玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)36.7041.4313.816.45285.2513.7611.34-25.79-7.810.86-26.72-12.632.32-20.27-31.961.72-17.31-25.220.157.14-16.6718.00-20.460.6739.91-0.1-21.34147.06414.7124.43-47.06-165.88-158.8228.19-3.8921.4
23Q3 (19)25.95-4.353.554.27-7.1780.1715.2894.1654.3414.8294.4949.72.9192.7246.232.0889.0954.070.147.697.6922.6355.022.9939.95-18.05-26.5928.57-47.6214.2971.4396.43-4.7629.33-1.871.07
23Q2 (18)27.13-20.42-16.194.60-67.45-62.547.87-44.03-64.697.62-47.19-65.911.51-47.2-73.781.10-45.0-70.190.130.0-18.7514.60-31.52-49.7148.758.02-15.0754.55-45.45-2.3936.360-17.5829.899.2522.05
23Q1 (17)34.095.7143.4214.13-2.281759.2114.0614.31128.9914.4316.09135.022.86-16.13150.882.00-13.04163.160.13-27.788.3321.3219.2435.4545.13-11.06-25.15100.00-15.38600.00.00100.0-100.027.3617.83-6.3
22Q4 (16)32.2528.6965.9814.46510.13364.9512.3024.24330.0712.4325.56383.663.4171.36424.622.3070.37411.110.1838.4620.017.88-2.8372.9250.74-6.76-17.35118.18372.7318.18-18.18-124.24023.22-19.9915.58
22Q3 (15)25.06-22.5821.32.37-80.7136.579.90-55.59271.589.90-55.7264.181.99-65.45316.31.35-63.41364.710.13-18.7544.4418.40-36.62227.454.42-5.19-15.1325.00-55.26-79.1775.0070.0475.029.0218.5-15.59
22Q2 (14)32.3736.1813.312.281515.7931.922.29263.03148.7722.35264.01149.445.76405.26169.163.69385.53171.320.1633.336.6729.0384.4372.957.40-4.79-11.6755.88291.18-48.4244.12-48.53024.49-16.13-9.56
22Q1 (13)23.7722.3434.670.76-75.56119.06.14114.69246.546.14138.91353.721.1475.38347.830.7668.89445.450.12-20.09.0915.7452.22180.5760.29-1.79-5.9314.29-85.71-85.7185.710029.2045.351.49
21Q4 (12)19.43-5.95-33.933.11147.99-56.982.86149.57-48.092.57142.62-54.110.65170.65-44.920.45188.24-41.560.1566.6715.3810.3483.99-27.0361.39-4.26-7.88100.00-16.67-22.220.00100.0100.020.09-41.56-26.65
21Q3 (11)20.66-27.69-8.22-6.48-169.6-132.26-5.77-164.4-37.05-6.03-167.3-82.18-0.92-142.99-55.93-0.51-137.5-59.380.09-40.0-18.185.62-66.534.8564.12-1.325.7120.0010.77100.0-20.000-150.034.3826.9615.91
21Q2 (10)28.5761.87-7.09.31332.7517.258.96313.849.08.96470.2517.282.14565.2229.71.36718.1818.260.1536.360.016.79199.296.0664.981.396.21108.338.338.330.000027.08-5.870
21Q1 (9)17.65-39.99-48.13-4.00-155.33-130.26-4.19-176.04-127.01-2.42-143.21-114.59-0.46-138.98-113.22-0.22-128.57-108.430.11-15.38-31.255.61-60.41-77.5664.09-3.8397.56100.00-22.2214.29-0.00100.0-100.028.775.0412.43
20Q4 (8)29.4130.65-13.197.23359.14-10.195.51230.88-14.315.60269.18-12.911.18300.0-11.940.77340.62-23.00.1318.18-13.3314.17164.37-8.7666.649.8680.4128.57114.2912.5-28.57-171.430.027.39-7.6510.09
