玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)27.8717.134.1213.7840.7636.177.73-49.8418.387.04-42.0613.922.51-54.53-21.811.62-50.91-11.960.22-18.52-24.1410.11-41.3222.8458.05-7.84-30.98177.78177.9814.6-77.78-312.35-41.0920.94-2.3815.69
23Q3 (19)23.8014.0921.619.7914.6426.3215.4118.083.712.1514.842.15.52-1.6-21.263.306.45-15.170.27-6.9-15.6217.2316.034.6862.99-18.71-17.7863.95-2.5222.7436.636.49-23.5221.451.376.4
23Q2 (18)20.861.074.28.54-11.41-3.7213.0542.9410.2210.5833.758.295.6141.67-2.433.1041.55-0.320.297.41-6.4514.8534.5111.0777.49-15.04-13.6465.61-38.01-12.1134.39690.4535.6721.168.1811.9
23Q1 (17)20.64-0.6717.549.64-4.7469.429.1339.822.477.9127.994.913.9623.364.212.1919.020.920.27-6.9-3.5711.0434.144.1591.218.446.78105.83-31.7867.86-5.8389.43-116.2419.568.07-7.03
22Q4 (16)20.786.1821.4510.1230.5860.386.53-56.0611.626.18-48.0724.353.21-54.2118.891.84-52.717.20.29-9.38-6.458.23-50.09.4484.119.7914.9155.13197.7244.05-55.13-215.1-616.6718.10-10.22-7.08
22Q3 (15)19.57-2.2519.47.75-12.6327.4714.8625.5192.2411.9021.882.87.0121.9192.053.8925.0892.570.323.236.6716.4623.1174.9276.61-14.62-6.4852.11-30.2-33.947.8988.92126.1720.166.618.56
22Q2 (14)20.0214.0119.528.8755.8940.1311.8432.88112.579.7729.5870.515.7551.3283.123.1143.3279.770.3110.716.913.3726.1380.9289.735.051.1474.6518.41-34.425.35-29.32283.818.91-10.128.99
22Q1 (13)17.562.63-2.775.69-9.83-17.188.9152.3138.577.5451.7140.153.8040.7444.492.1738.2246.620.28-9.683.710.6040.9626.7985.4216.69-0.2863.04-41.46-40.8435.87566.3647.0121.048.016.21
21Q4 (12)17.114.39-15.716.313.78-16.865.85-24.3281.114.97-23.6667.912.70-26.0398.531.57-22.28106.580.313.3329.177.52-20.0937.2373.20-10.64-10.98107.6936.62-54.07-7.69-136.3294.2819.484.9-8.07
21Q3 (11)16.39-2.15-21.776.08-3.95-37.197.7338.782.666.5113.611.723.6516.2411.622.0216.7618.130.303.4515.389.4127.33-3.8881.92-7.66-19.3778.82-30.73-38.7921.18253.53173.6118.577.03-4.92
21Q2 (10)16.75-7.25-31.916.33-7.86-50.625.57-13.37-51.485.736.51-39.753.1419.39-39.851.7316.89-41.360.297.41-3.337.39-11.6-45.3488.723.57-6.06113.796.791.24-13.79-110.34-19.2117.35-12.420
21Q1 (9)18.06-11.034.576.87-9.4953.016.4399.073.045.3881.760.02.6393.3817.941.4894.7410.450.2712.517.398.3652.55-9.1385.664.1727.32106.56-54.5646.88-6.5695.12-123.8919.81-6.510
20Q4 (8)20.30-3.10.647.59-21.59-11.953.23-57.1-2.712.96-53.750.01.36-58.41-12.820.76-55.56-16.480.24-7.69-14.295.48-44.02-4.8682.23-19.06-4.74234.4882.1-9.4-134.48-367.4915.3321.198.50
20Q3 (7)20.95-14.843.879.68-24.4918.487.53-34.41-19.816.40-32.7-18.373.27-37.36-32.991.71-42.03-36.90.26-13.33-23.539.79-27.59-15.16101.607.5815.56128.7714.5648.89-28.77-148.63-328.0819.5300
20Q2 (6)24.6042.4425.3812.82185.5260.8511.4883.9720.219.5176.7717.995.22134.0817.32.95120.1517.530.3030.430.013.5246.9613.2394.4440.3713.8112.4054.9334.6-11.57-142.15-170.140.0000
20Q1 (5)17.27-14.38-2.544.49-47.91-18.666.2487.95-10.985.3881.76-8.972.2342.95-23.11.3447.25-18.790.23-17.86-11.549.2059.72-6.8867.28-22.06-19.9272.55-71.97-8.227.45117.2830.920.0000
19Q4 (4)20.170.00.08.625.510.03.32-64.640.02.96-62.240.01.56-68.030.00.91-66.420.00.28-17.650.05.76-50.090.086.32-1.820.0258.82199.260.0-158.82-1359.240.00.0000.0
19Q3 (3)20.172.80.08.172.510.09.39-1.680.07.84-2.730.04.889.660.02.717.970.00.3413.330.011.54-3.350.087.925.940.086.493.570.012.61-23.540.00.0000.0
19Q2 (2)19.6210.720.07.9744.380.09.5536.230.08.0636.380.04.4553.450.02.5152.120.00.3015.380.011.9420.850.082.99-1.230.083.515.660.016.49-21.330.00.0000.0
19Q1 (1)17.720.00.05.520.00.07.010.00.05.910.00.02.900.00.01.650.00.00.260.00.09.880.00.084.020.00.079.030.00.020.970.00.00.000.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)23.0417.8510.2625.271.6418.511.517.879.546.5916.89-11.5210.16-6.621.04-12.6113.479.3358.05-30.9889.1116.2610.89-53.360.123.1820.776.46
2022 (9)19.5514.668.1928.371.39-9.4710.6766.728.9558.4119.0963.5810.8860.471.192.5912.3250.6184.1114.976.65-23.0723.356158.680.124.6719.513.83
2021 (8)17.05-18.936.38-28.641.53-23.776.40-12.695.65-9.3111.67-1.526.781.51.1612.628.18-15.5873.20-10.9899.63-18.270.3700.110.5618.79-4.96
2020 (7)21.037.858.9416.712.01-1.857.33-0.956.23-0.4811.85-13.316.68-12.571.03-11.979.69-1.2282.23-4.74121.9017.64-21.9000.110.7819.7710.51
2019 (6)19.5014.647.66254.632.04-12.667.4064.816.2657.2913.67127.087.64117.051.1744.449.8132.9386.32-1.46103.62115.73-3.6200.1186.6417.89-25.58
2018 (5)17.010.122.16-37.932.34-18.194.49100.453.98115.146.02114.233.5290.270.81-5.817.3834.4387.603.8448.03-69.3551.9700.06024.049.42
2017 (4)16.99-13.973.48-40.02.86-18.042.24-67.011.85-68.72.81-68.921.85-66.240.86-2.275.49-48.584.3621.82156.7283.97-55.2200.00021.97-0.72
2016 (3)19.75-1.055.80-14.23.49-5.896.79-25.555.91-22.959.04-27.975.48-28.460.88-7.3710.66-19.9769.25-10.9185.1914.9114.81-42.730.00022.133.95
2015 (2)19.9637.856.76131.513.71-23.869.1267.657.6776.7312.5550.847.6648.740.95-12.0413.3222.8877.7316.9874.1338.5125.87-44.350.00021.2912.88
2014 (1)14.4802.9204.87-21.955.4404.3408.3205.1501.086.9310.8427.5366.45-24.8853.528.8346.48-8.540.00018.86-1.51

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