玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)50.0417.625120.0-24.70-21.9881.56-42.25-139.2461.27-43.61-146.9460.02-5.24-211.9-141.47-3.96-230.0-171.230.0928.57800.0-30.59-940.4826.5927.64-1.434.0758.33-50.0-52.641.67350.0280.5620.16-12.46-44.09
23Q3 (19)42.55119.92463.89-20.2554.9981.54-17.6662.678.62-17.6662.678.62-1.6849.439.13-1.2052.1934.070.0716.67250.0-2.9489.2991.6728.041.05-35.94116.6721.74-9.26-16.67-500.053.3323.034.11-46.49
23Q2 (18)19.35-29.59414.12-44.9920.9679.66-47.2218.1583.03-47.2218.1583.03-3.32-31.7537.48-2.51-30.0532.530.06100.0500.0-27.45-46.484.7527.754.09-32.5395.83-4.1721.974.170-80.5622.12-12.81-75.45
23Q1 (17)27.4813840.0-4.75-56.9257.5154.78-57.6947.1233.57-57.6947.1233.57-2.52-16.131.18-1.93-32.19-7.220.03200.050.0-18.7555.040.026.660.38-27.97100.00-18.75-30.0-0.00100.0100.025.37-29.65-60.24
22Q4 (16)-0.2088.89-100.61-133.96-22.1316.15-109.09-32.0585.25-109.09-32.0585.25-2.1721.3889.84-1.4619.7891.220.01-50.0-50.0-41.67-18.0893.726.56-39.32-19.54123.08-4.27475.82-23.0835.38-129.6436.06-16.22-49.83
22Q3 (15)-1.8070.78-173.77-109.6950.441.51-82.6170.31-226.66-82.6170.31-268.42-2.7648.02-293.01-1.8251.08-295.70.02100.00.0-35.2980.39-130.6943.776.4284.76128.5763.64145.17-35.71-266.67-109.4843.04-52.24-29.27
22Q2 (14)-6.16-121.35-266.49-221.16-75.7130.51-278.23-220.3942.91-278.23-220.3942.91-5.31-108.2428.44-3.72-106.67-5.680.01-50.00.0-180.00-476.048.5741.1311.13-60.1978.57-45.021.4321.43150.0-39.2990.1141.24-28.81
22Q1 (13)28.85-12.68-19.03-125.8721.2232.27-86.8488.2658.63-86.8488.2658.63-2.5588.0662.22-1.8089.1745.120.020.00.0-31.2595.2775.037.0112.12-60.94142.86568.3762.34-42.86-155.04-457.1463.80-11.234.16
21Q4 (12)33.041254.1437.24-159.7714.81-56.33-739.46-1233.79-715.91-739.46-1607.56-715.91-21.35-1593.01-342.03-16.62-1887.1-610.260.020.0-33.33-661.11-674.88-1416.6633.0139.34-61.6721.37107.51-80.7677.86-79.34660.6171.8718.11138.22
21Q3 (11)2.44-34.05-58.78-187.5441.088.5365.22113.38134.349.05110.06125.791.43119.27123.250.93126.42132.630.02100.00.0115.00132.86220.023.69-77.07-76.46-284.62-539.86-361.38376.92967.954340.3860.85-51.9315.73
21Q2 (10)3.70-89.62101.97-318.27-71.2539.24-487.38-132.1743.9-487.38-132.1743.9-7.42-9.9333.69-3.52-7.3236.690.01-50.00.0-350.00-180.046.97103.329.0311.2364.71-26.476.6435.29194.12-10.25126.58106.660
21Q1 (9)35.63479.35-48.23-185.85-81.8529.02-209.92-131.6224.69-209.92-131.6224.69-6.75-39.7563.61-3.28-40.1768.910.02-33.33-50.0-125.00-186.7650.8394.7610.0514.6988.00-20.8-6.3212.00186.498.061.25103.020
20Q4 (8)6.153.89-89.33-102.2050.16-69.57-90.6352.34-38.09-90.6352.34-38.68-4.8321.4669.08-2.3417.8975.420.0350.0-80.0-43.5954.5124.6286.11-14.4227.78111.112.0420.74-13.89-56.25-274.1530.17-42.6246.6
