玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)17.21-28.5-16.17-9.19-525.17-244.19-16.05-336.03-310.49-12.78-288.77-242.63-1.41-250.0-171.15-1.23-251.85-173.330.10-16.67-16.678.86-69.45-51.9814.05-6.89-13.6453.85476.92-28.2138.46-66.3553.8530.1716.224.72
23Q3 (19)24.0719.9924.65-1.4773.6183.316.802933.33279.426.771141.54230.950.941275.0249.210.811257.14250.00.129.0920.029.0019.9330.5115.09-1.5-5.09-14.290-105.36114.290185.7125.96-14.1-20.42
23Q2 (18)20.0629.5921.21-5.5753.0461.64-0.2497.8497.63-0.6592.8792.9-0.0892.7392.16-0.0792.7192.050.110.010.024.1863.7111.4815.329.66-1.030.00-100.0-100.00.00100.0100.030.22-6.96-13.34
23Q1 (17)15.48-24.6-7.91-11.86-344.19-71.88-11.13-184.65-184.65-9.12-144.5-160.57-1.10-111.54-111.54-0.96-113.33-118.180.11-8.33-15.3814.77-19.95-21.9313.97-14.14-14.4100.0033.33-50.0-10.00-140.086.6732.4812.7413.45
22Q4 (16)20.536.32-11.28-2.6769.69-693.33-3.91-3.17-455.45-3.7327.85-432.86-0.5217.46-420.0-0.4516.67-462.50.1220.00.018.45-16.97-14.6616.272.33-14.2875.00-71.88025.00118.75-75.028.81-11.681.02
22Q3 (15)19.3116.68-24.24-8.8139.33-223.22-3.7962.55-138.05-5.1743.56-167.67-0.6338.24-140.13-0.5438.64-141.220.100.0-41.1822.222.44-9.3815.902.71-30.69266.6777.78263.64-133.33-166.67-600.032.62-6.4542.14
22Q2 (14)16.55-1.55-9.22-14.52-110.43-77.94-10.12-158.82-14.22-9.16-161.71-27.93-1.02-96.15-6.25-0.88-100.0-10.00.10-23.08-9.0921.6914.6438.2415.48-5.15-12.64150.00-25.068.75-50.0033.33-550.034.8721.810.49
22Q1 (13)16.81-27.36-4.16-6.90-1633.33-102.35-3.91-455.45-42.18-3.50-400.0-41.13-0.52-420.0-23.81-0.44-450.0-25.710.138.33-7.1418.92-12.4913.516.32-14.01-22.54200.00060.0-75.00-175.0-200.028.630.395.68
21Q4 (12)23.14-9.2212.820.45-93.7166.671.10-88.96-21.99-0.70-109.16-164.81-0.10-106.37-152.63-0.08-106.11-150.00.12-29.41-20.021.62-11.837.3518.98-17.26-14.770.00-100.00100.00275.00.028.5224.277.83
21Q3 (11)25.4939.8231.197.15187.62231.929.96212.42246.477.64206.7261.181.57263.54289.161.31263.75292.650.1754.5521.4324.5256.2896.1622.9429.4620.4873.33-17.5-5.7126.67140.020.022.95-27.28-4.93
21Q2 (10)18.233.93-17.21-8.16-139.3-411.45-8.86-222.18-2260.98-7.16-188.71-2457.14-0.96-128.57-1500.0-0.80-128.57-1500.00.11-21.43-35.2915.69-5.88-1.8117.72-15.9-32.588.89-28.89-77.7811.11144.44102.7831.5616.50
21Q1 (9)17.54-14.48-25.39-3.41-1362.96-198.55-2.75-295.04-154.46-2.48-329.63-165.96-0.42-321.05-152.5-0.35-318.75-154.690.14-6.67-17.6516.67-17.23-19.8921.07-5.39-5.81125.00087.5-25.00-125.0-175.027.092.420
20Q4 (8)20.515.56-24.540.27104.98-97.431.41120.74-84.591.08122.78-82.640.19122.89-88.550.16123.53-86.780.157.14-21.0520.1461.12-10.2122.2716.96-22.270.00-100.0-100.0100.00350.0766.6726.459.577.96
