玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)29.864.5934.816.62-14.911571.112.22-85.96154.553.25-77.03188.320.64-81.07190.140.50-80.24196.150.15-16.670.06.65-65.444056.2534.170.82.4303.45516.762529.89-200.00-493.7-321.2830.3412.454.12
23Q3 (19)28.5519.7127.07.78392.48804.6515.81105.5912.2914.15210.9910.723.38338.9617.772.53321.6719.340.1838.4612.519.2449.969.3833.90-4.641.149.20244.21690.9850.80-62.12-45.8326.98-24.34-1.21
23Q2 (18)23.8511.2415.55-2.6658.18-1577.787.69215.6483.14.55157.0952.680.77168.7516.670.60171.4320.00.1318.18-18.7512.832475.9361.1835.5520.71-9.15-34.12-135.85-805.1134.122671.7640.9435.66-4.8638.54
23Q1 (17)21.44-3.21-10.78-6.36-1313.33-100.63-6.65-63.39-463.56-7.97-116.58-553.28-1.12-57.75-489.47-0.84-61.54-546.150.11-26.67-8.33-0.54-437.5-112.5329.45-11.75-6.8995.16724.73-65.44.84-94.65102.7637.4828.6218.5
22Q4 (16)22.15-1.47-11.04-0.45-152.33-197.83-4.07-128.91-428.23-3.68-128.79-951.43-0.71-124.74-914.29-0.52-124.53-1200.00.15-6.257.140.16-99.09-97.1633.37-0.48-5.9711.5485.5-71.1590.38-3.6250.6429.146.73.52
22Q3 (15)22.488.91-19.910.86377.78-28.9314.08235.2472.7612.78328.86247.282.87334.85378.332.12324.0393.020.160.045.4517.59120.9828.8633.53-14.31-12.26.2228.55-58.8593.78-1.4510.4827.316.1-12.19
22Q2 (14)20.64-14.1110.610.18105.68100.544.20455.93-96.812.98344.26-97.390.66447.37-94.860.50484.62-94.120.1633.33128.577.9684.69-94.2939.1323.71-22.824.84-98.24119.3195.16154.38-23.925.74-18.62-54.16
22Q1 (13)24.03-3.49-0.87-3.17-789.1383.52-1.18-195.1692.77-1.22-248.5793.41-0.19-171.4390.21-0.13-225.089.430.12-14.2971.434.31-23.58164.7131.63-10.88-39.91275.00587.5133.05-175.00-391.67-872.2231.6312.36-34.2
21Q4 (12)24.90-11.2933.080.46-61.98104.21.24-84.79114.37-0.35-109.5193.68-0.07-111.6792.13-0.04-109.392.590.1427.2740.05.64-58.68398.4135.49-7.07-35.3140.00164.62-68.4660.00-29.32323.6428.15-9.49-12.14
21Q3 (11)28.0750.4328.641.21103.66107.78.15-93.81203.953.68-96.78144.550.60-95.33144.120.43-94.94150.590.1157.140.013.65-90.211806.2538.19-24.67-32.415.12160.33-92.4484.88-32.12184.8831.10-44.610.03
21Q2 (10)18.66-23.0219.16-33.03-71.76-74.21131.64906.621010.37114.25717.57863.1912.85762.37794.598.50791.06820.340.070.0-12.5139.432193.542400.8350.70-3.69-7.53-25.05-121.23-119.14125.05794.75504.5956.1516.810
21Q1 (9)24.2429.56144.85-19.23-75.6233.18-16.32-89.1137.06-18.50-233.9430.66-1.94-117.9835.97-1.23-127.7837.880.07-30.00.0-6.66-252.3862.0152.64-4.05-0.64118.00-6.966.31-18.0032.91-63.7148.0750.0313.72
20Q4 (8)18.71-14.25-2.5-10.9530.344.2-8.63-10.0844.29-5.5432.9366.91-0.8934.5669.73-0.5436.4772.160.10-9.09-16.67-1.89-136.2582.254.86-2.899.3126.83-36.5971.54-26.8373.17-202.9432.043.060
