玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)10.77-8.9632.82.79-38.55206.591.63-72.1828.351.50-68.7511.941.48-69.5530.970.79-67.6219.70.521.966.122.33-64.599.9180.40-18.941.2171.16120.94138.52-71.16-415.82-351.995.02-5.9917.29
23Q3 (19)11.83-14.09-7.04.54-23.0513.55.86-5.188.924.800.2115.114.8613.2942.112.4415.0931.180.5115.9115.916.58-6.674.1199.19-0.1750.4577.47-18.914.4122.53404.41-12.525.34-15.77-13.03
23Q2 (18)13.77-1.22-15.055.90-7.52-29.596.18-8.85-25.994.79-15.22-24.454.29-18.44-36.822.12-22.34-29.80.44-8.33-6.387.05-7.11-22.7899.36-6.91-5.4795.531.62-4.754.47-24.951477.926.346.0214.23
23Q1 (17)13.9471.89-24.036.38601.1-28.956.78433.86-36.695.65321.64-37.155.26365.49-50.142.73313.64-40.00.48-2.04-5.887.59258.02-33.36106.7434.35-28.0494.0131.0112.145.95-78.92-63.215.9839.72-4.17
22Q4 (16)8.11-36.24-54.080.91-77.25-89.01.27-76.39-84.91.34-67.87-80.911.13-66.96-86.860.66-64.52-83.290.4911.36-12.52.12-66.46-76.5279.4520.51-31.7371.76-3.28-27.028.249.631583.894.28-30.29-12.65
22Q3 (15)12.72-21.53-32.164.00-52.27-60.25.38-35.57-47.874.17-34.23-51.293.42-49.63-68.651.86-38.41-61.410.44-6.38-21.436.32-30.78-42.1865.93-37.28-44.9374.19-26.03-23.8325.768045.45890.776.1410.6310.23
22Q2 (14)16.21-11.66-21.278.38-6.68-24.788.35-22.04-28.946.34-29.48-33.266.79-35.64-39.593.02-33.63-40.780.47-7.84-12.969.13-19.84-26.49105.11-29.14-21.46100.3019.635.76-0.32-102.0-106.285.55-11.06-13.28
22Q1 (13)18.353.91-3.788.988.59-13.7410.7127.35-0.198.9928.063.4510.5522.67-4.954.5515.19-12.50.51-8.93-15.011.3926.140.44148.3427.4638.3883.84-14.71-13.5416.18864.76430.946.2427.355.94
21Q4 (12)17.66-5.8124.458.27-17.7158.138.41-18.5147.547.02-17.9947.488.60-21.1748.533.95-18.0551.920.560.03.79.03-17.3840.65116.38-2.78-3.4998.300.937.181.68-35.49-79.874.90-12.030.0
21Q3 (11)18.75-8.9418.6710.05-9.7833.8210.32-12.1733.338.56-9.8933.3310.91-2.9433.374.82-5.4931.340.563.7-1.7510.93-12.029.5119.71-10.55-5.3897.402.70.332.60-49.65-10.95.57-12.97-7.01
21Q2 (10)20.597.9743.0911.147.0165.2811.759.5163.659.509.3259.6611.241.2667.765.10-1.9250.890.54-10.0-5.2612.429.5256.23133.8324.8411.1594.84-2.20.975.1669.44-14.976.408.660
21Q1 (9)19.0734.3941.7810.4199.0491.0110.7388.25101.318.6982.5697.9511.1091.71180.35.20100.0144.130.6011.1125.011.3476.6480.86107.20-11.137.2496.975.74-5.273.05-63.42228.55.8920.2-3.6
20Q4 (8)14.19-10.1912.535.23-30.3630.425.70-26.3630.144.76-25.8616.385.79-29.2234.342.60-29.1619.820.54-5.261.896.42-23.9324.9120.59-4.6827.4791.71-5.530.28.33185.48-1.654.90-18.2-17.65
20Q3 (7)15.809.818.447.5111.4229.487.747.825.456.427.922.998.1822.0938.883.678.5824.410.570.01.798.446.1622.67126.515.0719.9397.083.363.312.92-51.95-51.965.9905.46
20Q2 (6)14.396.992.576.7423.6728.637.1834.7121.95.9535.5423.966.7069.1959.523.3858.6948.90.5718.7521.287.9526.7917.95120.4154.1527.4793.93-8.255.576.07356.06-44.950.00-100.0-100.0
20Q1 (5)13.456.665.05.4535.9115.475.3321.691.524.397.33-0.93.96-8.12-7.042.13-1.84-10.130.48-9.43-9.436.2721.984.8578.11-17.431.31102.3711.8413.69-2.37-128.0-123.826.112.695.34
19Q4 (4)12.61-5.470.04.01-30.860.04.38-29.010.04.09-21.650.04.31-26.830.02.17-26.440.00.53-5.360.05.14-25.290.094.60-10.320.091.53-2.60.08.4739.440.05.954.750.0
19Q3 (3)13.34-4.920.05.8010.690.06.174.750.05.228.750.05.8940.240.02.9529.960.00.5619.150.06.882.080.0105.4911.680.093.985.630.06.07-44.940.05.68-15.980.0
19Q2 (2)14.039.520.05.2411.020.05.8912.190.04.808.350.04.20-1.410.02.27-4.220.00.47-11.320.06.7412.710.094.4622.520.088.97-1.20.011.0310.820.06.7616.550.0
19Q1 (1)12.810.00.04.720.00.05.250.00.04.430.00.04.260.00.02.370.00.00.530.00.05.980.00.077.100.00.090.050.00.09.950.00.05.800.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)12.49-12.414.82-18.720.75-3.435.02-26.284.12-25.3615.28-26.788.52-19.552.067.855.78-24.0580.401.296.0010.254.00-69.060.0005.630.72
2022 (9)14.26-24.755.93-40.10.7826.576.81-33.375.52-34.1320.87-49.0510.59-43.641.91-14.737.61-29.8679.45-31.7387.07-10.0712.93306.560.0005.59-1.06
2021 (8)18.9530.339.9057.890.61-17.8710.2256.038.3854.3340.9671.2418.7963.252.246.1610.8548.22116.38-3.4996.821.133.18-25.390.0005.651.07
2020 (7)14.5410.496.2726.920.751.286.5521.075.4317.0323.9230.511.5118.542.110.967.3218.64120.5927.4795.744.844.26-50.920.0005.59-7.14
2019 (6)13.16-3.314.94-12.570.7427.625.41-10.284.64-9.0218.33-12.389.71-16.292.09-7.936.17-6.9494.6012.2891.32-2.428.6835.290.0006.021.18
2018 (5)13.61-3.615.657.010.586.016.037.35.109.9120.9215.911.6016.942.276.076.637.2884.259.7193.58-0.336.425.140.0005.95-6.3
2017 (4)14.12-3.495.28-2.220.551.075.62-1.44.64-2.9318.05-2.89.92-1.592.141.426.18-1.1276.79-12.4293.90-0.956.1017.30.0006.35-6.89
2016 (3)14.63-2.865.4013.450.54-16.085.7014.04.789.8918.5725.9810.0826.02.1114.676.2510.0487.688.5794.80-0.275.205.250.0006.82-12.11
2015 (2)15.0611.064.7612.530.642.725.0018.764.3522.5414.7416.068.0015.441.84-4.665.6815.6880.76-9.595.06-5.374.9400.0007.763.19
2014 (1)13.5604.2300.63-20.74.2103.55012.7006.9301.936.044.916.2889.249.44100.4515.36-0.4500.0007.52-2.46

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