玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)31.0818.2642.0510.29170.7990.914.48-61.87146.153.71-39.97194.441.06-45.36100.00.79-39.69107.890.200.0-23.087.34-47.884.4238.09-24.17-33.16225.00639.29-19.64-125.00-291.6730.5626.3337.4932.11
23Q3 (19)26.2835.53176.633.80-67.74127.111.75-18.85430.996.18-41.75348.191.94-46.41308.61.31-45.19362.00.20-9.09-9.0914.06-18.071662.2250.23-9.85-25.4330.43-61.96-92.1565.22226.09122.6819.154.1315.64
23Q2 (18)19.39-0.1549.9611.78420.98308.514.48512.54946.7810.61452.491868.333.62511.361673.912.39559.622755.560.2215.79-8.3317.163058.621872.4155.723.63-12.9580.00-20.0-75.3820.000108.8918.392.8518.42
23Q1 (17)19.42-11.2420.47-3.67-168.0958.48-3.51-292.86-119.37-3.01-338.8911.21-0.88-266.041.12-0.52-236.84-4.00.19-26.9218.75-0.58-114.57-130.5353.77-5.65-10.58100.00-64.29-78.57-0.00100.0100.017.88-10.29-12.74
22Q4 (16)21.88130.3254.35.39138.45459.331.82151.27295.71.26150.6329.090.53156.99330.430.38176.0522.220.2618.184.03.98542.22231.6756.99-15.39-8.35280.00-27.7440.0-180.0037.39-260.019.9320.355.79
22Q3 (15)9.50-26.53-42.7-14.02-148.14-694.07-3.55-107.6-231.0-2.49-315.0-208.26-0.93-304.35-189.42-0.50-455.56-174.630.22-8.33-18.52-0.90-203.45-120.4167.365.23-5.42387.5019.23352.08-287.50-27.78-2112.516.566.6321.23
22Q2 (14)12.93-19.79-24.16-5.6536.09-242.68-1.71-6.87-160.85-0.6082.3-125.1-0.2374.16-121.3-0.0982.0-111.840.2450.0-20.00.87-54.21-81.864.016.456.9325.00-30.36136.36-225.0038.64-500.015.53-24.2119.92
22Q1 (13)16.1213.68-4.1-8.84-489.33-337.62-1.60-72.040.0-3.39-516.36-32.42-0.89-286.96-21.92-0.50-455.56-13.640.16-36.0-15.791.9058.3362.3960.13-3.329.31466.67133.33366.67-366.67-633.33-1000.020.498.767.28
21Q4 (12)14.18-14.48-26.03-1.50-163.56-123.89-0.93-134.32-126.27-0.55-123.91-116.37-0.23-122.12-114.84-0.09-113.43-108.650.25-7.41-13.791.20-72.79-78.1462.18-12.6920.88200.00133.3317.65-50.00-450.028.5718.8437.9230.56
21Q3 (11)16.58-2.76-29.862.36-40.4-80.182.71-3.56-72.232.30-3.77-67.471.04-3.7-76.790.67-11.84-76.740.27-10.0-32.54.41-7.74-61.0871.2218.9411.785.71-37.66-30.2314.29138.1162.513.665.4813.27
21Q2 (10)17.051.43-15.053.96296.04-1.492.81275.62-20.622.39193.36-32.491.08247.95-14.960.76272.73-17.390.3057.8925.04.78308.55-26.1259.8828.7710.66137.5037.520.31-37.50-12.5-162.512.95-32.20
21Q1 (9)16.81-12.31-2.04-2.02-132.1782.33-1.60-145.282.49-2.56-176.1973.88-0.73-147.163.32-0.44-142.3166.920.19-34.4835.711.17-78.69126.946.50-9.612.56100.00-41.18-15.38-33.3352.38-22.2219.1032.360
20Q4 (8)19.17-18.91-16.226.28-47.2717.163.54-63.731870.03.36-52.48380.01.55-65.4545.831.04-63.89352.170.29-27.526.095.49-51.54114.4551.44-19.3219.66170.0038.370-70.00-206.25014.4319.650