20Q3 (7)21.8239.34109.0-15.7217.09-25.06-7.8445.78-69.33-8.2644.82-65.53-1.3626.49-46.24-0.8527.97-41.670.1137.5-8.33-0.8086.8-366.6756.493.0313.14200.0052.78-25.88-100.00-223.5341.1231.09020.32
20Q2 (6)15.6658.1810.91-18.9634.12-2184.34-14.4644.23-6785.71-14.9743.89-2621.82-1.8538.94-1133.33-1.1840.4-1211.110.0814.29-57.89-6.0665.43-294.2354.833.498.75130.9117.94-69.2-30.91-181.1390.490.00-100.0-100.0
20Q1 (5)9.90-48.41-8.5-28.78-151.79-464.31-25.93-67.4-447.05-26.68-59.38-434.67-3.03-3.06-136.72-1.98-2.06-130.230.07-41.67-61.11-17.53-65.07-2516.4252.985.5615.53110.9950.123.15-10.99-142.18-44.542.270117.21
19Q4 (4)19.1983.810.0-11.439.070.0-15.49-234.560.0-16.74-235.470.0-2.94-216.130.0-1.94-223.330.00.120.00.0-10.62-3640.00.050.190.520.073.94-72.60.026.06115.350.00.00-100.00.0
19Q3 (3)10.44-26.060.0-12.57-1414.460.0-4.63-2104.760.0-4.99-807.270.0-0.93-520.00.0-0.60-566.670.00.12-36.840.00.30-90.380.049.93-0.970.0269.84-36.510.0-169.8447.740.025.8442.130.0
19Q2 (2)14.1230.50.0-0.8383.730.0-0.2195.570.0-0.5588.980.0-0.1588.280.0-0.0989.530.00.195.560.03.12565.670.050.429.940.0425.00294.950.0-325.00-4171.430.018.18-6.580.0
19Q1 (1)10.820.00.0-5.100.00.0-4.740.00.0-4.990.00.0-1.280.00.0-0.860.00.00.180.00.0-0.670.00.045.860.00.0107.610.00.0-7.610.00.019.460.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)26.5219.462.4804.269.246.1257.334.9250.03.6338.552.8040.00.55-8.3310.7032.7534.172.440.40059.60-46.380.08-2.9731.7912.85
2022 (9)22.20-9.39-0.4403.90-33.343.89-84.923.28-83.722.62-77.262.00-75.160.6050.08.06-74.8833.37-5.97-11.170111.17-18.20.08-28.6428.17-25.73
2021 (8)24.5043.7-9.2705.85-15.4525.79020.15011.5208.0500.4011.1132.08035.49-35.31-35.900135.9000.1113.1737.938.62
2020 (7)17.0527.91-17.9106.9183.03-13.390-12.930-7.030-4.5100.36-41.94-5.84054.869.3133.629.1-33.8400.10-87.834.9252.89
2019 (6)13.3357.57-6.4503.78-18.52-5.270-5.750-5.310-3.5200.62-3.13-1.12050.197.11122.48-14.76-22.4800.81-43.8722.8411.96
2018 (5)8.46-33.07-9.6904.6452.76-6.740-5.570-5.240-3.5200.64-26.44-1.90046.86-0.51143.69404.02-43.6901.442971.6820.4044.68
2017 (4)12.64-11.360.58-24.683.04-13.92.04-54.671.84-53.542.40-52.571.63-50.00.877.415.16-37.2347.10-11.6328.5166.0271.49-13.690.05014.10-7.78
2016 (3)14.2619.230.77-75.633.5340.244.50-15.733.96-12.25.06-45.773.26-42.40.81-35.28.223.2753.30-11.8717.17-70.9982.83103.410.00015.2939.63
2015 (2)11.9635.913.16618.182.51-25.875.34500.04.51535.219.33436.215.66409.911.25-13.797.9681.7460.48-14.8859.1820.0440.72-19.680.00010.95-3.95
2014 (1)8.8000.4403.39-6.130.8900.7101.7401.1101.450.04.38-22.4871.053.2649.30-32.5550.7088.460.00011.4031.34

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