59-80.83155.3769.00-4.75624.79
20Q4 (8)43.39-3.64184.71-56.05-64.23-1115.49.52-57.6141.88-1.38-104.27-128.05-0.05-103.4-101.960.05-93.9-95.90.020.0-91.330.00-22.64261.88108.058.56-6.88-550.00-255.88-766.67650.00155.363614.2972.4419.680
20Q3 (7)45.03-13.22281.61-34.1337.71-681.4322.46230.43143.8732.31274.46307.951.47349.15-78.70.82415.38-72.20.020.0-94.5938.78559.52285.4999.5312.31-21.41-154.55-148.8-342.86254.55217.48600.060.53-25.451135.31
20Q2 (6)51.89161.54268.54-54.79-869.52-871.69-17.22-920.0-297.03-18.52-1630.58-356.87-0.59-247.5-109.78-0.26-204.0-110.20.02-87.5-94.295.8834.55-38.2488.62-12.12-40.88316.67-2.56290.89-216.673.7-1241.1181.19752.841347.24
20Q1 (5)19.8430.1816.647.1228.9910.92.10-68.7-70.871.21-75.41-79.460.40-84.31-85.920.25-79.51-82.640.16-30.43-33.334.37-47.29-48.83100.84-13.09-22.44325.00293.94263.24-225.00-1385.71-2237.59.52021.58
19Q4 (4)15.2429.150.05.52-5.960.06.71-27.140.04.92-37.880.02.55-63.040.01.22-58.640.00.23-37.840.08.29-17.590.0116.03-8.390.082.5029.640.017.50-51.880.00.00-100.00.0
19Q3 (3)11.80-16.190.05.87-17.320.09.215.380.07.929.850.06.9014.430.02.9515.690.00.375.710.010.065.670.0126.65-15.520.063.64-21.450.036.3691.520.04.90-12.660.0
19Q2 (2)14.08-17.230.07.1010.590.08.7421.220.07.2122.410.06.03112.320.02.5577.080.00.3545.830.09.5211.480.0149.9115.30.081.01-9.460.018.9980.380.05.61-28.350.0
19Q1 (1)17.010.00.06.420.00.07.210.00.05.890.00.02.840.00.01.440.00.00.240.00.08.540.00.0130.020.00.089.470.00.010.530.00.07.830.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)16.74-32.428.3200.91-91.629.7708.09013.3106.4500.75837.511.262197.96115.02-6.7985.12-55.2814.8800.29-14.036.30-82.99
2022 (9)24.77-15.2-29.30010.84-29.32-15.180-15.640-2.430-0.9100.0833.330.49-99.36123.4043.16190.320-93.5500.33-4.0237.03-28.65
2021 (8)29.2110.02-44.05015.33200.5356.361557.6555.611922.186.62461.023.57363.640.06-70.076.00675.5186.20-20.22-77.650177.65-38.370.35-10.0851.90109.11
2020 (7)26.5588.3-6.5205.10483.793.40-58.642.75-59.261.18-93.390.77-91.680.20-85.079.805.26108.05-6.88-188.240288.241112.580.38-68.9724.82311.61
2019 (6)14.103.36.2710.780.87131.838.2218.966.7520.3217.8419.259.266.811.34-11.849.3125.13116.0348.5376.64-6.6423.7732.721.24-24.486.03-1.31
2018 (5)13.65-5.675.66-1.050.383.336.91-2.955.61-5.5614.96-3.868.67-7.271.52-1.947.44-2.3678.125.582.091.9617.91-8.091.6406.11-8.12
2017 (4)14.470.145.722.140.36-42.427.12-0.565.941.5415.56-1.649.35-9.221.55-9.367.62-2.0674.0516.6980.512.7919.49-10.090.0006.650.15
2016 (3)14.45-1.375.60-3.280.63-20.37.16-8.445.85-11.915.82-8.7710.30-13.881.71-5.07.78-9.6463.4640.3778.335.6321.67-16.140.0006.64-1.34
2015 (2)14.659.495.7934.650.79-19.357.8243.226.6450.5717.3460.2611.9658.411.805.888.6132.6745.210.1374.15-6.025.8522.40.0006.73-2.75
2014 (1)13.3804.3000.99-2.65.4604.41010.8207.5501.70-3.416.49-22.8345.152.2778.883.2621.12-10.540.0006.925.17

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