玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)22.28-39.04-27.07-3.03-115.67-138.16-1.39-107.26-116.03-0.60-103.91-107.41-0.07-102.63-106.67-0.03-101.55-104.170.08-33.33-11.1115.94-48.08-16.5942.880.61-17.89200.0095.24133.33-100.000-1500.044.2744.968.08
23Q3 (19)36.5541.07-15.5319.34613.65-27.2719.14653.54-15.6115.33662.69-32.52.661008.33-34.641.94646.15-32.40.1250.0-7.6930.7053.5-2.8542.62-5.12-5.23102.442.44-12.20.000100.030.54-21.7315.33
23Q2 (18)25.91-18.47236.232.71-72.87103.992.54-77.08103.892.01-77.31103.080.24-78.95107.060.26-66.67110.360.08-11.11100.020.00-19.48153.0544.92-9.3611.05100.006.25-4.760.00-100.0100.039.02-0.99-46.25
23Q1 (17)31.784.0317.059.9925.82692.8611.0827.8241.988.869.38170.121.148.57307.140.788.33212.00.090.028.5724.8429.9843.549.56-5.0983.4994.129.8182.3511.7664.71-82.3539.41-3.78-15.28
22Q4 (16)30.55-29.442.097.94-70.14227.048.67-61.77252.118.10-64.33248.621.05-74.2338.640.72-74.91300.00.09-30.7728.5719.11-39.53105.9352.2216.12141.6585.71-26.53-14.297.14142.86142.8640.9654.68-19.94
22Q3 (15)43.27327.5741.0426.59139.17157.8922.68134.74196.3522.71134.77196.114.07219.71436.362.87214.34381.370.13225.0225.031.60183.822026.8344.9711.17153.21116.6711.11-41.67-16.67-233.3383.3326.48-63.53-60.87
22Q2 (14)-19.02-170.06-1393.88-67.89-5488.1-88.79-65.29-2115.12-104.93-65.31-2091.16-145.25-3.40-1314.29-159.54-2.51-1104.0-124.110.04-42.860.0-37.70-317.79-289.4640.4549.76113.91105.00215.0-4.55-5.00-107.566.6772.6056.067.89
22Q1 (13)27.1526.28-29.461.26120.16-90.883.24156.84-77.973.28160.18-72.130.28163.64-76.670.25169.44-75.960.070.0-22.2217.3186.53-29.1427.0124.9994.8833.33-66.67-64.8166.67500.01166.6746.52-9.0717.98
21Q4 (12)21.50418.52-41.78-6.2586.39-146.43-5.7075.79-140.45-5.4576.94-148.32-0.4463.64-130.77-0.3664.71-129.270.0775.0-36.369.28665.85-58.521.6121.6825.57100.00-50.04.55-16.6783.33-483.3351.16-24.4120.09
21Q3 (11)-6.75-559.18-112.91-45.93-27.73-223.27-23.5426.11-162.96-23.6311.27-175.18-1.217.63-121.92-1.028.93-121.70.040.0-73.33-1.6483.06-103.7717.76-6.0811.84200.0081.82102.5-100.00-566.67067.680.58149.19
21Q2 (10)1.47-96.18-93.96-35.96-360.39-2281.46-31.86-316.59-383.45-26.63-326.25-335.66-1.31-209.17-236.46-1.12-207.69-234.940.04-55.56-42.86-9.68-139.62-139.1118.9136.44-0.89110.0016.11705.0-15.00-385.0-112.6967.2970.660
21Q1 (9)38.494.2236.9813.812.64045.7114.714.473450.011.774.34117800.01.20-16.0801.04-15.455100.00.09-18.1828.5724.439.2678.5813.86-19.47-31.2594.74-0.9605.2621.05039.43-7.440
20Q4 (8)36.93-29.3762.5413.46-63.88217.5514.09-62.32219.8111.28-64.11197.411.43-74.09258.891.23-73.83270.830.11-26.6783.3322.36-48.62940.017.218.38-33.6395.65-3.15-4.354.350042.6056.85-21.69
