玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)27.86-7.01-10.136.49-34.64-12.310.08-27.0132.984.87-60.6-9.480.60-61.0415.380.38-58.72.70.070.016.6716.09-17.917.9183.358.1331.5165.71-8.0-31.037.1430.0680.018.733.94-3.4
23Q3 (19)29.9611.5418.79.9372.11298.5913.8188.498.4212.36122.396.51.5492.562.110.9280.3943.750.07-12.5-22.2219.6056.4257.5677.081.2329.1671.43-6.83614.2928.5742.86-68.2518.0225.9317.62
23Q2 (18)26.861.36-3.215.77-3.995.687.33-16.13-27.935.56-9.89-28.530.80-12.09-27.270.51-13.56-31.080.08-11.11-11.1112.53-9.27-20.976.149.9821.476.6713.4742.8820.00-32.73-56.8414.31-2.39-5.61
23Q1 (17)26.50-14.5217.736.01-18.78145.318.7415.391.256.1714.6825.410.9175.040.00.5959.4625.530.0950.00.013.81-7.3842.5269.239.2323.6767.57-29.0527.6329.73524.32-36.8214.66-24.39-2.72
22Q4 (16)31.0022.8235.557.40942.25126.997.588.919.75.38-14.471245.00.52-45.26940.00.37-42.19362.50.06-33.33-33.3314.9119.8624.0463.386.217.8195.24852.3898.414.76-94.71-90.8419.3926.5719.99
22Q3 (15)25.24-9.0513.740.71-87.0-83.376.96-31.569.956.29-19.1526.310.95-13.6423.380.64-13.5116.360.090.0-10.012.44-21.4617.859.68-4.8516.6810.00-81.36-85.090.0094.21170.015.321.0610.45
22Q2 (14)27.7523.2819.775.46122.86180.1810.17122.54395.647.7858.13-84.061.1069.23200.920.7457.45204.230.090.00.015.8463.471000.062.7212.0422.2153.661.36-73.1746.34-1.52146.3415.160.6-25.87
22Q1 (13)22.51-1.574.122.45-24.859.374.57-33.86-3.994.921130.011.560.651200.0-1.520.47487.5-9.620.090.0-18.189.69-19.38-1.6255.984.0543.3952.9410.2911.7647.06-9.5-10.5915.07-6.75-6.57
21Q4 (12)22.873.0664.653.26-23.65106.336.919.16180.350.40-91.97103.130.05-93.51103.250.08-85.45107.770.09-10.028.5712.0213.831154.3953.805.1828.448.00-28.0376.052.0056.0-55.716.1616.51-39.38
21Q3 (11)22.19-4.23-20.834.27162.7-43.376.33284.01-59.344.98-89.8-58.530.77170.64-56.250.55177.46-56.690.1011.110.010.56633.33-49.0651.15-0.3319.7166.67-66.6735.6333.33133.33-36.5613.87-32.18-9.94
21Q2 (10)23.177.172.12-6.81-404.02-282.57-3.44-172.27-147.8448.811006.8666.25-1.09-265.15-221.11-0.71-236.54-204.410.09-18.18-10.01.44-85.38-88.5751.3231.4511.25200.00322.22271.43-100.00-290.0-300.020.4526.780
21Q1 (9)21.6255.65-20.752.2441.77351.694.76155.3517.244.41134.5648.480.66142.86112.90.52150.4985.710.1157.1457.149.85964.04-16.2439.04-6.83-5.8847.37372.37360.5352.63-55.17-55.4716.13-39.50
20Q4 (8)13.89-50.45-37.231.58-79.05121.7-8.60-155.23-69.63-12.76-206.24-100.0-1.54-187.5-120.0-1.03-181.1-151.220.07-30.0-12.5-1.14-105.5-155.6141.90-1.94-1.53-17.39-135.38-112.42117.39123.42393.4826.6673.120
