玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)24.654.582.490.81154.36115.730.01-99.45100.14-0.48-177.4291.61-0.18-181.8291.930.06-75.0106.980.185.88-5.265.91-26.49637.27105.86-2.61-3.660.00100.0-100.00.00-100.0-100.024.1312.6-10.2
23Q3 (19)23.57-6.99-16.48-1.49-198.68-124.191.81-52.49-82.730.62-61.01-92.750.22-64.52-94.550.24-42.86-88.240.17-5.56-22.738.04-14.56-47.59108.70-3.63-0.95-90.00-325.0-251.28190.00216.67354.8521.43-4.461.76
23Q2 (18)25.34-5.27-7.381.51-31.05-81.763.81343.02-63.051.59488.89-84.210.62520.0-88.910.4275.0-84.270.1812.5-28.09.4121.89-34.97112.80-13.4-7.9740.00-84.62-49.8660.00137.5196.6722.43-3.1118.87
23Q1 (17)26.7511.231.672.19142.52-67.020.86112.06-89.690.27104.72-96.440.10104.48-97.60.24127.91-87.820.16-15.79-33.337.72801.82-37.54130.2618.554.39260.00262.42226.18-160.00-666.15-888.5723.15-13.8420.38
22Q4 (16)24.05-14.78-5.76-5.15-183.6-200.0-7.13-168.03-256.02-5.72-166.9-248.57-2.23-155.2-188.84-0.86-142.16-170.490.19-13.64-29.63-1.10-107.17-113.14109.880.13-19.6571.7420.58-37.4228.26-32.35331.7426.8727.5932.63
22Q3 (15)28.223.145.816.16-25.6-10.8510.481.6539.738.55-15.0935.934.04-27.73-3.582.04-23.67.370.22-12.0-18.5215.346.0137.58109.74-10.47-23.4859.49-25.42-35.5541.77106.54443.0421.0611.6114.02
22Q2 (14)27.363.993.68.2824.727.7810.3123.62115.2410.0732.85131.495.5934.0596.832.6735.5396.320.254.17-7.4114.4717.0768.06122.57-1.77-14.379.780.08-41.320.22-0.32156.3418.87-1.87-1.2
22Q1 (13)26.313.14.286.6428.9363.558.3482.49110.617.5896.88131.84.1766.14109.551.9761.4897.00.24-11.11-4.012.3647.6752.78124.78-8.75-9.0679.71-30.47-22.8620.29266.38708.719.23-5.08-3.46
21Q4 (12)25.52-4.311.965.15-25.47-6.874.57-39.0714.253.85-38.79-10.472.51-40.1-3.091.22-35.79-3.170.270.012.58.37-24.930.97136.75-4.65-3.76114.6324.19-16.89-12.20-258.5467.8520.269.692.07
21Q3 (11)26.670.989.126.916.64127.37.5056.58234.826.2944.6383.854.1947.54481.941.9039.71313.040.270.022.7311.1529.563.97143.420.27-5.1492.31-32.08-35.387.69121.43121.5418.47-3.3-10.86
21Q2 (10)26.414.68-3.336.4859.61-10.874.7920.96-8.414.3533.0319.832.8442.7127.931.3636.024.770.278.012.58.616.43-12.5143.034.24-6.34135.9031.51-1.41-35.90-976.925.1319.10-4.120
21Q1 (9)25.230.84.564.06-26.58782.613.96-1.0219.353.27-23.951262.51.99-23.171430.771.00-20.63334.780.254.1719.058.09-2.4128.41137.21-3.44-7.11103.33-25.08141.11-3.3391.21-104.6719.920.350
20Q4 (8)25.032.41-4.945.5381.913.754.0078.57327.274.30230.77247.262.59259.72240.01.26173.91313.560.249.09-7.698.2921.91260.43142.10-6.01-3.37137.93-3.45145.98-37.93-6.21-109.4819.85-4.21.07
