玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)23.97-10.09-10.436.11-6.14-29.771.36-90.51-84.491.16-89.92-83.190.14-91.76-87.720.19-85.82-78.650.09-18.18-25.07.44-61.37-42.1523.61-43.14-42.43433.33838.89351.39-333.33-719.05023.70-9.99-4.82
23Q3 (19)26.66-3.0240.246.51-27.42578.6814.33-4.78-20.4311.51-4.8-20.241.70-11.46-31.171.34-10.67-34.630.11-8.33-21.4319.260.57-13.3241.5239.174.2346.15-22.46700.053.8533.03-50.026.337.25-3.09
23Q2 (18)27.4914.07122.778.9716.8249.015.05125.64540.4312.09126.4529.691.92146.15638.461.50130.77500.00.129.099.0919.1560.92149.0229.85-6.1342.3559.52-46.74125.5140.48329.37-87.8624.55-3.5-4.84
23Q1 (17)24.10-9.9439.557.68-11.729500.06.67-23.9541.615.34-22.6144.320.78-31.5847.170.65-26.9744.440.11-8.330.011.90-7.4727.4131.80-22.466.57111.7616.420-17.650-117.6525.442.17-1.32
22Q4 (16)26.7640.7771.658.70739.711741.518.77-51.3618.856.90-52.18675.281.14-53.85776.920.89-56.59493.330.12-14.299.0912.86-42.12112.9141.0172.0943.8496.001348.0388.00.00-100.0-100.024.90-8.35-1.46
22Q3 (15)19.0154.05-5.19-1.3677.41-157.8718.01666.38300.2214.43651.56304.22.47850.0357.412.05720.0365.910.1427.2727.2722.22188.95146.3423.8313.64-37.62-7.6996.7-115.38107.69-67.69115.3827.175.318.2
22Q2 (14)12.34-28.55-33.94-6.02-7625.0-357.262.35-50.1111.371.92-48.1114.970.26-50.940.00.25-44.444.170.110.0-8.337.69-17.6716.1620.97-29.73-22.42-233.330-333.33333.33233.332100.025.800.0811.54
22Q1 (13)17.2710.78-20.960.08115.09-98.044.71286.07-46.63.70315.73-47.740.53307.69-49.520.45200.0-46.430.110.00.09.3454.64-33.3329.844.67-1.910.00100.0-100.0100.00-40.091.6725.782.028.36
21Q4 (12)15.59-22.24-34.66-0.53-122.55-105.531.22-72.89-83.40.89-75.07-84.220.13-75.93-85.060.15-65.91-78.870.110.0-8.336.04-33.04-52.8128.51-25.37-17.27-33.33-166.67-125.0166.67233.33600.025.270.6420.16
21Q3 (11)20.057.33-16.842.350.43-42.264.50113.2741.513.57113.7760.090.54107.6980.00.4483.3346.670.11-8.3310.09.0236.25-14.3438.2041.3219.4150.00-50.0-61.1150.00400.0275.025.118.56-0.48
21Q2 (10)18.68-14.51-14.432.34-42.79-33.712.11-76.08-45.621.67-76.41-51.310.26-75.24-49.020.24-71.43-48.940.129.090.06.62-52.75-37.6627.03-11.14-14.84100.00130.012.5-16.67-131.94-250.023.13-2.770
21Q1 (9)21.85-8.42118.724.09-57.31136.298.8220.0324.437.0825.53301.141.0520.69383.780.8418.31520.00.11-8.3337.514.019.45127.0730.42-11.7261.3843.48-67.39-85.5152.17256.52126.0923.7913.120
20Q4 (8)23.86-1.0429.259.58135.38188.557.35131.13390.05.64152.91268.630.87190.0335.00.71136.67195.830.1220.020.012.8021.5643.534.467.72-9.67133.333.7-42.86-33.33-16.6775.021.03-16.65-9.7