20Q3 (7)28.0323.5326.437.54102.14100.015.57116.5585.812.0188.5465.431.7695.5674.261.2786.7667.110.100.011.1120.7364.5247.1342.73-7.37-3.7849.15-8.728.8452.545.08-4.1915.40010.87
20Q2 (6)22.69-16.83-20.083.73519.19.717.1977.09-29.926.37114.48-27.70.90190.32-17.430.68142.86-18.070.1042.8611.1112.607.14-22.7946.1311.21-5.5753.85396.1571.3350.00-57.69-23.910.000-100.0
20Q1 (5)27.2823.2716.53-0.8987.77-162.244.06180.083.312.97146.55-2.940.31144.29-22.50.28168.29-22.220.07-12.5-22.2211.76473.6621.7441.48-2.51-3.47-18.18-112.99-150.91118.18395.4583.840.000-100.0
19Q4 (4)22.13-0.180.0-7.28-293.10.0-5.07-160.50.0-6.38-187.880.0-0.70-169.310.0-0.41-153.950.00.08-11.110.02.05-85.450.042.55-4.190.0140.00210.00.0-40.00-172.940.00.00-100.00.0
19Q3 (3)22.17-21.910.03.7710.880.08.38-18.320.07.26-17.590.01.01-7.340.00.76-8.430.00.090.00.014.09-13.660.044.41-9.090.045.1643.70.054.84-16.550.013.89-23.810.0
19Q2 (2)28.3921.270.03.40137.760.010.26161.070.08.81187.910.01.09172.50.00.83130.560.00.090.00.016.3268.940.048.8513.680.031.43-12.00.065.712.220.018.2336.960.0
19Q1 (1)23.410.00.01.430.00.03.930.00.03.060.00.00.400.00.00.360.00.00.090.00.09.660.00.042.970.00.035.710.00.064.290.00.013.310.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)27.705.366.9688.624.06-8.589.8434.247.1415.723.8619.142.417.590.31-6.0615.2616.3183.3531.5170.6740.0529.33-40.794.07-11.9816.271.88
2022 (9)26.2917.213.69269.04.4419.697.3389.96.17-54.83.24710.02.24409.090.33-13.1613.1251.563.3817.8150.4698.4749.54-33.574.63-7.8415.97-3.15
2021 (8)22.43-4.351.00-70.933.71-23.333.86-33.2213.65301.470.40-71.430.44-63.640.3811.768.66-28.4353.8028.425.42-57.2474.5883.955.02-17.5616.49-8.29
2020 (7)23.45-2.413.44413.434.8412.655.7820.923.40-5.561.40-23.51.21-23.420.34-2.8612.1011.1141.90-1.5359.46322.8240.54-52.836.09-4.3617.9810.71
2019 (6)24.039.930.67-52.484.3078.074.78-54.213.60-62.31.83-68.231.58-62.290.35-10.2610.89-27.0142.55-13.014.064.8385.94-0.756.376.0416.2421.28
2018 (5)21.8634.861.4102.4120.5910.44288.19.55651.975.76372.134.19229.920.39-32.7614.92141.0348.91-15.2813.41086.59-78.046.01-1.3213.3933.63
2017 (4)16.2114.15-7.9302.00-32.642.69-87.851.27-94.311.22-96.011.27-91.910.58-14.716.19-76.6257.73-24.61-294.290394.29133.746.09010.02-26.65
2016 (3)14.209.06-15.2002.9727.0722.14022.31030.54015.7000.68-23.626.47076.58-43.31-68.680168.6800.00013.666.8
2015 (2)13.021.64-8.5102.347.02-8.360-7.740-14.490-6.3400.893.49-5.050135.0941.81101.903.54-1.9000.00012.7913.49
2014 (1)12.810-5.4402.18-27.44-5.530-5.750-9.710-4.7100.8626.47-2.57095.26-0.9398.410.621.59-27.660.00011.27-11.4

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