玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)31.4222.6449.338.02293.14375.60.72-94.55110.862.04-80.0150.750.40-81.65155.560.36-76.62200.00.140.027.277.43-61.82614.4244.37-2.5-24.991066.676739.222246.67-966.67-1245.29-1801.3316.87-5.443.62
23Q3 (19)25.62-5.84-5.182.0468.6786.9613.208.11489.3810.20-10.76320.782.181.87369.141.543.36442.220.1416.6727.2719.460.0882.8345.51-18.76-34.1215.6050.76427.5284.40-5.86-19.4317.84-4.45-11.2
23Q2 (18)27.2118.36-14.61.21114.39-91.4312.21166.5988.4311.43146.34137.632.14214.71135.161.49181.13129.230.1220.0-7.6919.4640.098.7756.0213.33-0.5210.34105.72-95.2789.66-68.07175.5918.67-17.2422.59
23Q1 (17)22.999.27-33.44-8.41-189.0-147.464.58169.08-73.154.64215.42-66.430.68194.44-80.520.53247.22-79.050.10-9.09-44.4413.901236.54-28.4649.43-16.4339.08-180.77-497.69-274.31280.77394.157680.7722.5638.5749.11
22Q4 (16)21.04-22.13-40.95-2.91-1365.22-115.56-6.63-95.58-130.64-4.0212.99-121.09-0.7211.11-114.04-0.3620.0-109.970.110.0-42.111.04-47.47-95.6759.15-14.3736.145.451054.55-47.5556.82-45.76311.4416.28-18.9611.28
22Q3 (15)27.02-15.19-13.730.23-98.37-98.44-3.39-152.31-116.01-4.62-196.05-125.22-0.81-189.01-115.88-0.45-169.23-112.50.11-15.38-45.01.98-79.78-91.6469.0822.6864.32-4.76-102.18-106.81104.76188.33242.5520.0931.9145.79
22Q2 (14)31.86-7.766.8814.12-20.3211.016.48-62.02-72.644.81-65.2-78.470.91-73.93-84.360.65-74.31-85.020.13-27.78-31.589.79-49.61-62.8256.3158.4431.53218.60110.8306.79-118.60-3102.33-356.3815.230.664.24
22Q1 (13)34.54-3.0640.3517.72-5.24571.2117.06-21.16-34.8413.82-27.49-44.03.49-31.97-37.342.53-29.92-40.890.18-5.265.8819.43-19.04-34.0935.54-18.2234.37103.7019.66921.48-3.70-126.82-104.1215.133.42-17.68
21Q4 (12)35.6313.7641.1118.7026.95320.2221.642.17-10.9119.064.04-13.725.130.59-6.043.610.28-7.910.19-5.05.5624.001.31-12.9543.463.3823.4386.6723.98369.0213.81-54.85-83.0614.636.17-12.34
21Q3 (11)31.325.0723.1614.7315.8236.321.18-10.56-0.2818.32-17.99-11.975.10-12.37-3.413.60-17.05-0.550.205.2617.6523.69-10.03-5.2442.04-1.8-8.8969.9030.08234.2230.58-33.89-61.3313.78-5.68-22.23
21Q2 (10)29.8121.1314.3912.72381.8272.8323.68-9.552.6422.34-9.48-3.715.824.492.464.341.47.960.1911.7611.7626.33-10.69-2.9842.8161.85-12.253.74429.3268.8946.26-48.51-32.1514.61-20.514.51
21Q1 (9)24.61-2.53-0.932.64-40.674.7626.187.78196.6124.6811.72189.845.572.01221.354.289.18223.340.17-5.5630.7729.486.93233.3326.45-24.88-25.610.15-45.06209.1489.8510.21-17.818.3810.136.24
20Q4 (8)25.25-0.712.394.451.61041.0324.2914.3665.2422.096.1564.855.463.4197.833.928.2984.040.185.8812.527.5710.2839.0335.21-23.6926.0718.48-11.65713.0481.523.08-16.5816.69-5.81-17.62
