玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)10.941.23.42.21-3.4930.772.63-40.36437.181.87-42.46271.561.47-47.87259.780.58-45.28287.10.30-6.250.03.50-33.332816.67159.81-6.48-5.184.0961.92139.0115.91-66.89-94.965.842.468.55
23Q3 (19)10.810.656.922.2927.2278.914.4115.756.013.2518.613.832.8226.46-6.01.0626.196.00.326.673.235.2514.136.92170.88-2.37-10.5551.9310.2269.2648.07-9.1-30.665.70-12.042.89
23Q2 (18)10.745.09-2.891.80300.0-40.23.81111.678.552.74117.465.382.23132.29-23.630.84121.05-6.670.307.14-11.764.6069.1210.58175.02-0.6-24.347.1285.71-44.9752.88-29.24267.866.48-6.7625.58
23Q1 (17)10.22-3.4-9.560.45-73.37-87.91.80330.77-54.551.26215.6-57.860.96204.35-73.480.38222.58-65.770.28-6.67-24.322.722166.67-39.01176.084.57-24.2425.37111.77-72.9974.73-76.321133.126.9529.1846.93
22Q4 (16)10.584.65-7.761.6932.03-62.61-0.78-118.75-119.45-1.09-134.82-139.78-0.92-130.67-125.14-0.31-131.0-125.20.30-3.23-28.570.12-97.56-97.5168.39-11.86-25.27-215.57-802.6-291.04315.57355.242557.865.38-2.8925.12
22Q3 (15)10.11-8.59-12.471.28-57.48-70.024.1618.52-18.913.1320.38-19.123.002.74-39.881.0011.11-37.890.31-8.82-24.394.9118.03-10.89191.04-17.37-9.0130.68-64.17-63.1569.32382.19314.125.547.3617.62
22Q2 (14)11.06-2.12-7.993.01-19.09-39.683.51-11.36-30.52.60-13.04-30.482.92-19.34-40.040.90-18.92-43.750.34-8.11-19.054.16-6.73-25.71231.19-0.526.9685.62-8.85-13.2614.38137.21014.45.169.096.61
22Q1 (13)11.30-1.48-2.753.72-17.7-5.13.96-1.25-25.02.999.12-23.533.62-1.09-20.791.11-9.76-27.920.37-11.9-5.134.46-7.08-23.89232.413.1514.2893.94-16.7526.416.06147.2-76.384.7310.0-3.07
21Q4 (12)11.47-0.69-1.634.525.85-3.834.01-21.832.562.74-29.210.483.66-26.657.961.23-23.65.130.422.44-10.644.80-12.892.35225.327.3214.43112.8435.52-5.98-12.84-176.735.864.30-8.7-0.23
21Q3 (11)11.55-3.9110.14.27-14.4317.315.131.5826.353.873.4833.454.992.4624.751.610.6313.380.41-2.38-14.585.51-1.6119.52209.95-2.8610.4783.26-15.65-7.1316.741197.5761.764.71-2.699.53
21Q2 (10)12.023.4410.484.9927.354.015.05-4.36101.23.74-4.35100.04.876.56125.461.603.992.770.427.69-2.335.60-4.4483.61216.146.2818.6598.7132.83-23.611.29-94.97104.414.84-0.825.22
21Q1 (9)11.62-0.3414.713.92-16.69700.05.2835.04230.03.9157.66246.024.5734.81381.051.5431.62294.870.39-17.0218.185.8624.95150.43203.373.2933.0674.31-38.082950.6825.66228.19-73.74.8813.23-22.91
20Q4 (8)11.6611.1513.094.7029.12148.683.91-3.69291.02.48-14.48504.883.39-15.25707.141.17-17.61550.00.47-2.0820.514.691.74184.24196.903.620.28120.0233.87-36.54-20.02-293.4577.544.310.23-8.88
20Q3 (7)10.49-3.58-1.043.6412.35195.934.0661.7563.052.9055.0853.444.0085.1999.01.4271.0889.330.4811.6323.084.6151.1545.89190.054.338.2289.65-30.6281.0410.35135.41-79.54.30-6.52-20.07
20Q2 (6)10.887.41.123.248000.0205.662.5156.87128.181.8765.49139.742.16127.37200.00.83112.82186.210.4330.322.863.0530.3463.1182.1619.184.17129.225204.9233.87-29.22-129.95-903.614.60-27.33-21.64
20Q1 (5)10.13-1.75-3.980.04-97.88-96.041.6060.0-5.331.13175.61-11.720.95126.19-19.490.39116.67-20.410.33-15.38-8.332.3441.82-7.14152.84-6.63-0.522.44-98.71-95.9397.56209.47143.526.3333.834.46
19Q4 (4)10.31-2.740.01.8953.660.01.00-59.840.00.41-78.310.00.42-79.10.00.18-76.00.00.390.00.01.65-47.780.0163.70-6.790.0189.12281.910.0-89.12-276.550.04.73-12.080.0
19Q3 (3)10.60-1.490.01.2316.040.02.49126.360.01.89142.310.02.01179.170.00.75158.620.00.3911.430.03.1668.980.0175.620.430.049.52-48.70.050.481288.180.05.38-8.350.0
19Q2 (2)10.761.990.01.064.950.01.10-34.910.00.78-39.060.00.72-38.980.00.29-40.820.00.35-2.780.01.87-25.790.0174.8613.810.096.5361.350.03.64-90.920.05.87-3.140.0
19Q1 (1)10.550.00.01.010.00.01.690.00.01.280.00.01.180.00.00.490.00.00.360.00.02.520.00.0153.640.00.059.830.00.040.060.00.06.060.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)10.70-0.931.75-30.560.4726.823.2312.942.3314.787.47-9.012.953.511.21-11.034.0915.54159.81-5.154.17-38.4345.81281.339.03-7.856.2019.92
2022 (9)10.80-7.382.52-43.240.3715.142.86-40.912.03-42.668.21-53.462.85-50.861.36-15.03.54-34.69168.39-25.2787.99-4.1112.0145.689.8027.45.1710.71
2021 (8)11.667.274.4437.890.32-17.564.8450.783.5459.4617.6473.795.8057.181.60-1.845.4240.05225.3214.4391.75-8.578.2507.69-13.154.67-1.27
2020 (7)10.873.033.22145.80.39-23.673.21103.162.22101.8210.15133.333.69110.861.637.953.8767.53196.9020.28100.3521.02-0.3508.86-18.324.73-13.69
2019 (6)10.55-1.031.31-14.940.51191.21.58-10.231.10-8.334.35-12.31.75-10.261.51-2.582.316.45163.701.6482.92-5.6817.0841.2910.85-3.525.48-1.26
2018 (5)10.66-0.281.54-0.650.18-18.421.7621.381.201.694.962.481.955.411.555.442.178.5161.06-6.2887.91-17.6212.09011.2405.550.54
2017 (4)10.697.221.55203.920.21-18.561.4501.1804.8401.8501.476.522.000171.86-8.21106.720-6.7200.0005.52-0.72
2016 (3)9.975.730.5141.670.261.43-2.030-2.110-7.930-2.7801.38-4.83-1.290187.2416.45-25.250125.2500.0005.563.54
2015 (2)9.437.40.36-56.10.268.240.32-59.490.23-57.410.95-68.950.49-59.841.45-16.181.09-31.87160.79-25.28110.867.01-10.8600.0005.3718.54
2014 (1)8.7800.8200.24-8.860.7900.5403.0601.2201.730.01.600215.18-9.84103.6091.25-3.5600.0004.533.9

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