20Q3 (7)52.29114.7455.6737.262567.55293.4537.39232.65296.531.43178.14230.495.52475.0367.84.70466.27374.750.15114.2950.043.5275.84146.0115.88-16.77-21.3998.77643.21-1.230.00-100.0027.160-28.07
20Q2 (6)24.35-13.354.69-1.51-331.4379.411.2456100.0249.6711.30113100.0255.860.960257.380.834050.0280.430.070.00.024.7580.92390.119.08-5.36-19.15-18.180-118.18118.18000.000-100.0
20Q1 (5)28.1023.6841.42-0.3596.9497.490.02100.17100.14-0.0199.9199.930.00100.0100.00.02102.78102.530.0716.6716.6713.68536.281089.5720.16-22.25-9.190.00-100.0-100.00.00000.00-100.0-100.0
19Q4 (4)22.72-32.360.0-11.45-220.910.0-11.76-224.710.0-11.58-221.770.0-0.90-176.270.0-0.72-172.730.00.06-40.00.02.15-87.850.025.9328.370.0100.000.00.00.0000.054.4044.070.0
19Q3 (3)33.5944.410.09.47229.20.09.43225.570.09.51231.170.01.18293.440.00.99315.220.00.1042.860.017.69250.30.020.20-14.410.0100.000.00.0-0.0000.037.76-21.040.0
19Q2 (2)23.2617.060.0-7.3347.420.0-7.5145.930.0-7.2547.80.0-0.6139.60.0-0.4641.770.00.0716.670.05.05339.130.023.606.310.0100.000.00.00.0000.047.82-16.780.0
19Q1 (1)19.870.00.0-13.940.00.0-13.890.00.0-13.890.00.0-1.010.00.0-0.790.00.00.060.00.01.150.00.022.200.00.0100.000.00.0-0.000.00.057.460.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)30.042.748.7063.5313.1110.919.2097.07.4764.93.9698.02.9389.030.3612.523.7836.2842.88-17.8995.00-15.185.0000.06-48.4137.44-6.24
2022 (9)29.2450.85.32011.82-18.654.6704.5302.0001.5500.3233.3317.4585.6452.22141.65112.00-41.05-12.0000.11-21.8439.93-23.94
2021 (8)19.39-50.31-10.91014.5369.91-5.780-5.910-1.680-1.3900.24-36.849.40-67.7421.6125.57190.00118.5-90.0000.14-48.1752.5038.27
2020 (7)39.0249.9617.4708.55-22.6720.02016.9907.9006.5600.3831.0329.14264.2517.21-33.6386.96-7.6113.0400.27-0.7337.97-20.47
2019 (6)26.0220.35-3.77011.06-12.94-3.880-3.760-1.340-0.9700.2916.08.00169.3625.9317.2894.12-3.41-0.0000.27-21.4547.74-7.86
2018 (5)21.62-30.19-10.36012.7021.08-10.560-8.460-2.570-2.0200.25-16.672.97-80.7122.1118.5597.442.562.56-48.720.34051.8119.02
2017 (4)30.97-18.094.32-68.7410.4915.44.50-68.993.67-69.521.30-72.971.17-71.320.30-9.0915.40-35.2718.65-5.4795.000.355.00-6.250.00043.5315.19
2016 (3)37.81-5.8513.82-25.869.092.9714.51-24.5812.04-24.564.81-28.644.08-27.40.33-5.7123.79-15.9119.730.5694.67-1.665.3390.220.00037.795.06
2015 (2)40.160.0218.64-4.218.834.3919.24-1.2315.96-2.036.74-10.615.62-8.320.35-5.4128.29-0.2519.62-10.096.26-3.742.8000.00035.9711.09
2014 (1)40.15019.4608.46-13.7619.48016.2907.5406.1300.3719.3528.367.6321.80-28.38100.00-7.320.0000.00032.38-3.57

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