玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)52.86-8.83-1.7723.95-8.41135.4139.72262.85110.527.32178.91109.440.69230.19117.380.23109.09169.70.0000126.19-7.21156.33790.093.526.1658.82150.42221.841.18-81.0-49.6120.9415.95-1.87
23Q3 (19)57.986.583.7426.1521.010.0-24.39-125.7295.99-34.62-157.1193.13-0.53-160.9291.860.11-59.26115.070.0000136.00-46.03128.14763.21-4.1912.61-116.67-636.67-2758.33216.67176.85108.1718.06-12.88-15.17
23Q2 (18)54.40-1.590.9321.61-4.0-1.9194.83231.69894.2260.62177.79138.280.87179.82148.330.27800.0280.00.0000252.00200.0141.91796.585.4525.3821.74165.22113.0478.26-38.75-70.6520.73-2.1216.26
23Q1 (17)55.282.733.9322.51133.28-2.85-72.0180.9763.18-77.9373.0655.4-1.0972.5440.110.03109.09115.00.000084.00137.5196.6755.441.5149.66-33.33-282.35-206.67127.7856.3615.2521.18-0.7513.14
22Q4 (16)53.81-3.722.42-67.64-358.6621.81-378.3537.7422.8-289.2942.6333.67-3.9739.029.77-0.3354.7950.750.0000-224.0053.6538.67744.229.8163.7618.28547.853.2881.72-21.48-0.7121.340.23-62.07
22Q3 (15)55.893.6912.8626.1518.7120.06-607.67-4989.36-109.11-504.26-218.47-109.46-6.51-261.67-109.91-0.73-386.67-107.730.0000-483.33-563.98-106.98677.736.6752.56-4.0897.55-107.58104.08-60.972.0721.2919.41-84.02
22Q2 (14)53.901.332.1622.03-4.9211.94-11.9493.8991.46-158.349.37-24.16-1.801.129.13-0.1525.0-114.290.0000104.17219.79698.85635.3525.87-32.22-166.67-1433.33-966.67266.67140.52130.6317.83-4.75-15.42
22Q1 (13)53.191.240.3623.17126.784.23-195.5560.1-48.82-174.7259.94-41.26-1.8258.6426.91-0.2070.15-233.330.0000-86.9676.19-517.47504.7711.07-41.19-10.87-161.4132.61110.8734.71-4.5318.72-66.73-3.31
21Q4 (12)52.546.16.88-86.5133.64-45.84-490.08-107.34-183.74-436.15-108.18-213.21-4.40-106.7-64.18-0.67-107.1-644.440.0000-365.22-105.27-2700.77454.452.3-44.3917.701000.13-50.782.30-19.2923.4556.26-57.7830.08
21Q3 (11)49.52-6.14174.5-130.37-762.45-1752.346673.524872.610225.25329.254278.828759.8165.662685.042031.189.4413585.715344.440.000-100.06928.5753033.2158128.22444.24-52.61-43.55-1.9787.4282.7101.97-11.81-8.44133.24532.071792.61
21Q2 (10)52.76-0.45-0.0219.68-11.47-15.65-139.83-6.42-121.88-127.53-3.1-115.53-2.54-2.01-137.38-0.07-16.67-177.780.000013.04-37.4-86.37937.409.2226.14-15.623.1256.25115.62-0.43-19.0621.088.880
21Q1 (9)53.007.811.8622.23137.4714.18-131.4023.92-16.73-123.6911.17-28.08-2.497.09-48.21-0.0633.33-400.00.000020.83259.74-63.15858.255.0126.76-16.13-144.9316.13116.1374.19-2.619.36-55.24-6.52
20Q4 (8)49.16172.51-7.66-59.32-851.84-60.5-172.72-162.0567.38-139.25-126.2875.79-2.6821.1851.27-0.0950.088.160.00-100.00-13.04-9.2196.47817.283.8529.6935.90415.9386.6166.67-40.14-28.6543.25514.3513.76
