玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)49.306.095.2736.9111.610.5437.06-0.051.1229.95-3.54-3.365.30-5.02-31.883.94-2.72-28.230.130.0-27.7840.61-0.684.9633.96-6.81-18.3399.7912.02-0.380.42-96.08350.7322.8832.9528.54
23Q3 (19)46.475.45-0.5133.070.06-7.2137.0810.06-1.5131.0521.11.745.58-3.63-28.194.055.47-25.00.13-13.33-27.7840.8912.183.0836.44-8.76-13.9189.08-9.08-5.8510.70487.2498.7917.2118.4413.15
23Q2 (18)44.07-4.86-1.0633.05-11.3-6.6433.69-11.99-4.6125.64-18.81-8.035.79-29.73-27.623.84-29.28-26.440.15-11.76-21.0536.45-10.11-1.9139.94-36.75-13.2597.980.6-2.21.82-30.131125.7114.5311.1713.69
23Q1 (17)46.32-1.0911.0537.261.521.5338.284.4518.9931.581.921.68.245.9124.665.43-1.0926.570.17-5.560.040.554.8118.3963.1551.882.4397.39-2.772.222.611659.2-44.7513.07-26.57-3.4
22Q4 (16)46.830.268.7836.713.026.8536.65-2.6622.0930.991.5422.497.780.1318.785.491.6733.250.180.012.538.69-2.4715.6741.58-1.77-11.98100.175.863.82-0.17-103.11-104.7517.8017.038.74
22Q3 (15)46.714.877.5835.640.687.0337.656.614.4730.529.4713.977.77-2.88-13.575.403.455.880.18-5.26-5.2639.676.7512.8342.33-8.06-46.3294.62-5.55-6.755.383130.03558.8115.2119.01-9.09
22Q2 (14)44.546.786.0535.4015.4613.8335.329.7917.527.887.3519.458.0021.0314.295.2221.6823.990.1911.765.5637.168.515.2246.04-25.32-38.49100.185.14-3.41-0.18-103.7694.6912.78-5.54-20.62
22Q1 (13)41.71-3.11-6.5230.665.94-2.9432.177.164.0125.972.653.386.610.921.544.294.136.450.176.256.2534.252.392.4861.6530.55.0695.28-1.24-6.74.7234.1322.7413.53-17.35-20.36
21Q4 (12)43.05-0.858.7428.94-13.09-6.9830.02-8.730.325.30-5.53-2.396.55-27.14-20.024.12-19.22-13.450.16-15.79-11.1133.45-4.868.6747.24-40.1-28.0596.48-4.91-7.123.52400.0190.7916.37-2.15-11.7
21Q3 (11)43.423.3841.3433.307.0768.0132.899.4181.4126.7814.7465.628.9928.43113.545.1021.14118.880.195.5635.7135.169.0255.7178.865.36-2.71101.47-2.17-7.05-1.1764.9487.216.733.91-10.05
21Q2 (10)42.00-5.87-8.431.10-1.55-1.6430.06-2.816.1123.34-7.093.967.007.5314.194.214.4718.590.1812.512.532.25-3.54.9174.8527.56-13.68103.721.57-7.18-3.35-57.9271.4916.10-5.249.38
21Q1 (9)44.6212.71031.591.54030.933.34025.12-3.0906.51-20.5104.03-15.3400.16-11.11033.428.58058.68-10.630102.12-1.690-2.1245.34016.99-8.360
20Q4 (8)39.5928.87031.1156.96029.9365.09025.9260.308.1994.5404.76104.2900.1828.57030.7836.32065.66-19.00103.88-4.850-3.8857.72018.54-0.320
20Q3 (7)30.72-33.0019.82-37.32018.13-36.0016.17-27.9704.21-31.3202.33-34.3700.14-12.5022.58-26.55081.06-6.520109.17-2.30-9.1721.88018.6026.360
20Q2 (6)45.850031.620028.330022.45006.13003.55000.160030.740086.7100111.7300-11.730014.7200
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)46.453.1135.191.32.8656.9436.562.8729.572.2123.75-17.9917.31-13.970.58-15.9439.625.5433.96-18.3396.25-1.493.7563.570.07-4.4216.5711.28
2022 (9)45.054.2334.7411.521.82-23.9635.5414.6828.9314.7628.9625.7520.1233.870.6915.037.5411.6641.58-11.9897.71-2.782.2900.07-0.1914.89-9.92
2021 (8)43.2216.1831.1522.732.400.2130.9929.2325.2125.9923.0318.7715.0324.830.600.033.6225.4547.24-28.05100.51-5.06-0.5100.07-61.3216.53-11.18
2020 (7)37.20-2.1825.383.82.39-4.7723.982.1320.014.619.39-2.8612.04-3.910.60-7.6926.801.1365.6610.54105.861.68-5.8600.19018.61-1.74
2019 (6)38.03-8.7824.45-14.932.5110.9223.48-22.6619.13-8.2119.96-11.4112.53-14.880.65-7.1426.50-19.9959.40-6.95104.129.89-4.1200.00018.946.05
2018 (5)41.69-15.1628.74-18.42.270.130.36-9.4520.84-19.2622.53-31.4414.72-33.210.70-17.6533.12-7.8263.8451.9394.74-9.825.3900.00017.86-5.1
2017 (4)49.14035.2202.26033.53025.81032.86022.0400.85035.93042.02-29.02105.060-5.0600.00018.820
2016 (3)0.0000.0000.0000.0000.0000.0000.0000.0000.00059.2000.0000.0000.0000.000

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