玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)12.2076.384.572.6014.54-30.2910.2580.78109.188.1972.78218.680.95-8.6526.670.77-3.7537.50.09-43.75-57.1413.6182.93116.0327.51-21.51-40.7825.38-36.62-66.6374.6224.46211.6110.3180.88193.73
23Q3 (19)6.92-15.2-26.852.2721.39-21.455.67-51.33-43.644.74-47.68-45.581.04-30.67-32.030.80-29.82-30.430.1633.3323.087.44-47.01-40.7635.054.75-4.0840.05149.5939.3959.95-28.59-15.945.70-18.45-27.2
23Q2 (18)8.1642.41-1.691.8730.77-41.7411.65206.58-4.439.06184.0167.161.50108.3348.511.14111.1160.560.12-25.0-7.6914.04149.38-2.8433.46-9.15-14.7516.04-57.28-39.1783.9634.4514.036.9916.11-14.55
23Q1 (17)5.73-13.31-17.081.43-61.66-44.363.80-22.45-10.173.1924.12-10.390.72-4.0-7.690.54-3.573.850.16-23.8114.295.63-10.63-5.8536.83-20.71-31.4737.56-50.62-38.2362.44160.7759.316.0271.51-14.0
22Q4 (16)6.61-30.13-4.623.7329.07-7.214.90-51.296.992.57-70.49-9.820.75-50.985.630.56-51.321.740.2161.5431.256.30-49.8416.6746.4527.12-18.6276.05164.72-13.3223.95-66.4396.633.51-55.17-41.5
22Q3 (15)9.4613.9886.592.89-9.9724.0310.06-17.47146.578.7160.7157.691.5351.4957.731.1561.9776.920.130.0-27.7812.56-13.08118.0636.54-6.9-43.1728.738.93-49.6871.33-3.1265.987.83-4.2844.46
22Q2 (14)8.3020.12-5.573.2124.9-28.0312.19188.1851.055.4252.25-18.861.0129.49-19.20.7136.54-19.320.13-7.140.014.45141.6448.0539.25-26.96-18.4526.37-56.62-52.3173.6387.8464.538.1816.8613.77
22Q1 (13)6.91-0.29-15.112.57-36.07-24.414.23-7.64-25.273.5624.91-26.60.789.86-8.240.5213.04-11.860.14-12.516.675.9810.74-24.2153.74-5.8531.260.80-30.71.2239.20221.86-1.847.0016.67-16.96
21Q4 (12)6.9336.6934.34.0272.53122.14.5812.2526.522.85-15.68-8.360.71-26.8-30.390.46-29.23-30.30.16-11.11-23.815.40-6.2512.2757.08-11.236.9787.7453.6675.6312.18-71.66-75.666.0010.72.92
21Q3 (11)5.07-42.32-16.062.33-47.76-29.614.08-49.44-22.143.38-49.4-26.20.97-22.4-42.940.65-26.14-40.370.1838.46-21.745.76-40.98-10.2864.3033.6-1.4357.103.25-9.5642.97-3.9716.575.42-24.620.0
21Q2 (10)8.797.9924.334.4631.1878.48.0742.586.326.6837.734.371.2547.06-17.220.8849.15-16.980.138.33-18.759.7623.72.9548.1317.5-11.4155.31-7.9367.8644.7512.07-33.267.19-14.710
21Q1 (9)8.1457.752.913.4087.8570.855.6656.3514.114.8555.959.980.85-16.6777.080.59-10.6155.260.12-42.8671.437.8964.03-19.0840.96-23.24-0.3960.0720.2450.1739.93-20.2-33.458.4344.60
20Q4 (8)5.16-14.57-52.921.81-45.32-72.413.62-30.92-55.853.11-32.1-51.931.02-40.0-39.290.66-39.45-38.320.21-8.731.254.81-25.08-53.1253.36-18.23.5349.96-20.87-37.5850.0435.74150.655.837.560