20Q3 (7)5.92103.15-89.71-205.0460.86-320.51-190.1678.11-264.57-190.1678.11-262.83-6.1545.0455.6-2.8548.7468.610.02100.0-88.24-95.8385.48-102.43100.628.3290.64108.8979.4716.62-8.89-122.6-234.1452.580372.42
20Q2 (6)-187.66-372.64-470.58-523.85-100.07-3914.18-868.72-211.67-4325.47-868.72-211.67-4339.04-11.1939.68-36.63-5.5647.3-2.020.01-75.0-96.43-660.00-159.6-4227.8792.8912.4387.0560.67-35.41-8.9939.33548.8817.980.000-100.0
20Q1 (5)68.8319.4611.92-261.83-334.43-14727.37-278.73-324.7-16211.56-278.73-326.52-49000.0-18.55-18.76-9863.16-10.55-10.82-4320.00.04-73.33-82.61-254.24-339.63-3531.0482.6222.676.2493.942.08-6.066.06-24.0100.00-100.0-100.0
19Q4 (4)57.620.120.0-60.27-23.610.0-65.63-25.820.0-65.35-24.690.0-15.62-12.780.0-9.52-4.850.00.15-11.760.0-57.83-22.160.067.3927.680.092.02-1.440.07.9820.360.020.5884.910.0
19Q3 (3)57.5513.650.0-48.76-273.640.0-52.16-165.720.0-52.41-167.810.0-13.85-69.110.0-9.08-66.610.00.17-39.290.0-47.34-210.430.052.786.280.093.3740.060.06.63-80.120.011.1346.450.0
19Q2 (2)50.64-17.660.0-13.05-829.050.0-19.63-1234.680.0-19.57-3533.330.0-8.19-4410.530.0-5.45-2280.00.00.2821.740.0-15.25-305.80.049.665.930.066.67-33.330.033.3300.07.60-4.880.0
19Q1 (1)61.500.00.01.790.00.01.730.00.00.570.00.00.190.00.00.250.00.00.230.00.07.410.00.046.880.00.0100.000.00.0-0.000.00.07.990.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)38.18470.7-32.15015.25-71.6-38.300-38.790-12.930-9.7600.26271.43-20.76027.644.0783.52-25.2716.4800.110.1122.12-60.6
2022 (9)6.69-68.43-140.07053.70-17.11-125.340-125.340-10.800-7.9100.070.0-62.96026.56-19.54111.7672.37-11.7600.11-79.7756.14-23.48
2021 (8)21.1910.36-199.32064.7941.26-306.250-310.680-33.950-20.0000.07-22.22-226.76033.01-61.6764.84-27.1134.70214.20.55-14.1673.3774.07
2020 (7)19.20-65.87-224.54045.86941.78-252.540-252.540-39.060-21.3400.09-90.0-191.73086.1127.7888.963.5811.04-23.040.64412.2342.15303.35
2019 (6)56.2516.22-23.3204.4040.36-27.190-27.510-37.110-24.2700.9028.57-21.89067.3981.8985.88-38.6614.3500.12-52.2510.450.48
2018 (5)48.4023.34-3.1603.14-24.72-2.210-2.310-2.190-1.2700.70112.121.72037.0514.49140.00152.35-43.3300.26010.40-40.81
2017 (4)39.24-42.37-26.0104.17138.46-46.830-47.410-20.890-15.3800.33-54.79-41.03032.36-1.0455.48-43.3244.521582.880.00017.5713.14
2016 (3)68.0923.44-12.4301.75412.84-12.740-12.780-12.340-9.0200.73-39.67-10.42032.702.897.88278.482.65-96.510.00015.5365.92
2015 (2)55.16-21.70.62-84.730.3428.932.48-65.312.53-65.444.24-77.143.40-73.351.21-28.823.19-58.3631.81-32.9925.86-54.6675.8673.580.0009.3623.65
2014 (1)70.4504.0600.26-55.557.1507.32018.55012.7601.7018.067.66-0.9147.47-10.557.04-20.4143.7054.250.0007.5782.85

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