20Q3 (7)23.6417.7922.3611.91196.2719750.09.76175.71687.17.0799.72751.814.48252.761500.02.88213.041052.00.4066.6781.8211.3375.12181.8463.7617.8326.16122.867.50-22.86-60.0-122.8612.060-34.81
20Q2 (6)20.0716.9617.994.02135.17691.183.54138.7349.373.54136.12145.831.27163.82144.230.92169.17124.390.2471.434.356.47248.7419.1554.1130.99-0.9114.29-3.3385.71-14.2947.62-110.20.000-100.0
20Q1 (5)17.16-25.021.62-11.43-313.25-2830.77-9.14-4470.0-970.48-9.80-1500.0-1309.88-1.99-929.17-763.33-1.33-678.26-575.00.14-39.13-39.13-4.35-269.92-214.1741.31-3.91-35.76118.180336.36-27.270-118.180.000-100.0
19Q4 (4)22.8818.430.05.368833.330.0-0.20-116.130.00.70-15.660.00.24-14.290.00.23-8.00.00.234.550.02.56-36.320.042.99-14.940.00.0000.00.00-100.00.00.00-100.00.0
19Q3 (3)19.3213.580.00.06108.820.01.24-47.680.00.83-42.360.00.28-46.150.00.25-39.020.00.22-4.350.04.02-25.970.050.54-7.440.00.00100.00.0100.00-28.570.018.5010.510.0
19Q2 (2)17.0120.550.0-0.68-74.360.02.37125.710.01.4477.780.00.5273.330.00.4146.430.00.230.00.05.4342.520.054.60-15.10.0-40.0020.00.0140.00-6.670.016.7420.780.0
19Q1 (1)14.110.00.0-0.390.00.01.050.00.00.810.00.00.300.00.00.280.00.00.230.00.03.810.00.064.310.00.0-50.000.00.0150.000.00.013.860.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)23.9557.055.8002.283.047.2504.6905.7604.1000.83-7.789.93609.2938.09-33.1679.63-81.920.3700.129.0120.3613.17
2022 (9)15.25-5.46-5.1602.2118.72-1.130-1.060-1.510-0.7300.90-11.761.40-54.9856.99-8.35440.00340.0-350.0000.115.5817.9914.15
2021 (8)16.13-22.531.04-82.071.87-6.641.04-76.20.73-77.331.17-77.590.94-75.21.02-7.273.11-53.0262.1820.88100.00-23.640.0000.10015.763.89
2020 (7)20.8215.095.80510.532.00-15.094.37280.03.22238.955.22286.673.79221.191.1020.886.6265.551.4419.66130.9563.69-33.3300.00015.17-7.05
2019 (6)18.09-17.360.95-86.692.35192.241.15-87.180.95-84.991.35-89.441.18-85.060.91-25.414.00-59.9242.99-35.2180.00-0.2220.00-3.480.00016.3213.33
2018 (5)21.8914.197.1448.750.81-17.588.97231.06.33210.2912.78246.347.90230.541.228.939.98155.2466.351.4180.18-53.9720.7200.10014.406.75
2017 (4)19.17-0.264.80-20.790.9811.772.71-54.32.04-47.423.69-55.382.39-56.471.12-20.03.91-43.565.439.95174.1970.0-74.1900.00013.496.3
2016 (3)19.226.256.0637.410.87-18.345.934.43.88-10.398.27-18.285.49-22.891.40-15.156.921.4759.5132.95102.4731.97-2.4700.00012.694.02
2015 (2)18.094.694.4140.891.07-28.05.6816.634.3327.3510.1251.57.1244.721.6513.796.825.944.7614.1877.6520.5622.35-37.20.00012.20-4.31
2014 (1)17.2803.1301.49-2.234.8703.4006.6804.9201.453.576.4481.4139.2022.2764.41-14.1235.5942.370.00012.754.17

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