20Q3 (7)25.43-2.421.44.38-40.4952.6121.24-7.9323.4920.81-10.346.865.28-7.0467.093.62-9.9553.390.170.00.025.00-7.8920.2546.14-5.3735.5120.92-34.2726.6579.0815.99-5.2717.7226.750.28
20Q2 (6)26.064.911.247.36192.0626.4623.07185.13275.7323.20184.46202.485.68223.75268.834.02215.85232.230.1730.776.2527.14222.75189.6548.7637.1639.9931.82442.05-66.3168.18-37.621127.2713.98-19.19-11.18
20Q1 (5)24.840.736.112.52546.15740.0-27.10-284.35-201.65-27.47-305.0-224.07-4.59-266.3-222.07-3.47-262.91-218.030.13-18.750.0-22.11-211.5-172.7335.5527.2849.94-9.30-509.3-718.6109.3011.8410.1317.30-14.61-13.28
19Q4 (4)24.66-1.670.00.39-86.410.014.70-14.530.013.40-5.430.02.76-12.660.02.13-9.750.00.16-5.880.019.83-4.620.027.93-17.970.02.27-86.240.097.7317.060.020.2614.660.0
19Q3 (3)25.08-2.560.02.87-50.690.017.20180.130.014.1784.750.03.16105.190.02.3695.040.00.176.250.020.79121.880.034.05-2.240.016.51-82.510.083.491402.750.017.6712.260.0
19Q2 (2)25.749.950.05.821840.00.06.14-76.970.07.67-65.360.01.54-59.040.01.21-58.840.00.1623.080.09.37-69.180.034.8346.90.094.446180.560.05.56-94.40.015.74-21.10.0
19Q1 (1)23.410.00.00.300.00.026.660.00.022.140.00.03.760.00.02.940.00.00.130.00.030.400.00.023.710.00.01.500.00.099.250.00.019.950.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)27.09-7.261.45-82.82.464.487.8562.537.1892.495.3082.763.8482.860.49-3.9215.0762.9244.37-24.9918.58-89.2981.86018.61-4.3718.6913.55
2022 (9)29.21-4.858.43-33.992.3543.754.83-78.973.73-82.122.90-86.782.10-86.690.51-32.09.25-63.9859.1536.1173.57212.43-74.29019.466723.7216.468.43
2021 (8)30.7020.7212.77164.941.64-19.0322.9766.0920.8660.0921.9397.7515.7884.990.7515.3825.6845.043.4623.4355.5659.6144.44-31.830.29-52.7415.18-7.44
2020 (7)25.432.624.8299.172.02-4.1413.83-12.4713.03-7.1911.09-0.278.53-0.810.656.5617.71-10.4235.2126.0734.81128.1165.19-23.070.60-25.9816.40-10.63
2019 (6)24.780.162.42-64.932.1150.315.8080.7814.04104.3711.1295.098.6092.830.61-3.1719.7783.0627.93-14.815.26-80.6984.74303.870.827.8818.3523.99
2018 (5)24.74-2.16.9038.551.40-12.028.74-19.966.87-27.535.70-21.64.46-22.840.635.010.80-16.832.7812.6579.0272.6420.98-61.310.76014.80-9.98
2017 (4)25.273.234.9851.371.60-20.2810.9245.799.4836.997.2746.285.7841.320.603.4512.9832.8629.1014.2545.774.5254.23-3.520.00016.44-3.41
2016 (3)24.484.393.29370.02.00-10.967.49-8.996.921.024.9718.054.0914.570.5811.549.77-9.4525.4722.2843.79432.7956.21-38.760.00017.02-5.91
2015 (2)23.454.690.7002.255.518.23-27.876.85-38.454.21-43.113.57-43.420.52-8.7710.79-21.5320.8328.828.22091.78-15.340.00018.09-5.04
2014 (1)22.400-0.9402.13-9.1611.41011.1307.4006.3100.57-1.7213.7526.6116.17-12.02-8.410108.4150.790.00019.0523.06

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