玩股撇步(動畫小學堂)  

  • 如果營收成長率小於推銷費用成長率, 可能代表產品需要很多的促銷才能賣掉, 或是產品有問題需要花額外的推銷成本來善後
  • 發展品牌的公司不樂見推銷費用率的下滑, 對此類型公司推銷費用率等同於走技術類型公司的研發費用率
成本指標-近20季
營收淨額 QoQ YoY推銷費用 QoQ YoY管理費用 QoQ YoY研發費 QoQ YoY推銷費用率(%) QoQ YoY管理費用率(%) QoQ YoY研發費用率(%) QoQ YoY員工人數 QoQ YoY
23Q4 (20)20.64-14.14-24.280.22-78.0-80.361.461.3913.181.16-4.92-17.731.07-74.38-74.067.0718.0949.485.6210.748.66000
23Q3 (19)24.0420.14-14.511.0-0.99-18.71.444.350.01.22-15.86-32.64.16-17.59-4.95.99-13.1416.975.07-29.97-21.16000
23Q2 (18)20.01-14.6-25.171.0124.69-19.21.386.15-1.431.4519.8390.795.0546.07.986.9024.331.727.2540.32154.96000
23Q1 (17)23.43-14.05-8.330.81-27.68-35.21.30.786.561.21-14.1818.633.46-15.86-29.315.5517.2516.245.16-0.1629.41000
22Q4 (16)27.26-3.060.551.12-8.94-10.41.29-10.42-1.531.41-22.150.04.11-6.07-10.894.73-7.59-2.075.17-19.6449.17000
22Q3 (15)28.125.1610.841.23-1.618.271.442.867.461.81138.1698.94.37-6.436.75.12-2.19-3.056.44126.4779.45000
22Q2 (14)26.744.6214.861.250.05.931.414.757.690.76-25.49-30.914.67-4.41-7.775.249.69-6.242.84-28.78-39.85000
22Q1 (13)25.56-5.7211.861.250.015.741.22-6.875.171.028.510.994.896.063.474.77-1.22-5.983.9915.09-9.72000
21Q4 (12)27.116.868.881.2520.1958.231.31-2.249.170.943.3-22.314.6112.4845.334.83-8.510.273.47-3.33-28.65000
21Q3 (11)25.378.9812.911.04-11.86-0.951.343.0830.10.91-17.27-11.654.10-19.13-12.275.28-5.4115.233.59-24.09-21.75000
21Q2 (10)23.281.8812.251.189.2649.371.312.0725.01.18.912.85.077.2433.075.5810.011.364.736.9-8.41000
21Q1 (9)22.85-8.238.971.0836.7110.21.16-3.339.431.01-16.539.784.7348.971.145.085.340.434.42-9.040.75000
20Q4 (8)24.910.81-10.780.79-24.76-21.01.216.512.151.2117.48-6.23.17-32.1-11.454.825.1425.714.866.015.14000
20Q3 (7)22.478.34-23.261.0532.91-3.671.03-0.96-7.211.03-3.74-29.934.6722.6825.534.58-8.5920.924.58-11.15-8.7000
20Q2 (6)20.74-1.1-38.930.79-19.39-34.711.04-1.89-7.961.0716.3-10.833.81-18.496.915.01-0.850.75.1617.5946.0000
20Q1 (5)20.97-24.87-38.20.98-2.0-8.411.06-0.93-1.850.92-28.68-30.34.6730.4348.195.0531.8558.814.39-5.0812.77000
19Q4 (4)27.91-4.680.01.0-8.260.01.07-3.60.01.29-12.240.03.58-3.750.03.831.130.04.62-7.940.0000.0
19Q3 (3)29.28-13.780.01.09-9.920.01.11-1.770.01.4722.50.03.724.480.03.7913.930.05.0242.080.0000.0
19Q2 (2)33.960.090.01.2113.080.01.134.630.01.2-9.090.03.5612.980.03.334.540.03.53-9.170.0000.0
19Q1 (1)33.930.00.01.070.00.01.080.00.01.320.00.03.150.00.03.180.00.03.890.00.000.00.0
成本指標-近10年
營收淨額 YoY推銷費用 YoY管理費用 YoY研發費 YoY推銷費用率(%) YoY管理費用率(%) YoY研發費用率(%) YoY員工人數 YoY
2023 (10)88.13-18.163.04-37.195.584.15.041.03.45-23.256.3327.215.7223.4200
2022 (9)107.699.214.846.375.365.14.9926.014.49-2.64.98-3.764.6315.3900
2021 (8)98.6110.694.5526.045.117.783.96-6.384.6113.875.176.414.02-15.4200
2020 (7)89.09-28.773.61-26.334.33-1.374.23-20.044.053.434.8638.474.7512.2600
2019 (6)125.07-13.184.918.644.395.785.29-11.983.9236.663.5121.844.231.3800
2018 (5)144.0616.44.131.474.1532.176.0111.32.87-12.822.8813.544.17-4.3900
2017 (4)123.7639.314.0729.623.145.025.440.623.29-6.962.54-24.614.360.9500
2016 (3)88.846.793.147.172.990.343.8423.473.530.353.37-6.054.3215.6210190.0
2015 (2)83.1921.22.938.522.9812.453.116.513.52-10.463.58-7.223.74-12.1210190.0
2014 (1)68.644.132.73.452.650.762.9254.53.9303.8604.25010190.0

財務分析相關資訊

免責聲明

本網站所有資料僅供參考,如使用者依本資料交易發生交易損失需自行負責,本網站對資料內容錯誤﹑更新延誤不負任何責任。