玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)8.355.3-7.431.91-9.05-29.260.01-99.76-99.54-0.02-100.62-101.1-0.01-100.55-101.30.14-89.47-78.790.33-5.7113.792.15-65.71-54.7452.51-2.72-1.650.00-100.0-100.00.00-100.0100.08.93-3.46-14.55
23Q3 (19)7.93-9.9936.962.10-12.131135.294.1792.1743.33.2291.6754.071.81123.4686.61.3390.066.250.3520.699.376.2735.4217.8653.98-14.7533.1550.00-53.57700.050.00750.0-46.679.25-0.32-13.95
23Q2 (18)8.8112.23-13.462.3954.19-53.592.1714.21-56.511.6810.53-58.10.8119.12-70.650.7018.64-65.00.293.57-38.34.635.95-28.7763.32-2.4939.5107.6919.665.13-7.69-138.46-215.389.28-3.3317.17
23Q1 (17)7.85-12.97-23.261.55-42.59-63.791.90-12.84-65.011.52-16.48-65.060.68-11.69-72.020.59-10.61-66.670.28-3.45-28.214.37-8.0-40.8764.9421.6345.2890.00-29.2915.7120.00173.33-10.09.60-8.130.21
22Q4 (16)9.0255.79-4.552.701488.24-35.12.18-25.09-52.091.82-12.92-50.140.77-20.62-64.520.66-17.5-59.760.29-9.38-30.954.75-10.71-25.6753.3931.722.12127.271936.3636.05-27.27-129.09-381.8210.45-2.7914.21
22Q3 (15)5.79-43.12-19.470.17-96.7-93.542.91-41.6813.232.09-47.880.00.97-64.86-33.10.80-60.0-27.930.32-31.91-34.695.32-18.1527.8840.54-10.698.836.25-93.9-94.0593.753943.75010.7535.7347.87
22Q2 (14)10.18-0.4941.985.1520.3369.974.99-8.198.024.01-7.8296.572.7613.58105.972.0012.9992.310.4720.514.446.50-12.0454.0345.391.54-6.87102.4431.71-15.38-2.44-110.9888.417.92-17.337.9
22Q1 (13)10.238.2541.14.282.8862.125.4319.34152.564.3519.18152.912.4311.98116.961.777.93103.450.39-7.14-13.337.3915.6588.0444.702.248.3177.78-16.86-37.7822.22129.63188.899.584.731.96
21Q4 (12)9.4531.4318.874.1658.1737.294.5577.0477.733.6574.6477.182.1749.6676.421.6447.7570.830.42-14.295.06.3953.6137.1243.7217.37-15.2793.55-10.91-19.829.680158.069.1525.869.32
21Q3 (11)7.190.28-10.92.63-13.2-0.382.571.9810.782.092.459.421.458.2129.461.116.7326.140.498.8922.54.16-1.42-7.1437.25-23.57-16.42105.00-13.26-6.670.00100.0100.07.27-0.95-7.97
21Q2 (10)7.17-1.1-43.413.0314.77-42.832.5217.21-17.112.0418.6-3.771.3419.6459.521.0419.5442.470.450.055.174.227.38-32.4848.7418.1-4.36121.05-3.16-32.21-21.0515.7973.217.341.1-34.93
21Q1 (9)7.25-8.811.682.64-12.87116.392.15-16.02-6.111.72-16.5-6.011.12-8.9425.840.87-9.3711.540.4512.525.03.93-15.67-18.841.27-20.0257.16125.007.14132.14-25.00-50.0-154.177.26-13.26-15.68
20Q4 (8)7.95-1.4922.313.0314.77450.912.5610.34220.02.067.85296.151.239.82373.080.969.09220.00.400.014.294.664.0239.9451.6015.7720.76116.673.794.44-16.67-33.33-183.338.375.95-1.06
20Q3 (7)8.07-36.31-4.272.64-50.1936.792.32-23.68-50.01.91-9.91-45.581.1233.33-31.710.8820.55-30.710.4037.9325.04.48-28.32-41.5144.57-12.541.53112.50-37.0155.68-12.5084.09-120.837.90-29.96-7.6
20Q2 (6)12.6777.715.65.30334.4362.583.0432.7510.142.1215.85-82.140.84-5.62-84.00.73-6.41-80.220.29-19.44-3.336.2529.132.4650.9694.067.56178.57231.6347.06-78.57-270.24-266.6711.2831.0110.7
20Q1 (5)7.139.69-1.661.22121.82166.672.29186.25-69.471.83251.92-75.470.89242.31-72.530.78160.0-66.810.362.8620.04.8445.35-57.9926.26-38.54-45.2953.85-10.26315.3846.15130.77-63.088.611.77-33.41
19Q4 (4)6.50-22.890.00.55-71.50.00.80-82.760.00.52-85.190.00.26-84.150.00.30-76.380.00.359.370.03.33-56.530.042.73-2.670.060.0036.360.020.00-66.670.08.46-1.050.0
19Q3 (3)8.43-23.080.01.93-40.80.04.6468.120.03.51-70.430.01.64-68.760.01.27-65.580.00.326.670.07.6625.570.043.90-7.340.044.00-63.760.060.00380.00.08.55-16.090.0
19Q2 (2)10.9651.170.03.26278.140.02.76-63.20.011.8759.120.05.2562.040.03.6957.020.00.300.00.06.10-47.050.047.38-1.290.0121.43585.710.0-21.43-117.140.010.19-21.190.0
19Q1 (1)7.250.00.0-1.830.00.07.500.00.07.460.00.03.240.00.02.350.00.00.300.00.011.520.00.048.000.00.0-25.000.00.0125.000.00.012.930.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)8.23-8.662.00-40.481.50-3.012.12-48.171.65-49.073.31-52.242.91-42.941.32-8.334.41-28.0652.51-1.6594.1214.055.88-68.110.0509.26-2.22
2022 (9)9.0116.713.368.741.5418.844.0940.553.2438.466.9314.935.1013.841.44-17.246.1331.5553.3922.1282.52-22.818.4500.0009.4722.67
2021 (8)7.72-11.263.095.821.30-27.572.9115.482.3418.786.0349.634.4839.561.7425.184.66-6.0543.72-15.27106.90-8.37-5.7500.0007.72-12.87
2020 (7)8.705.842.92189.111.79-24.692.52-33.161.97-64.54.03-61.213.21-58.791.396.924.96-29.1451.6020.76116.67329.55-16.6700.0008.86-10.6
2019 (6)8.22-0.961.01-41.282.38-5.793.7783.015.55215.3410.39175.67.79132.541.30-21.697.0032.8342.73-3.5227.16-67.5472.84346.140.0009.919.99
2018 (5)8.3022.961.7295.452.53-2.582.0654.891.7677.783.7763.913.3541.351.66-11.75.2716.0844.29223.0583.6727.3316.33-52.380.0609.0111.65
2017 (4)6.7518.210.88-10.22.594.681.33-38.710.99-45.62.30-51.062.37-37.631.885.624.54-12.6913.71-57.6165.7147.8634.29-38.290.0008.0711.77
2016 (3)5.7143.470.9802.48-20.062.1701.8204.7003.8001.7839.065.20032.34-43.844.44-43.8655.56166.670.0007.22-9.75
2015 (2)3.98-39.79-6.3803.1018.95-8.050-8.590-18.550-10.2201.28-7.25-4.11057.54-26.8879.17375.020.83-75.00.0008.0013.8
2014 (1)6.6100.0902.6122.150.5700.3800.8901.1601.38-16.363.9466.2478.6933.9916.67-88.5483.3300.0007.0317.95

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