20Q3 (7)19.43-11.76-23.59-5.42-306.87-135.89-6.80-1758.54-143.09-4.74-1592.86-148.17-0.83-1283.33-135.62-0.68-1260.0-139.770.14-17.65-17.6512.50-21.78-56.6919.04-27.47-57.1377.78-80.56-17.0422.22105.56611.1124.140-0.7
20Q2 (6)22.02-6.34-11.52.62-24.28-57.330.41-91.88-94.02-0.28-107.45-107.18-0.06-107.5-106.59-0.05-107.81-107.040.170.0-5.5615.98-23.21-14.526.2517.34-9.82400.00500.0361.54-400.00-1300.0-3100.00.000-100.0
20Q1 (5)23.51-13.5-1.263.46-67.11-22.255.05-44.81-5.613.76-39.55-3.340.80-51.81-3.610.64-47.110.00.17-10.536.2520.81-7.2213.2822.37-21.92-20.0866.67-42.03-25.9333.33322.2266.670.00-100.0-100.0
19Q4 (4)27.186.880.010.52-30.330.09.15-42.020.06.22-36.790.01.66-28.760.01.21-29.240.00.1911.760.022.43-22.280.028.65-35.490.0115.0022.670.0-15.00-580.00.024.500.780.0
19Q3 (3)25.432.210.015.10145.930.015.78130.030.09.84152.310.02.33156.040.01.71140.850.00.17-5.560.028.8654.410.044.4152.560.093.758.170.03.12-76.560.024.317.950.0
19Q2 (2)24.884.490.06.1437.980.06.8628.220.03.900.260.00.919.640.00.7110.940.00.1812.50.018.691.740.029.114.00.086.67-3.70.013.33-33.330.022.52-5.850.0
19Q1 (1)23.810.00.04.450.00.05.350.00.03.890.00.00.830.00.00.640.00.00.160.00.018.370.00.027.990.00.090.000.00.020.000.00.023.920.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)19.426.0-6.78024.02-5.38-4.460-3.350-1.670-1.4400.43-4.4419.55-4.4914.05-13.64150.000.0-50.0000.00029.58-4.4
2022 (9)18.32-14.35-7.85025.3933.62-5.210-5.160-2.710-2.2900.45-16.6720.472.3516.27-14.28150.000-50.0000.00030.9414.42
2021 (8)21.39-0.65-0.26019.0011.650.79132.350.09-47.060.06-53.850.06-45.450.54-12.920.0015.3418.98-14.77-25.000125.0000.117.3427.0411.6
2020 (7)21.53-15.10.55-93.9317.0233.710.34-96.330.17-97.140.13-97.720.11-97.480.62-15.0717.34-21.422.27-22.27150.0054.0-50.0000.119.8924.231.81
2019 (6)25.3621.759.06113.6812.734.739.2797.655.95138.965.71142.984.36143.580.731.3922.0630.5328.65-14.0297.407.932.60-73.380.10-41.9523.806.39
2018 (5)20.83-9.94.24-26.2612.151.314.69-5.822.49-36.642.35-33.051.79-34.670.722.8616.90-1.1733.3214.990.24-21.049.7600.17022.371.77
2017 (4)23.12-11.215.75-20.0312.00-7.884.98-39.643.93-40.03.51-33.772.74-33.170.7011.1117.10-19.9829.005.8114.2930.33-14.2900.00021.98-6.31
2016 (3)26.04-1.447.19-24.413.0235.518.25-20.066.55-16.985.30-29.144.10-26.650.63-11.2721.377.0627.41-11.0187.69-4.5112.3150.770.00023.469.27
2015 (2)26.426.539.512.159.6118.8210.320.07.89-5.737.48-18.075.59-16.570.71-11.2519.968.1330.80-16.0191.841.218.16-19.850.00021.477.89
2014 (1)24.8009.3108.09-25.0810.3208.3709.1306.7000.8014.2918.460.2736.672.6990.7410.5410.19-43.130.00019.90-0.4

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