20Q3 (7)24.1110.4465.934.0715.3378.773.18-18.0430.862.23-34.995.190.30-41.187.140.30-36.17-6.250.10-16.670.010.53-0.851.4531.990.792.4128.5744.64314.29-28.57-357.14-117.8625.2303.44
20Q2 (6)21.83118.5289.833.53131.32146.023.88198.73271.683.43197.44205.540.51237.84237.840.47335.0376.470.1250.033.3310.6272.1250.2131.7468.3813.688.89-70.37-74.611.11105.56104.440.000-100.0
20Q1 (5)9.99-45.88284.23-11.27-439.4637.35-3.93-362.081.75-3.52-330.0779.59-0.37-285.077.3-0.20-183.3382.460.08-20.014.296.17-30.83164.1418.85-50.59-33.91300.0028.57264.29-200.00-50.0-1233.330.00-100.0-100.0
19Q4 (4)18.4627.050.03.32327.40.01.50-38.270.01.53-27.830.00.20-28.570.00.24-25.00.00.100.00.08.92-14.070.038.1522.120.0233.33488.890.0-133.33-183.330.023.29-4.510.0
19Q3 (3)14.5326.350.0-1.4680.960.02.43207.520.02.12165.230.00.28175.680.00.32288.240.00.1011.110.010.3846.820.031.2411.810.0-60.00-117.140.0160.00164.00.024.39-14.00.0
19Q2 (2)11.50342.310.0-7.6757.370.0-2.2689.50.0-3.2581.160.0-0.3777.30.0-0.1785.090.00.0928.570.07.07173.490.027.94-2.030.0350.00325.00.0-250.00-1516.670.028.36-5.060.0
19Q1 (1)2.600.00.0-17.990.00.0-21.530.00.0-17.250.00.0-1.630.00.0-1.140.00.00.070.00.0-9.620.00.028.520.00.082.350.00.017.650.00.029.870.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)25.6934.017.401093.554.031.559.9011.497.9612.434.576.283.7512.610.44-2.2214.9311.3323.61-42.4374.26897.1724.75-73.560.18-15.125.06-3.36
2022 (9)19.170.790.62-69.763.97-4.558.88116.067.08117.184.30113.933.3395.880.45-4.2613.4151.0141.0143.847.45-85.1193.6287.230.21-32.0725.936.62
2021 (8)19.02-8.252.05-21.764.15-32.324.1126.853.2632.522.0157.031.7042.860.4723.688.88-14.5328.51-17.2750.00-38.6450.00170.00.31-23.9524.322.36
2020 (7)20.7366.242.6206.14-16.133.2402.4601.2801.1900.385.5610.39103.7334.46-9.6781.48-37.8218.5200.40342.9723.76-9.14
2019 (6)12.47-29.59-4.9807.3259.31-3.830-3.280-1.550-0.7300.36-10.05.10-28.4738.1551.81131.030-31.0300.09-6.4426.1511.23
2018 (5)17.71-24.38-2.0304.595.561.50-40.711.21-34.950.60-33.330.74-26.00.402.567.13-9.7525.139.98-141.670241.6700.10023.51-0.38
2017 (4)23.421.475.72-4.034.351.92.53-72.741.86-73.540.90-77.221.00-69.330.39-9.37.90-45.0222.85-23.19227.27257.68-127.2700.00023.60-0.21
2016 (3)23.0828.295.96190.734.27-24.539.2835.677.031.013.95-5.53.26-3.550.43-4.4414.378.0529.75-3.2263.54107.9535.42-50.00.00023.65-5.51
2015 (2)17.9918.592.0505.66-29.536.8406.9604.1803.3800.45-11.7613.30030.74-10.8230.56439.8170.83-24.920.00025.03-4.97
2014 (1)15.170-0.5008.03-15.07-8.720-9.490-6.490-4.6000.514.080.00034.47-4.175.66-84.9194.3450.940.00026.343.74

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