20Q3 (7)6.04-14.57-32.363.3132.4-45.475.24-30.96-36.644.58-28.44-34.761.7012.58-34.621.092.83-31.010.2343.754.556.42-32.28-36.3765.2320.06-18.463.1491.63-14.0736.86-45.0238.965.420-26.26
20Q2 (6)7.07-10.62-38.682.5025.63-38.127.5953.02-19.66.4045.12-22.051.51214.58-17.491.06178.95-17.190.16128.576.679.48-2.77-23.4254.3332.13-14.232.95-17.63-22.9967.0511.7517.190.000-100.0
20Q1 (5)7.91-27.83-2.351.99-69.66-24.624.96-39.51-31.964.41-31.84-30.00.48-71.43-39.240.38-64.49-35.590.07-56.25-22.229.75-4.97-21.6241.12-20.2214.4440.00-50.0210.5760.00200.54-5.990.000-100.0
19Q4 (4)10.9622.730.06.568.070.08.20-0.850.06.47-7.830.01.68-35.380.01.07-32.280.00.16-27.270.010.261.680.051.54-35.530.080.048.930.019.96-24.740.00.00-100.00.0
19Q3 (3)8.93-22.550.06.0750.250.08.27-12.390.07.02-14.490.02.6042.080.01.5823.440.00.2246.670.010.09-18.50.079.9426.250.073.4771.730.026.53-53.640.07.35-18.420.0
19Q2 (2)11.5342.350.04.0453.030.09.4429.490.08.2130.320.01.83131.650.01.28116.950.00.1566.670.012.38-0.480.063.3276.230.042.7818.260.057.22-10.350.09.01-41.760.0
19Q1 (1)8.100.00.02.640.00.07.290.00.06.300.00.00.790.00.00.590.00.00.090.00.012.440.00.035.930.00.036.180.00.063.820.00.015.470.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)7.680.921.97-37.461.7111.97.18-1.375.7924.784.145.613.1617.910.52-7.149.362.0727.51-40.7827.45-36.5872.5527.921.425.576.849.27
2022 (9)7.619.183.15-8.71.5316.917.2835.064.649.433.92-1.752.681.520.56-8.29.1731.9446.45-18.6243.28-32.4856.7258.031.3471.266.26-4.28
2021 (8)6.9712.973.4538.01.31-4.785.393.854.24-5.153.99-6.782.64-9.90.61-3.176.950.5857.086.9764.1133.1235.89-30.740.78-10.566.54-7.76
2020 (7)6.17-38.112.50-52.831.37-30.615.19-38.144.47-36.64.28-36.692.93-36.440.631.616.91-36.9553.363.5348.16-23.851.8240.840.88-8.667.09-17.84
2019 (6)9.974.955.30-12.541.9848.358.395.147.059.476.76-13.554.61-10.490.62-18.4210.9612.8751.54-9.9163.20-16.7836.8052.960.96-22.938.6315.68
2018 (5)9.50-1.556.06-14.891.33-14.317.983.16.44-4.457.82-5.335.15-8.040.76-6.179.712.2157.21-4.7875.94-17.4224.06199.291.2407.4612.69
2017 (4)9.65-47.077.12-49.651.56-54.457.74-54.796.74-49.638.26-23.85.60-29.380.8137.299.50-54.0860.0854.5391.9611.378.04-53.880.0006.62-45.11
2016 (3)18.2311.0914.1415.523.422.617.1216.8613.389.2210.84-23.017.93-17.990.59-24.3620.6913.9938.889.1282.57-1.1617.435.870.00012.06-4.51
2015 (2)16.41-9.7912.245.793.33-30.3114.6512.0912.259.5714.0813.559.6715.670.785.4118.150.8335.63-40.2683.54-5.6316.4643.40.00012.63-15.35
2014 (1)18.19011.5704.787.5513.07011.18012.4008.3600.74-20.4318.0035.3459.6459.0488.523.7911.48-21.910.00014.9228.62

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