玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)24.94-3.565.7216.02-8.9315.5817.10-21.747.297.66-56.77-49.641.14-53.85-40.310.88-51.65-38.030.1110.022.2225.22-17.917.2536.25-0.47-11.5993.7016.27-21.496.42-66.92133.1713.6210.19-25.45
23Q3 (19)25.8610.84-4.8617.5922.75-10.821.84-37.47-11.1517.72-41.77-12.062.47-39.01-27.571.82-38.51-23.850.100.0-16.6730.72-30.58-3.4936.42-11.77-16.4180.5996.350.4919.41-67.12-1.9812.36-7.6914.02
23Q2 (18)23.33-9.75-12.2314.33-7.19-27.8134.9390.04-0.3430.43113.240.24.05162.99-17.852.96150.85-12.170.1025.0-9.0944.2549.85.2641.2812.91-16.5741.04-51.11-27.559.03267.6936.0413.39-16.4228.26
23Q1 (17)25.859.586.0315.4411.4-16.3618.3858.31-8.6514.27-6.18-11.971.54-19.37-36.631.18-16.9-29.340.08-11.11-20.029.5437.338.4436.56-10.83-24.7783.95-29.67-8.4316.05182.9495.6216.02-12.3245.9
22Q4 (16)23.59-13.2126.4913.86-29.7210.7911.61-52.77-9.0115.21-24.5250.451.91-43.9936.431.42-40.5944.90.09-25.00.021.51-32.42-21.8441.00-5.9-19.21119.3548.8321.9-19.35-197.74-1027.118.2768.5429.3
22Q3 (15)27.182.26123.1519.72-0.65118.6324.58-29.8721.9220.15-33.658.333.41-30.83193.972.39-29.08184.520.129.09200.031.83-24.29-40.543.57-11.94-9.7680.2041.6679.7919.80-54.36-64.0610.843.83-44.64
22Q2 (14)26.589.02106.2119.857.53108.0735.0574.2211.2830.3787.35133.84.93102.88473.263.37101.8426.560.1110.0120.042.0454.33-4.6149.481.8113.2356.61-38.25-33.143.39428.72182.0210.44-4.92-49.64
22Q1 (13)24.3830.7285.418.4647.5682.4120.1257.6880.7716.2160.3468.852.4373.57252.171.6770.41221.150.1011.11100.027.24-1.02-38.6948.60-4.24-2.1991.68-6.370.748.21293.08-8.7610.98-22.29-48.4
21Q4 (12)18.6553.1234.9512.5138.6926.1112.76-36.7136.4710.11-45.6529.781.4020.69141.380.9816.67117.780.09125.080.027.52-48.56-34.650.755.121.197.91119.5-7.272.09-96.21133.6114.13-27.83-33.32
21Q3 (11)12.18-5.51-12.759.02-5.45-13.4420.1679.0463.7718.6043.1978.671.1634.8841.460.8431.2537.70.04-20.0-20.053.5021.418.6348.2810.48-2.744.61-47.28-47.3555.10258.16260.6719.58-5.55-6.58
21Q2 (10)12.89-1.98-12.199.54-5.73-15.6511.261.17-24.7812.9935.317.80.8624.64-6.520.6423.08-8.570.050.00.044.07-0.81-11.9743.70-12.05-15.5184.62-7.0211.815.3871.04-36.7220.73-2.580
21Q1 (9)13.15-4.85-8.8110.122.02-8.9911.1319.042.399.6023.236.790.6918.97-2.820.5215.56-10.340.050.00.044.435.58-1.3849.69-1.02-5.591.01-13.81-10.828.99244.81538.4921.280.422.95
20Q4 (8)13.82-1.0-4.829.92-4.8-8.49.35-24.05-26.27.79-25.17-32.440.58-29.27-40.210.45-26.23-40.790.050.0-16.6742.08-6.7-7.6450.201.17-6.01105.5924.6323.27-6.21-140.65-143.321.191.10