20Q3 (7)24.44-10.54-3.513.04-58.18-32.142.24-57.17-52.541.30-64.19-61.540.72-67.57-63.640.46-57.8-53.060.22-8.33-8.336.80-30.89-20.0151.19-1.08.91142.863.6452.07-35.715.61-689.2920.720-3.22
20Q2 (6)27.3213.224.887.271480.437.235.23321.77-37.513.631412.5-44.152.221607.69-49.661.09373.91-45.230.2414.29-14.299.8456.19-15.54152.713.399.6137.84221.6268.47-37.84-152.97-292.10.000-100.0
20Q1 (5)24.13-8.36-3.710.46-91.37-87.191.24170.45-69.90.24108.22-90.660.13107.03-91.720.23138.98-70.890.21-19.23-19.236.30173.91-16.33147.710.456.9242.86114.29-50.2971.43-82.14417.860.00-100.0-100.0
19Q4 (4)26.333.950.05.3318.970.0-1.76-137.290.0-2.92-186.390.0-1.85-193.430.0-0.59-160.20.00.268.330.02.30-72.940.0147.055.930.0-300.00-419.350.0400.006500.00.019.64-8.270.0
19Q3 (3)25.33-2.760.04.48-33.920.04.72-43.610.03.38-48.00.01.98-55.10.00.98-50.750.00.24-14.290.08.50-27.040.0138.82-0.370.093.9414.810.06.06-69.230.021.4110.360.0
19Q2 (2)26.053.950.06.7888.860.08.37103.160.06.50152.920.04.41180.890.01.99151.90.00.287.690.011.6554.710.0139.340.860.081.82-5.090.019.7042.80.019.40-15.020.0
19Q1 (1)25.060.00.03.590.00.04.120.00.02.570.00.01.570.00.00.790.00.00.260.00.07.530.00.0138.150.00.086.210.00.013.790.00.022.830.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)25.09-5.710.79-82.64.9835.691.67-73.110.52-90.970.76-93.391.00-82.990.70-22.227.79-28.53105.86-3.6647.50-35.252.5092.842.741.4922.807.75
2022 (9)26.612.464.54-20.213.6723.086.2118.295.7628.5711.502.55.889.50.90-14.2910.9020.31109.88-19.6573.30-32.4627.2302.700.8521.168.9
2021 (8)25.972.735.6934.22.98-16.095.2560.554.4880.6511.22100.725.3775.491.0514.139.0614.39136.75-3.76108.52-15.49-8.5202.68-13.2919.43-5.54
2020 (7)25.28-1.674.24-17.033.5524.643.27-16.582.482.065.59-10.993.06-4.080.92-13.217.924.9142.10-3.37128.41-1.75-29.5503.09-5.8320.57-0.87
2019 (6)25.719.825.1125.862.8536.583.92-16.062.43-18.186.28-42.013.19-43.441.06-34.577.551.34147.054.55130.7050.47-30.7003.28-32.3820.753.13
2018 (5)23.41-23.774.0627.672.09-19.134.6765.022.97010.8305.641424.321.62110.397.4518.25140.6558.886.86-21.0413.1404.85020.12-16.51
2017 (4)30.718.823.18128.782.582.072.83-16.27-0.020-0.0300.37-57.470.77-6.16.30-5.2688.578.3110.00175.0-10.0000.00024.10-2.19
2016 (3)28.2231.681.3902.531.463.3800.6701.0300.8700.823.86.65081.78-9.4340.00-77.3660.0000.00024.64-0.24
2015 (2)21.434.38-6.9802.4989.25-3.940-5.670-8.410-4.2200.79-12.22-0.79090.296.47176.6743.16-76.6700.00024.7030.14
2014 (1)20.530-6.8801.32-3.8-5.650-7.820-11.510-6.9300.908.43-4.07084.8098.73123.40-32.13-21.2800.00018.983.26

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