20Q3 (7)22.51-26.7312.44-2.79-135.1425.0-4.21-151.22-173.86-3.31-143.32-158.07-0.59-135.76-150.0-0.32-127.83-135.960.11-26.67-26.675.36-66.14-66.560.66-0.8562.0260.00-40.0190.040.000-73.3329.6609.16
20Q2 (6)30.72-9.730.827.94-39.94-15.358.22-47.0-23.397.64-53.95-28.81.65-52.59-35.041.15-55.94-38.50.15-6.25-11.7615.83-36.68-20.1361.1888.5960.07100.0014.2920.00.00-100.0-100.00.00-100.0-100.0
20Q1 (5)34.030.4425.1113.2264.2297.0215.51141.21125.7616.59158.01141.483.48159.7124.522.61161.0126.960.166.670.025.0060.9843.0232.44-12.18-14.587.50-23.44-12.512.50143.75025.592.853.48
19Q4 (4)33.8869.230.08.05316.40.06.4312.810.06.4312.810.01.3413.560.01.0012.360.00.150.00.015.53-2.940.036.94-1.340.0114.29271.430.0-28.57-119.050.024.88-8.430.0
19Q3 (3)20.02-34.30.0-3.72-139.660.05.70-46.880.05.70-46.880.01.18-53.540.00.89-52.410.00.15-11.760.016.00-19.270.037.44-2.040.0-66.67-180.00.0150.00800.00.027.1710.940.0
19Q2 (2)30.4712.020.09.3839.790.010.7356.190.010.7356.190.02.5463.870.01.8762.610.00.176.250.019.8213.390.038.220.740.083.33-16.670.016.6700.024.49-0.970.0
19Q1 (1)27.200.00.06.710.00.06.870.00.06.870.00.01.550.00.01.150.00.00.160.00.017.480.00.037.940.00.0100.000.00.00.000.00.024.730.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)31.106.9510.0116.536.26-6.5812.11-9.0811.90-11.069.58-20.566.86-14.360.55-5.1719.14-7.2239.91-21.3482.3527.7317.65-50.330.00028.6810.35
2022 (9)29.0832.918.59468.876.70-19.9113.32831.4713.38691.7212.06761.438.01641.670.5813.7320.6397.2350.74-17.3564.47-35.5335.5300.00025.99-2.66
2021 (8)21.88-24.891.51-76.228.374.721.43-76.631.69-73.841.40-74.911.08-71.880.51-10.5310.46-28.861.39-7.88100.00-3.450.0000.00026.70-0.74
2020 (7)29.134.046.3520.727.99-14.556.12-18.516.46-13.985.58-15.713.84-22.110.57-10.9414.69-14.9466.6480.4103.5745.94-3.5700.00026.906.75
2019 (6)28.0064.135.2609.35-33.227.5107.5106.6204.9300.644.9217.2781.4136.94-1.5570.97-45.1629.0300.00025.20-1.49
2018 (5)17.06-13.31-6.11014.01-21.47-4.720-4.190-3.420-2.4500.617.029.52-6.5837.5232.07129.4154.06-29.4100.00025.58-8.68
2017 (4)19.682455.84-6.58017.83-17.59-7.990-7.940-5.660-4.4200.5726.6710.19028.4129.0284.00-18.416.0000.00028.01-8.13
2016 (3)0.77-95.21-26.22021.6418.66-25.490-25.490-14.030-11.3100.45-6.25-3.73022.02-9.16102.94-10.34-2.9400.00030.4911.97
2015 (2)16.061144.96-9.80018.24-14.37-8.600-8.710-5.070-4.1700.4820.09.75024.2447.18114.818.52-14.8100.00027.23-7.51
2014 (1)1.290-26.41021.30-7.39-24.700-23.950-11.010-9.6300.402.56-3.25016.4736.34105.801.33-7.2500.00029.445.6

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