20Q3 (7)13.96-4.93.9510.42-7.873.1712.31-17.7714.1910.41-13.6113.650.82-10.877.890.61-12.86-4.690.050.00.045.10-9.911.5849.62-4.06-4.2584.7211.94-9.5715.28-37.16142.0920.9600.72
20Q2 (6)14.681.8-12.5711.311.71-15.0914.9737.72-9.9312.0534.04-6.30.9229.58-17.120.7020.69-19.540.050.0-16.6750.0611.122.7751.72-1.64-4.5875.69-25.84-5.3224.311285.2923.060.00-100.0-100.0
20Q1 (5)14.42-0.69-11.9711.122.68-15.510.87-14.21-11.558.99-22.03-11.080.71-26.8-16.470.58-23.68-20.550.05-16.67-16.6745.05-1.120.052.58-1.55-4.5102.0519.14-4.43-2.05-114.371.5220.6701.32
19Q4 (4)14.528.120.010.837.230.012.6717.530.011.5325.870.00.9727.630.00.7618.750.00.0620.00.045.562.610.053.413.070.085.66-8.570.014.34127.30.00.00-100.00.0
19Q3 (3)13.43-20.010.010.10-24.170.010.78-35.140.09.16-28.770.00.76-31.530.00.64-26.440.00.05-16.670.044.40-8.850.051.82-4.390.093.6917.20.06.31-68.060.020.814.10.0
19Q2 (2)16.792.50.013.321.220.016.6235.230.012.8627.20.01.1130.590.00.8719.180.00.060.00.048.718.120.054.20-1.560.079.94-25.140.019.76374.270.019.99-2.010.0
19Q1 (1)16.380.00.013.160.00.012.290.00.010.110.00.00.850.00.00.730.00.00.060.00.045.050.00.055.060.00.0106.780.00.0-7.200.00.020.400.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)24.96-2.4215.90-12.698.4322.6323.03-2.1717.28-17.29.18-28.066.83-24.110.38-9.5232.253.1736.25-11.5969.06-10.7130.9436.560.46-9.8813.7111.01
2022 (9)25.5867.8518.2168.616.87-71.7323.5473.3420.8771.0712.76200.949.00200.00.4282.6131.26-19.7441.00-19.2177.34-2.7422.6611.070.5149.1312.35-30.7
2021 (8)15.247.1710.801.0324.31-22.9513.5814.512.2024.494.2443.243.0031.580.2315.038.95-14.5150.751.179.52-11.8420.40108.010.341625.8317.82-15.38
2020 (7)14.22-7.010.69-9.9431.556.9411.86-9.69.80-10.342.96-20.642.28-25.730.20-13.0445.56-0.8350.20-6.0190.19-0.279.812.510.02-12.6521.062.38
2019 (6)15.29-4.511.87-5.6429.5013.0313.12-6.8210.93-2.763.73-5.333.07-3.460.230.045.946.3953.4112.5890.431.29.57-10.110.0251.8120.570.05
2018 (5)16.018.4712.5810.5426.104.2214.08-1.6811.24-4.013.94-2.963.183.580.230.043.183.5747.44-9.7489.3612.4210.64-48.130.02020.56-3.2
2017 (4)14.76-13.2311.38-16.3225.052.3814.325.6811.718.134.068.853.0710.830.234.5541.693.7352.56-4.1879.48-20.7520.5200.00021.241.19
2016 (3)17.010.5313.603.9824.468.1813.55-4.2410.83-5.663.73-5.572.77-3.150.220.040.194.5354.85-6.09100.308.54-0.3000.00020.99-2.01
2015 (2)16.9217.7513.0828.2422.6238.6214.158.4311.4814.463.9520.062.8614.40.22-8.3338.4528.6858.4113.292.4018.237.50-65.660.00021.42-6.38
2014 (1)14.37010.20016.3240.0813.05010.0303.2902.5000.24-7.6929.8831.451.60140.978.162.1921.84-6.550.00022.88-3.62

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