20Q3 (7)18.04-65.81-64.967.89-66.18-64.96-65.91-4.5924.54-61.54-4.0143.92-3.40-217.76-623.4-0.18-300.0-460.00.0100-11.94-112.48-117.91786.975.989.44-11.3668.1852.27111.36-22.05-10.057.040-59.59
20Q2 (6)52.771.424.6223.3319.838.11-63.0244.0225.47-59.1738.7353.65-1.0736.31-132.610.09350.080.00.000095.6569.2322.22743.129.7586.44-35.71-85.71-35.71142.8619.8213.10.00-100.0-100.0
20Q1 (5)52.03-2.2739.8319.47152.681452.08-112.5778.74-12.94-96.5783.2111.9-1.6869.45-250.00.02102.63-50.00.000056.52115.29-29.35677.087.4488.14-19.23-360.680119.2327.625.5120.71-45.533.29
19Q4 (4)53.243.420.0-36.96-264.120.0-529.48-506.230.0-575.22-424.170.0-5.50-1070.210.0-0.76-1620.00.00.0000.0-369.57-654.330.0630.1751.690.07.38130.980.093.44-24.530.038.02118.250.0
19Q3 (3)51.482.060.022.524.360.0-87.34-3.290.0-109.7414.040.0-0.47-2.170.00.050.00.00.0000.066.67-14.810.0415.434.220.0-23.819.520.0123.81-1.980.017.42-15.890.0
19Q2 (2)50.4435.550.021.581598.610.0-84.5615.160.0-127.67-16.470.0-0.464.170.00.0525.00.00.0000.078.26-2.170.0398.5910.750.0-26.3200.0126.3232.960.020.713.290.0
19Q1 (1)37.210.00.0-1.440.00.0-99.670.00.0-109.620.00.0-0.480.00.00.040.00.00.000.00.080.000.00.0359.890.00.00.000.00.095.000.00.020.050.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)54.811.1123.636463.8926.50-17.9513.910-1.260-0.0900.6500.010.0145.300790.096.16175.000-68.7500.82-0.0920.322.52
2022 (9)54.214.230.36032.29-5.21-301.220-283.240-13.500-1.4600.010.0-173.960744.2263.76-0.000100.35-2.620.82-15.319.82-64.45
2021 (8)52.0148.86-41.63034.0749.451365.5601070.25056.8009.0500.010.01514.298855.0454.45-44.39-3.050103.051.410.97-14.4355.76212.91
2020 (7)34.94-27.971.19022.79-34.56-91.330-80.170-8.570-0.1600.010.016.910817.2829.69-1.610101.6122.261.14-8.1717.82-59.73
2019 (6)48.5145.41-42.66034.83-23.6-252.040-234.920-9.010-0.9300.010-84.270630.1780.4516.89-52.4483.1127.441.2448.7244.255.76
2018 (5)33.3692.28-71.59045.59-16.18-203.300-283.210-5.570-0.7400.0008.82-81.38349.2239.7835.5148.265.22-14.230.83041.8432.99
2017 (4)17.350-40.71054.3995.45-168.540-183.650-2.230-0.0300.010.047.37-32.74249.8461.5323.96-94.8176.0400.00031.4660.35
2016 (3)-3.890-51.73027.831328.95-10.950-53.970-1.670-0.1400.01-96.070.4312.92154.67111.44461.54349.37-361.5400.00019.62595.74
2015 (2)63.91162.7958.63184.891.9569.0957.08192.1251.71226.6624.2736.7313.6168.020.25-44.4462.37164.9573.15-30.25102.71-2.4-2.7100.0002.82256.96
2014 (1)24.32020.5801.15-80.6119.54015.83017.7508.1000.45462.523.54-38.09104.88-53.63105.24-13.9-5.4000.0000.79-72.66

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